Automotive Digital Marketing

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Bob Snow's ADM Blog (3)

New Concept for Automotive Sales Professionals

After working as a Sales Professional for a number of years before getting promoted to an Internet Manager, I had the pleasure to experience both ends of the sales and felt a definite difference in the type of people you deal with along with a difference in processes as well. This experience gave me an idea that can benefit the average Sales Professional on the floor, the dealership and the Internet department. A dealers website traffic usually is not an issue its the conversion rate of traffic… Continue

Added by Bob Snow on June 30, 2009 at 6:53am — No Comments


Im looking for Templates for a number of reasons, Follow ups, Previous Customers, Does anyone know of any websites or programs geared towards the automotive industry that fits into this catagory? Email and or regular Mail
Templates would work fine.

Added by Bob Snow on October 28, 2008 at 12:30pm — 3 Comments

Do I chase popular brands in my area market or stick with what I know in the used car market?

I use one Third party Lead generator Going to expand to two at the end of the month of November along with a Dealer.Com Marketing Package with ChryslerDigital. I have watched surrounding dealers chase The Hondas The Toyotas and everything thats getting hits on the 3rd Party providers but by the time they get thier inventory upto where they thought they needed The popular Vehicles change. they dont have a problem selling thier inventory but Ive watched what they figured would be a 10 day unit… Continue

Added by Bob Snow on October 22, 2008 at 9:46pm — 1 Comment

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