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Jim Flint's Blog – December 2019 Archive (3)

2020 Steps to the Sale

As we close out the calendar and any given month, the steps to a sale continue to evolve. Here are 3 things that will be key to taking your dealership to the next level next month:

  1. The Age of Operational Advertising is here. What’s your modern brand promise? What are you willing to commit to…

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Added by Jim Flint on December 20, 2019 at 7:08am — No Comments

Two Supply-Side Metrics for Agencies and Their Clients

Two things to consider in today’s uncertain times.

Agencies should consider at least two key supply-side metrics for their clients that will help them elevate the conversation from leads:…

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Added by Jim Flint on December 13, 2019 at 7:30am — No Comments

Who’s Got Next?

In a race to bring leads to dealerships, Facebook and Google – via YouTube, too—are next into the leads space.

On the surface, it’s more or less the right thing to do. Until you go below the surface--where it’s a fast track to competing and swimming with Autotrader, CarGurus, and…

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Added by Jim Flint on December 6, 2019 at 6:59am — No Comments

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