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Ralph Paglia's ADM Blog (1,057)

What are YOUR Content Marketing Triggers?

Every Piece of Content a Car Dealer or Automotive Marketing Professional Publishes Starts With a Trigger...

What’s Yours?

One of the ideas…

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Added by Ralph Paglia on April 5, 2014 at 4:30pm — No Comments

Ford Ranked One World’s Most Ethical Companies in 2014

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Added by Ralph Paglia on March 28, 2014 at 9:00am — No Comments

Social Marketing Success Kit From Marketo

Our Friends at Marketo Created a "Social Marketing Success Kit"

Discover how to drive new and used car business opportunities along with growing service department revenue through…

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Added by Ralph Paglia on March 25, 2014 at 8:22pm — No Comments

Eight Form Builder Apps For Car Dealers To Generate More Sales Leads

Generate More Internet Sales Leads!

8 "Web Form Builder Apps" that turn Car Dealer Microsites, Landing Pages, Blogs and Social Media Channels into Internet Lead Generators...

Webforms_600



So you have your advertising campaign microsite, dealership blog or some other website set up with all the…

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Added by Ralph Paglia on March 19, 2014 at 6:00am — 2 Comments

MileOne Automotive Implements StoneEagle’s F&I Reporting Platform

MileOne Automotive Deploys StoneEagle’s F&I Reporting Platform

SEcureMetrics delivers immediate access to critical F&I and sales data,…

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Added by Ralph Paglia on March 17, 2014 at 6:45pm — No Comments

Social Media Marketing Tactical Checklist for Execution by Dealership Resources

INFOGRAPHICS DETAILS:

Sensible Social Media Daily Tactical Action Items Checklist

v2.0 For Regional and Local…

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Added by Ralph Paglia on March 5, 2014 at 12:39am — 13 Comments

Infographic: 281% Increase In Google+ Engagement for Car Dealers

HOW CAR DEALERS CAN INCREASE GOOGLE PLUS ENGAGEMENT BY 281% - INFOGRAPHIC

This infographic from…

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Added by Ralph Paglia on February 26, 2014 at 3:00am — 5 Comments

Google and Apple Catch Up To Ford In Auto Industry Influence

Google and Apple Join Ford as Key Influencers in the Auto…

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Added by Ralph Paglia on February 23, 2014 at 7:30am — 3 Comments

Edmunds Second Annual Hackamotive Event Is Next Week



Have you heard about Hackomotive?
It's Edmunds.com's exciting annual competition that invites start-ups, entrepreneurs, and online/mobile developers to build a better way to improve the car shopping experience. Last year's inaugural Hackomotive was a resounding success,…
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Added by Ralph Paglia on February 18, 2014 at 10:20am — 3 Comments

Klout Starts Providing Content Marketing Value Added Services to Users

Thanks to getting some "K-Love" from several ADM Professional Community members, which I wanted to return in kind, I logged into Klout for the first time in quite awhile yesterday.

I was surprised to see a dramatically different user interface compared to the last time I logged in and then was thrilled to…

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Added by Ralph Paglia on February 18, 2014 at 12:00am — 1 Comment

2013 Recap of Auto Industry Marketing Wins and Near Misses

Automotive 2013 Recap:…

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Added by Ralph Paglia on February 15, 2014 at 6:00am — 1 Comment

Webinar: Attracting Car Buyers With Practical Digital Technologies

EDITOR'S NOTE: This looks like a great opportunity to learn some of the best social media listening tactics and the tools required from the advanced social media "Big Data" team at IBM... This is rapidly emerging as the most effective way for car dealers to identify "In Market" new and used vehicle shoppers who are located within your dealership's local marketing region... On a Real-Time basis!…

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Added by Ralph Paglia on February 13, 2014 at 9:04am — No Comments

Hillary Clinton Thanks Car Dealers During Her Speech at NADA Convention

Hillary Clinton Cites Key Role of Auto Industry in Driving the US Economic Recovery in Her Keynote Address to Car Dealers at the 2014 NADA Convention in New Orleans...…

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Added by Ralph Paglia on February 1, 2014 at 1:00am — 4 Comments

Infographic: Social Media Impact on Business Decision Makers

Social Media is an Important part of Business and Marketing Plans.

Your dealership's customers are Social Media users and online consumers... They are using social media more frequently before making vehicle…

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Added by Ralph Paglia on January 24, 2014 at 10:17pm — No Comments

Social Media and Content Marketing: 9 Best Practices from Industry leader

9 of the Best Social Media and Content Marketing Tips based on Data Driven Results from the Team of Experts at Buffer...…

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Added by Ralph Paglia on January 23, 2014 at 3:00pm — 5 Comments

Driving Customers Away: Bad Marketing Is Not Simply Ignored - Use Social Logins

Automotive Consumers Don’t Just Ignore Irrelevant Marketing Messages from Car Dealers… They Take Action!

Almost all car buying consumers and service customers claim to have received…

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Added by Ralph Paglia on January 20, 2014 at 10:00pm — 2 Comments

Car Dealers Use Email As Source Of Competitive Advantage - And Dare I Say: ENGAGEMENT

At the risk of "engaging" in the use of a buzzword that is overused and abused (according to JD Rucker) let's take a look at some insights I have discovered regarding the use of email to prompt Customer Engagement that can drive Competitive Advantage for your Car…

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Added by Ralph Paglia on January 13, 2014 at 2:30pm — 2 Comments

Top Ten MotorTrend Articles in 2013

Motor Trend's Top 10 Most Popular Web Articles of 2013

written by Christian Seabaugh …

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Added by Ralph Paglia on December 30, 2013 at 1:30pm — No Comments

Jason Good Joins CarChat24 as VP Marketing and Alliances

CarChat24 Announces Jason Good as Vice President of Marketing and Strategic Alliances

CarChat24 Staffed Chat Services for Car Dealers Palm Harbor, FL - ChatLead.com, Inc/CarChat24, a leader in 24/7 Staffed Auto Dealer Chat Support, and Dealer Chat Software as a Service, announced today the appointment of Jason Good as Vice President of Marketing and Strategic…

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Added by Ralph Paglia on December 28, 2013 at 11:00am — No Comments

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