Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Crystal Hartwell's ADM Blog (192)

Gubagoo’s Fast-Growing Chat and ‘Total Engagement’ Solution for Dealer Websites Goes Mobile

 

Dealerships can now track – and precisely target – the 40% of their site traffic that comes through smartphones and tablets; 1,100 dealers using Gubagoo report even higher chat-to-lead rates on mobile (74%) than on desktops

 

West Palm Beach, FL–April 15, 2014 Gubagoo announced today that its behavioral analytics-based chat and website engagement platform for dealer…

Continue

Added by Crystal Hartwell on April 15, 2014 at 9:58am — No Comments

New Research: 1 in 6 Car Buyers Skips Test-Drive; Nearly Half Visit Just One (Or No) Dealership Prior to Purchase

DMEautomotive study provides fresh evidence that dealership avoidance is a new car buying “normal”

DAYTONA BEACH, Fla. – April 15, 2014 – It may be the second most expensive purchase of most people’s lives, but new research from DMEautomotive (DMEa) reveals that a growing number of Americans are bypassing test-drives – and making strikingly few visits to dealerships – in their car-buying…

Continue

Added by Crystal Hartwell on April 15, 2014 at 9:30am — No Comments

DMEautomotive Receives Technology Leadership Award for Second Year in a Row

DMEautomotive named as Dealer Marketing Magazine’s 2014 Technology Leader in Service Marketing for Driver Connect

 

 

Daytona Beach, Fla., April 9, 2014 -- DMEautomotive’s (DMEa), the leader in science-based, results-driven automotive marketing, has received the prestigious Dealer Marketing Magazine Technology Leadership Award for…

Continue

Added by Crystal Hartwell on April 9, 2014 at 1:26pm — No Comments

Fidelis PPM to Exclusively Offer DMEautomotive’s Award-winning Driver Connect to its Dealer Clients

DMEa Driver Connect joins with leading prepaid maintenance provider to put Fidelis PPM in the palm of the customer’s hand -- and powerful mobile marketing and retention at the dealership’s fingertips

 

Daytona Beach, FL –April 8, 2014 – DMEautomotive (DMEa), the leader in science-based, results-driven automotive marketing, today announced that…

Continue

Added by Crystal Hartwell on April 8, 2014 at 8:35am — No Comments

DMEautomotive is a Finalist for DrivingSales Most Valuable Insight Award

 

DMEautomotive will present Moving Beyond Retention: A New Paradigm to Grow Your Service Business, based on original research, at the DrivingSales Presidents Club in New York City April 16th, 2014

 

Daytona, FL and Salt Lake City, UT – April 2, 2014 – DMEautomotive has been selected as a finalist for the 2014 DrivingSales Most Valuable Insight Award, which was created to foster the…

Continue

Added by Crystal Hartwell on April 2, 2014 at 8:06am — No Comments

DMEautomotive and DealerSocket Announce Strategic Partnership; DealerSocket Names DMEautomotive as Exclusive Call Center Provider



Partnership integrates DMEautomotive’s state-of-the-art call center services and award-winning mobile app services directly into the DealerSocket CRM system, providing seamless and secure connectivity for DealerSocket users.

Daytona Beach, FL – March 31, 2014 – DMEautomotive (DMEa), the leader in science-based, results-driven …

Continue

Added by Crystal Hartwell on March 31, 2014 at 6:42am — 1 Comment

DrivingSales Announces Finalists for 2014 Most Valuable Insight Award

Insights on Retention Metrics, KPIs, Phone Lead Conversion and Service Pricing – All Backed by Deep and Original Research - to Compete Onstage at the Inaugural DrivingSales Presidents Club event in New York City in April

Salt Lake City, UT -  March 19, 2014 - DrivingSales today announced the finalists of the 2014 DrivingSales Most Valuable Insight Competition, which was created to foster the spirit of progress and thought leadership in the…

Continue

Added by Crystal Hartwell on March 19, 2014 at 10:48am — No Comments

Car-aoke Anyone? New Study Reveals Singing Out Loud is Top Activity While Driving; One in Four Admit to Texting

New consumer survey from DMEautomotive released in conjunction with National Collision Awareness month reveals that 'distracted driving' activities are still rampant: 28% surveyed admitted that they text; half eat or talk on the phone; 5% read, work on laptop, floss or shave while driving; young are the biggest offenders

Daytona Beach, FL – March 18, 2014 – Singing out loud is the number one activity while driving, according to a…

Continue

Added by Crystal Hartwell on March 18, 2014 at 8:55am — No Comments

Digital Automotive Sales Leader Named Chief Revenue Officer of LotLinx

Steve Pace, veteran of leading innovative digital marketing companies, including Dealer.com, Dealix, ResponseLogix, AutoWeb and Autobytel, to lead dealer sales initiatives for rapidly growing company

 

San Francisco, CA – February 26, 2014 – LotLinx, the first syndicated advertising network for automotive retailing that delivers deep-linking to VDPs on…

Continue

Added by Crystal Hartwell on February 26, 2014 at 9:00am — 4 Comments

DMEa / Automotive News Webinar: Mobile Marketing Success - What You Need to do Today to Win!

