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CDK Global's Blog – May 2011 Archive (3)

Take 60:The Dealership Experience Challenge

60 Ways to Upgrade Your Dealership’s Customer Experien

Here’s the challenge: we dare you to incorporate all 60 of these dealership improvement efforts into your store in the next month. Post in the comments and let us know which ones you’ve incorporated, and also chime in with your own ideas for improvement.

 

1.     Make name tags mandatory for every employee (real names or fun nicknames)

2.     SNUGGIES. Keep branded snuggies…

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Added by CDK Global on May 18, 2011 at 4:02pm — No Comments

Sexy Dealer Website Rule 1: Smash the Cookie-Cutter

The New Digital Automotive Marketing Strategy Gets Bold About Branding

In 2011, a sexy dealer website means creating a stand-up-and-take-notice brand. “It’s time to smash the cookie cutter,” Andy…

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Added by CDK Global on May 9, 2011 at 11:30am — No Comments

Creating a Sexy 2011 Dealer Website (Part 1)

 

 

It’s 2011; is your dealer website holding its own? Everywhere you turn in the digital automotive marketing world, technology is evolving at a rapid clip. Search engines are going…

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Added by CDK Global on May 3, 2011 at 7:49am — No Comments

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