Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Crystal Hartwell's ADM Blog (241)

The Banks Report Releases Dealership Acquisition Report for Full Year 2013

Annual report offers industry’s most comprehensive list of acquisitions; market brisk in 2013; Chrysler/Jeep franchises led activity


Detroit, MI –February 11, 2014 – The Banks Report, the retail auto industry’s leading online source for analysis and insight, today released The 2014 Dealership Acquisition Report, the auto industry’s most comprehensive assessment and analysis of dealership acquisition activity from the previous…


Added by Crystal Hartwell on February 11, 2014 at 7:30am — No Comments

DMEautomotive’s Driver Connect 2.5 Wins AWA Award at NADA 2014

DMEautomotive’s groundbreaking mobile app for dealerships wins prestigious Automotive Website Award


New Orleans, LA – January 27, 2014 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today announced that its groundbreaking mobile app for dealerships, Driver Connect 2.5, was presented with an Automotive Website Award from PCG Consulting  in the…


Added by Crystal Hartwell on January 27, 2014 at 7:16am — No Comments

Dealerships Adopting Radical New Approach to Chat Report Dramatic Rise in Website Chats Turning into Leads - and Leads Turning into Showroom Visits and Sales

Case studies show visitor to lead conversions triple for one dealership using Gubagoo and jumping over 1500% for another -- and all at a cost per lead/sale at a fraction of traditional media


New Orleans, LA – January 26, 2014 – Dealerships using Gubagoo’s revolutionary behavioral engagement and scoring technologies for automotive websites are experiencing dramatic increases in visitor to lead conversions…


Added by Crystal Hartwell on January 26, 2014 at 7:16am — No Comments

New Research: “Deep Linking” Delivers Twice as Many Real Shoppers – and Twice the Shopping Engagement of Traditional SEM Campaigns

LotLinx Data Indicates That Car Dealers Need to Re-think Where They Target Paid Search Advertising Traffic and What They Spend


New Orleans, LA,  January 25, 2014 – LotLinx, developers of the auto industry’s first deep- linking inventory serving platform, today released key…


Added by Crystal Hartwell on January 25, 2014 at 8:00am — 12 Comments

AOA Auto Accessories Sales 2014 Trend Report: Protection Products, Utility and Convenience Continue to Dominate -- Floor Mats Rule!

Robust car and truck sales driving purchasing trends: average dealership analyzed sold accessories to over 50% of customers and generated 52.4% average gross profit margin


New Orleans, LA – January 25, 2014 - AddOnAuto (AOA) today released its annual Auto Accessories Trend Report that analyzes 2013 accessories sales data from dealerships…


Added by Crystal Hartwell on January 25, 2014 at 7:58am — No Comments

Gubagoo Launches Gubatel: Adds Advanced Telephony Component to Its Analytics-Driven Dealer Website Chat and Communications Platform

 With Gubatel, Gubagoo becomes first intelligent chat-OR-call ‘Total Communications’ platform for dealership websites


Provides call agents with transparent window into which vehicles and/or services the caller is interested in; agents can discuss, display and email offers specific to their needs in real-time


New Orleans, LA – January 25, 2014 – At the National…


Added by Crystal Hartwell on January 25, 2014 at 7:44am — No Comments

E-LEND Solutions to Launch Powerful New Auto Financing Platform for Dealerships

 First technology to bring real, approved financing terms to the FRONT of the sales process, whether consumers are shopping at auto websites or in-dealership


Creates dramatic dealership efficiencies by cutting the transaction process from hours to minutes; a turn-key solution that ensures dealerships would be in total compliance with proposed CFPB regulations




Added by Crystal Hartwell on January 25, 2014 at 7:36am — No Comments

2013 DrivingSales Dealer Satisfaction Award Recipients Announced

Awards recognize dealer satisfaction with products / services in 14 categories; presented at special ceremony in conjunction with the 2014 NADA Convention  


New Orleans, LA – January 24th, 2014 – The fifth annual DrivingSales Dealer Satisfaction Awards were presented at a special ceremony today in conjunction with the 2014 National Automobile Dealers Association (NADA)…


Added by Crystal Hartwell on January 24, 2014 at 7:10am — 1 Comment

New Research: Digital & Mobile Are Re-Writing the Rules on How People Research, Select and Book Appointments with Auto Service Providers

DMEautomotive survey reveals that online search is the #1 way first-time consumers select dealership service departments – trumping ‘drive-bys’ and personal recommendations


Under-35 consumers’ service provider selection guided by search, online reviews, store websites, digital ads, email offers, video, mobile mapping and daily deals at remarkably higher rates


  • Internet/mobile…

Added by Crystal Hartwell on January 24, 2014 at 6:46am — No Comments

DMEautomotive Releases 2nd Groundbreaking eBook, The Big Picture Book of Mobile Marketing Strategy, at NADA 2014

New eBook illustrates importance of mobile adoption – a channel that has grown at twice the rate of the Internet! – Provides auto dealers a colorful, easy-to-grasp guide to mobile marketing complete with specific step-by-step actions dealers can take today to get more out of mobile

New Orleans, LA –January 23, 2014 – DMEautomotive (DMEa), the leader in…


Added by Crystal Hartwell on January 23, 2014 at 8:54am — No Comments

Sales Velocity Dramatically Increases – up to 77% - for Dealers Adopting Inventory Syndication and Deep Linking Technologies


 Dealers using the LotLinx Vehicle Display Network increase Vehicle Detail Page views and reduce Days on Lot: an average of 77% fewer DOL for new vehicles and 47% fewer for used


