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CDK Global's Blog – April 2013 Archive (4)

What Your Toddler Can Teach You About Differentiating Your Dealership

By Jon Quade, Performance Improvement Consultant

The Why Game

Meet four-year old Martina. She's about to teach you a lesson.


You: Martina, it's time for bed, sweetie.

Martina: Why?

You: Because you've had a long day and you're going to be getting sleepy soon.



Added by CDK Global on April 30, 2013 at 12:22pm — 1 Comment

What You Need to Know About the New Google Places Dashboard

Mary Kelly Gaebel Cobalt Reputation Management Specialist
by Mary Kelly Gaebel, Reputation Management Specialist

Google+ Local
This month,…

Added by CDK Global on April 25, 2013 at 9:30am — 1 Comment

This is Your “Why” Wake Up Call

Steve Hanson
by Steve Hanson, Sr. Manager of Performance Improvement Consulting

Differentiating Your Dealership with a Why Buy Message

Why is my sales volume down? Why is my service drive empty? Why did I lose that deal? These questions are sometimes easier to answer than…


Added by CDK Global on April 18, 2013 at 12:30pm — 6 Comments

4 Proven Techniques to Leverage Video to Drive VDP Engagement

James Fabin, Cobalt Sr. Product Marketing Manager by James Fabin, Sr. Product Marketing Manager
Internet Video Views in US, January 2013 We've already looked at how…

Added by CDK Global on April 11, 2013 at 8:30am — No Comments

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