Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Ok this isn’t a post about me or is it…the lines are getting blurry aren’t they. Yesterday I read I read 7 articles all having to do with social media many others but that was the biggest portion. Here they are if you would like to read them.
Added by Larry Bruce on December 21, 2010 at 7:30am — No Comments
A few days ago I posted “Good News and Bad News about Microsites and Landing Pages.” In that post I said that many dealers are getting microsites, which is good; however they are getting them for the wrong reasons, and that’s bad. I don't see a lot of strategy behind most microsite initiatives and, to be honest, there are more than a few vendors selling them with no strategy at…Continue
I have been in an interesting discussion on dealerrefresh.com with dealers, vendors, representatives of ATC and Cars.com over the last few days regarding the recent ATC acquisitions and their implications on dealers and this discussion has morphed into how to measure ATC, Cars and eBay Motors as classified listing services.…Continue
Monday morning I am sitting at my computer with my peripheral vision on my twitter feed when I see @jimziegler tweet “Alpha dog is on the point”. Now I have seen this tweet before and not really thought about it too much until someone tweets back “jim what is the point?” Now to set this up for you people that haven’t sold cars in a dealership before the point is a place on the lot usually around…Continue