San Francisco, CA January 22, 2014 – LotLinx, developers of the auto industry’s first deep-linking technology platform, today confirmed that the LotLinx Vehicle Display Network, a VIN-specific inventory advertising…


Added by Crystal Hartwell on January 22, 2014 at 8:27am — 4 Comments

DMEautomotive Introduces First Mobile Wallet Marketing Program for Auto Dealers

DMEa Mobile Rewards offers ready-made program designed to drive showroom and service traffic; includes geo-fencing to reach consumers with relevant offers and coupons at a place and time where they can take action


Daytona Beach, FL – January 21, 2014 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched DMEautomotive Mobile Rewards, a mobile marketing platform…


Added by Crystal Hartwell on January 21, 2014 at 7:20am — No Comments

DrivingSales University Continues Expansion into Canada: Partners with New Car Dealers Association of BC

 Leading web-based dealership training platform is now available to NCDA members at special rate


Salt Lake City, UT and Richmond, BC –January 13, 2014- DrivingSales University (DSU), the industry leader in online training and performance coaching, today announced that it has furthered its expansion into the Canadian market with a new alliance with the The New Car…


Added by Crystal Hartwell on January 13, 2014 at 12:49pm — No Comments

Baby, Want to Name My Car? Younger and Female Car Owners Most Likely to Name Their Vehicles; Nicknames Starting with ‘B’ Most Popular

New consumer study from DMEautomotive illuminates a powerful emotional connection between consumers and their vehicles; top names include ‘Baby,’ ‘Betsy,’ ‘Bessie,’ ‘Black Beauty,’ and ‘Betty’


Daytona Beach, FL – January 13, 2014 – Women and younger car owners are the most likely to give a nickname and associate a gender to their vehicles’, according to a new report from DMEautomotive. The survey on car-naming behavior…


Added by Crystal Hartwell on January 13, 2014 at 8:04am — 1 Comment

LotLinx Bundles Marketing Performance Tracking Platform, ROI BOT™ For Dealer Clients: Ensures Visibility To Key Performance Metrics of Vendor Solutions

 LotLinx has integrated their proprietary marketing solution into the Automotive Industry’s leading vendor neutral tracking platform for dealership executives; ROI-BOT™ provides dealers comparison of LotLinx performance against multiple digital marketing solutions


San Francisco, CA, January 13, 2014 – LotLinx, the auto industry’s first direct linking technology platform, today announced that it is bundling ROI-BOT™ Lite,…


Added by Crystal Hartwell on January 13, 2014 at 7:19am — No Comments

Gubagoo Launches Another Industry First: ‘Inventory Control’ Integrates Dealership Inventory Directly Into Live Chat

Gubagoo’s patent-pending technology continues to rev up engagement and conversion on dealership websites by feeding vehicle information directly into chat with unprecedented speed, relevance and details

West Palm Beach, FL – January 7, 2014 – Gubagoo Inc. continues to raise the bar for dealership website engagement and chat with the launch of Inventory Control, the auto industry’s first…


Added by Crystal Hartwell on January 7, 2014 at 8:48am — No Comments

DMEautomotive Unveils Driver Connect 2.5: New, “Moment-It-Happens” App Offers Mobile Wallet Support, ‘Vehicle in Service /Vehicle Ready’ Notifications, and Much More

“Third Wave” dealer-branded mobile app leads the mobile revolution for auto dealers, bringing their customers closer than ever before by providing a mobile platform for customer service and increased sales


Daytona Beach, FL – December 10, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched Driver Connect 2.5, an innovative upgrade to its leading…


Added by Crystal Hartwell on December 10, 2013 at 7:39am — No Comments

CarFinance Capital Completes $304 Million Asset-Backed Securitization

IRVINE, CA –December 3, 2013 – CarFinance Capital LLC, a leading auto-finance provider, today announced that it has completed its second rated asset-backed securitization of $304 million of Notes in a transaction that closed on October 24, 2013.  The Offered Notes were assigned ratings by Standard & Poor’s Ratings Services (“S&P”), Moody’s Investor Services, Inc. (“Moody’s”) and Kroll Bond Rating Agency, Inc (“KBRA”).  The senior class of Offered Notes were rated A…


Added by Crystal Hartwell on December 3, 2013 at 7:25am — No Comments

Former Kelley Blue Book CEO Joins LotLinx Board of Directors

Paul Johnson, a recognized automotive Internet visionary, brings strategic, operational and brand-building expertise to the recently launched LotLinx; joins Board line-up that includes former AOL, Google Automotive, Dealix and Autobytel executives


SAN FRANCISCO, November 4, 2013   -- LotLinx today announced the appointment of Paul Johnson to its board of directors. Johnson spent 13 years at Kelley Blue Book (KBB),…


Added by Crystal Hartwell on November 4, 2013 at 9:31am — No Comments

DMEa / Automotive News Webinar: The Mobile Consumer: From Sales to Service, Adapting Automotive to the New Normal

Free webinar on Thursday, October 31st at 2 p.m. EST is designed to teach dealers effective strategies for targeting consumers where they are most – on their mobile devices.

Daytona Beach, FL– October 24, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces the eighth in a series of webinars the company is hosting with Automotive News. The sixty-minute webinar, “The Mobile…


Added by Crystal Hartwell on October 24, 2013 at 12:28pm — No Comments

ADM Blog Topics by Tags

Monthly Archives






ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey


Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2015   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service