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Ralph Paglia's ADM Blog (1,378)

Study Finds Digital Retailing Plus Lifecycle Marketing Leads to 76 Percent Increase in Sales

New Outsell and RXA Annual Analytics Study Finds that Digital Retailing Plus Lifecycle…

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Added by Ralph Paglia on November 23, 2020 at 2:00pm — No Comments

Kirsten Garen: Chief Information Officer at CDK Global

CDK Global Names Kirsten Garen Chief Information Officer…

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Added by Ralph Paglia on November 23, 2020 at 11:00am — No Comments

Data Hub: Coronavirus and Automotive Marketing

Let’s take an updated look at how marketers and consumers are dealing with…

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Added by Ralph Paglia on November 15, 2020 at 3:00am — No Comments

How Much of Your Dealership Workforce is Working Remotely?

Note

Respondents were asked, "Approximately how much of your workforce operated remotely before the COVID-19 crisis? and, "Right…
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Added by Ralph Paglia on November 10, 2020 at 6:46pm — No Comments

How Sustainable Are Your Dealership's Distributed Work Loads?

The Sustainability of Distributed Work Models:

How People and Processes Have Transformed to Accommodate Remote Work Teams…

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Added by Ralph Paglia on November 10, 2020 at 6:30pm — No Comments

Savvy B2B Marketers Create Influencer Programs

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Added by Ralph Paglia on November 10, 2020 at 2:00pm — No Comments

What Automotive Marketers Can Expect From The New POTUS Administration

The general election last Tuesday pitted fundamentally different visions of the US against each other. It may seem trivial to look at how the election could affect the marketing world—but the…

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Added by Ralph Paglia on November 10, 2020 at 4:30am — No Comments

Dodge Launches 800+ Horsepower Line-up of Muscle That Includes Durango

Dodge Drives Up the Numbers:

Three Model Lines Nudge Up to and Surpass 800 HP

Challenger, Charger and Durango all muscle up for the new model year...

Dodge has “doubled down” on performance for the 2021 model year, suggests brand boss Ashton Munoz, all three of its model…

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Added by Ralph Paglia on November 4, 2020 at 4:30pm — No Comments

Creating a Seamless, Personalized Experience That Boosts Loyalty and Drives Revenue

Thank you for attending the latest Reuters Events…

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Added by Ralph Paglia on November 3, 2020 at 5:00pm — No Comments

Americans Will Drive More and Fly Less Due To COVID-19

Survey: 74% of Americans Say, Due to COVID-19, They Will Drive Rather Than Fly For Their Next Vacation

—PLUS: 51% of Drivers Say They Have Not Been Disinfecting Their Vehicle; and 46% of Parents of Teen Drivers Say They’ve Witnessed Their Teen Using Phone While…

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Added by Ralph Paglia on October 25, 2020 at 7:11am — No Comments

What Is Influencer Marketing?

What is Influencer Marketing

and When Should You Use It?

Nobody likes when an ad interrupts their content. Especially online ads,…

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Added by Ralph Paglia on October 25, 2020 at 7:00am — No Comments

CoronaVirus Drops Automotive Advertising To 30 Year Low

The coronavirus pandemic has brought US auto sales to a 30-year low. As a result, the US automotive industry will spend just $10.94 billion on digital advertising this year, down by 18.2% from 2019.…

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Added by Ralph Paglia on October 23, 2020 at 5:30am — No Comments

Bondurant High Performance Driving School announces NHRA-approved “9 Second” driving program

 Drivers Can Now…

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Added by Ralph Paglia on October 21, 2020 at 7:30am — No Comments

America's Ad Economy Expands For Second Consecutive Quarter

U.S. Ad Economy Expands Again In September, Second Consecutive Month Of Gains

The U.S. ad economy grew 2.7% in September, marking its second consecutive month of expansion since the effects of the COVID-19 pandemic sent it into decline in…

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Added by Ralph Paglia on October 21, 2020 at 5:30am — No Comments

California Tesla Sales Drop For First Time

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Added by Ralph Paglia on October 20, 2020 at 5:00pm — No Comments

Your Workforce's View for 2020 in a Post CoVid-19 Pandemic World

The Workforce View 2020: Post-COVID-19

(See Link for Full ADP Research Report)…

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Added by Ralph Paglia on October 9, 2020 at 10:30am — No Comments

Directory Of Image Sizes Required By Each Major Social Network

What Image Size Do You Need For The World’s 20 Biggest Social Networks?

[Updated for 2020]

Disclosure: Your support helps keep the site running! We earn a referral fee for some of the services we…
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Added by Ralph Paglia on September 30, 2020 at 2:00am — No Comments

Underestimate The Value Of TikTok At Your Own Risk

Why Automotive Marketers Shouldn't Underestimate the Value of TikTok

TikTok is here to stay. Have you tapped into its value yet? If not, here are four things that might convince you to reconsider.…

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Added by Ralph Paglia on September 30, 2020 at 12:30am — No Comments

Human Resource Management: What Dealers and General Managers Need To Know

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Added by Ralph Paglia on September 25, 2020 at 7:00pm — No Comments

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