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Larry Bruce's Blog – February 2010 Archive (2)

“Thank You” email gets the highest open rate

While in San Diego at Online Marketing Summit 2010 I heard a simple yet revealing fact. The “Thank You” email you send the customer after they submit a lead or for an appointment with your dealership will have the highest open rate of anything you send that customer.…

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Added by Larry Bruce on February 28, 2010 at 3:42pm — No Comments

4 Tips for Advertising on Facebook

There is an old saying in marketing fish where the fish are biting. Currently Facebook gets about 100 Million plus unique visitors each month, that is over 1/3 the US population. With the rising price of Google ad words it makes sense to add Facebook advertising to your marketing mix. I recently read an article “How to advertise on Facebook” was interesting but basic. The following is my version.



On Facebook your competition isn’t other business owners it’s the litany of status…

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Added by Larry Bruce on February 5, 2010 at 2:42am — 10 Comments

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