- Question: What inspires your employees to care about their work?
Answer: Employees care about their work when they know their company cares about…
Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Facebook has over 1.65+ billion users worldwide.
Did you know that social media engagement improves search engine rankings?
Facebook is the most used social media platform – are you leveraging its power to generate…Continue
Added by Ralph Paglia on July 24, 2017 at 8:30pm — No Comments
Let’s start with the bad news first. It’s tougher than ever to get content noticed.
Changes to Google search results pages have further obscured content organically, especially on competitive commercial…Continue
A couple of years ago, Susanna Gebauer was a total social media fool. I mean, she registered on Facebook because her brother Jonathan and her founded an online based company – everybody was already there and talking, and she did not know how it all…Continue
Added by Ralph Paglia on June 20, 2017 at 10:00am — No Comments
These are the email service providers you do NOT want your dealership's email address to be "Blacklisted" from and/or categorized as "Spam".…
Added by Ralph Paglia on June 6, 2017 at 11:30am — No Comments
Added by Ralph Paglia on April 19, 2017 at 7:30pm — No Comments
Recommendations from friends and family members have long held the most influence in consumer buying decisions, as evidenced by…
Added by Ralph Paglia on April 19, 2017 at 7:03pm — No Comments
Smartphones once again ramped up their influence last year as devices used to visit websites, with…Continue
Added by Ralph Paglia on April 11, 2017 at 6:30pm — No Comments
Added by Ralph Paglia on April 9, 2017 at 3:30pm — No Comments
Added by Ralph Paglia on March 30, 2017 at 8:31pm — No Comments
Over the past ten years, Social Media has become a major part of many car dealership marketing budgets.
During the next five years, social media marketing budgets are projected to increase by 90%...…Continue
Added by Ralph Paglia on March 5, 2017 at 9:30am — No Comments
CHICAGO -- LotLinx, the leading digital marketing solution for car dealers, launches LotLinx Turn, the automotive industry's first cloud-based marketing platform designed to analyze inventory, build VIN-specific campaigns, and spur engagement all within one easy-to-use…Continue
Added by Ralph Paglia on January 28, 2017 at 6:30pm — No Comments
Google search ranking factors no longer apply universally but must be analyzed on an industry-specific basis, says…
Added by Ralph Paglia on January 23, 2017 at 5:30am — No Comments
Passenger cars also remain popular, demonstrating that despite slowing sales, it remains important segment for automakers... Despite the fact that passenger car…Continue
Added by Ralph Paglia on January 14, 2017 at 3:30pm — No Comments
More than 85 per cent of adults who are online have an email account while 62 per cent have a social networking account. And…Continue
Added by Ralph Paglia on January 12, 2017 at 9:00pm — No Comments
Added by Ralph Paglia on January 10, 2017 at 12:30am — No Comments
Mobile apps’ influence on digital media continues to grow stronger with each passing year.…Continue
Added by Ralph Paglia on January 2, 2017 at 2:30am — No Comments
Added by Ralph Paglia on December 17, 2016 at 11:30am — No Comments