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Alan Ram's ADM Blog (2)

Using Guerrilla Tactics to Combat Declining Vehicle Sales Gross Profit

Using Guerrilla Tactics to Combat Declining Vehicle Sales Gross Profit

By: Alan Ram

Recently I saw a study that said that one of a dealer’s biggest concerns moving forward was declining gross profit per unit sold. As this question is debated at automotive dealerships and 20 groups across the country, we always seem to arrive at the same solution: Sell the value of the vehicle, don’t shortcut the presentation process, don’t discuss…


Added by Alan Ram on August 14, 2014 at 2:18pm — No Comments

Is Your BDC The Result of a Failure in Training?

Here’s a question for you –

Is your BDC …


Added by Alan Ram on July 24, 2014 at 9:30am — 2 Comments

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