Free webinar on Thursday, February 27th at 2 p.m. EST provides an easy-to-grasp guide to mobile marketing; free copy of “The Big Picture Book of Mobile Marketing Strategy” for each attendee

Daytona Beach, FL–February 19, 2014– DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces the ninth in a series of webinars the company is hosting with Automotive News. The sixty-minute webinar,…

Continue

Added by Crystal Hartwell on February 19, 2014 at 2:24pm — No Comments

Digital Marketing Trailblazer Gary Vaynerchuk Headlines Second Annual DrivingSales Presidents Club in NYC

 

Vaynerchuk joins line-up that includes DealerTrack’s Mark O’Neill, Presidio’s  Erin Kerrigan and Markel Automotive’s Tony Caputo; “Most Valuable Insight’ competition applications open – deadline March 3rd; event focuses on latest trends/best practices to strengthen Capital, People and Brand

 

Salt Lake City, Utah – February 19, 2014 – …

Continue

Added by Crystal Hartwell on February 19, 2014 at 1:27pm — No Comments

The Banks Report Releases Dealership Acquisition Report for Full Year 2013

Annual report offers industry’s most comprehensive list of acquisitions; market brisk in 2013; Chrysler/Jeep franchises led activity

 

Detroit, MI –February 11, 2014 – The Banks Report, the retail auto industry’s leading online source for analysis and insight, today released The 2014 Dealership Acquisition Report, the auto industry’s most comprehensive assessment and analysis of dealership acquisition activity from the previous…

Continue

Added by Crystal Hartwell on February 11, 2014 at 7:30am — No Comments

DMEautomotive’s Driver Connect 2.5 Wins AWA Award at NADA 2014

DMEautomotive’s groundbreaking mobile app for dealerships wins prestigious Automotive Website Award

 

New Orleans, LA – January 27, 2014 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today announced that its groundbreaking mobile app for dealerships, Driver Connect 2.5, was presented with an Automotive Website Award from PCG Consulting  in the…

Continue

Added by Crystal Hartwell on January 27, 2014 at 7:16am — No Comments

Dealerships Adopting Radical New Approach to Chat Report Dramatic Rise in Website Chats Turning into Leads - and Leads Turning into Showroom Visits and Sales

Case studies show visitor to lead conversions triple for one dealership using Gubagoo and jumping over 1500% for another -- and all at a cost per lead/sale at a fraction of traditional media

 

New Orleans, LA – January 26, 2014 – Dealerships using Gubagoo’s revolutionary behavioral engagement and scoring technologies for automotive websites are experiencing dramatic increases in visitor to lead conversions…

Continue

Added by Crystal Hartwell on January 26, 2014 at 7:16am — No Comments

New Research: “Deep Linking” Delivers Twice as Many Real Shoppers – and Twice the Shopping Engagement of Traditional SEM Campaigns

LotLinx Data Indicates That Car Dealers Need to Re-think Where They Target Paid Search Advertising Traffic and What They Spend

 

New Orleans, LA,  January 25, 2014 – LotLinx, developers of the auto industry’s first deep- linking inventory serving platform, today released key…

Continue

Added by Crystal Hartwell on January 25, 2014 at 8:00am — 11 Comments

AOA Auto Accessories Sales 2014 Trend Report: Protection Products, Utility and Convenience Continue to Dominate -- Floor Mats Rule!

Robust car and truck sales driving purchasing trends: average dealership analyzed sold accessories to over 50% of customers and generated 52.4% average gross profit margin

 

New Orleans, LA – January 25, 2014 - AddOnAuto (AOA) today released its annual Auto Accessories Trend Report that analyzes 2013 accessories sales data from dealerships…

Continue

Added by Crystal Hartwell on January 25, 2014 at 7:58am — No Comments

Gubagoo Launches Gubatel: Adds Advanced Telephony Component to Its Analytics-Driven Dealer Website Chat and Communications Platform

 With Gubatel, Gubagoo becomes first intelligent chat-OR-call ‘Total Communications’ platform for dealership websites

 

Provides call agents with transparent window into which vehicles and/or services the caller is interested in; agents can discuss, display and email offers specific to their needs in real-time

 

New Orleans, LA – January 25, 2014 – At the National…

Continue

Added by Crystal Hartwell on January 25, 2014 at 7:44am — No Comments

E-LEND Solutions to Launch Powerful New Auto Financing Platform for Dealerships

 First technology to bring real, approved financing terms to the FRONT of the sales process, whether consumers are shopping at auto websites or in-dealership

 

Creates dramatic dealership efficiencies by cutting the transaction process from hours to minutes; a turn-key solution that ensures dealerships would be in total compliance with proposed CFPB regulations

 

New…

Continue

Added by Crystal Hartwell on January 25, 2014 at 7:36am — No Comments

2013 DrivingSales Dealer Satisfaction Award Recipients Announced

Awards recognize dealer satisfaction with products / services in 14 categories; presented at special ceremony in conjunction with the 2014 NADA Convention  

 

New Orleans, LA – January 24th, 2014 – The fifth annual DrivingSales Dealer Satisfaction Awards were presented at a special ceremony today in conjunction with the 2014 National Automobile Dealers Association (NADA)…

Continue

Added by Crystal Hartwell on January 24, 2014 at 7:10am — 1 Comment

New Research: Digital & Mobile Are Re-Writing the Rules on How People Research, Select and Book Appointments with Auto Service Providers

DMEautomotive survey reveals that online search is the #1 way first-time consumers select dealership service departments – trumping ‘drive-bys’ and personal recommendations

 

Under-35 consumers’ service provider selection guided by search, online reviews, store websites, digital ads, email offers, video, mobile mapping and daily deals at remarkably higher rates

 

  • Internet/mobile…
Continue

Added by Crystal Hartwell on January 24, 2014 at 6:46am — No Comments

ADM Blog Topics by Tags

Monthly Archives

2014

2013

2012

2011

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

2. QR Codes - Untapped Potential?

Posted by Heather Gallay on September 30, 2014

4. SEO vs. SEM - Are advertising companies taking advantage of dealerships?

Posted by Sarah Draley-Davis on August 13, 2008

5. Dealership Website SEO

Posted by Kim Essenmacher on February 15, 2014

Share the Best Content w/AutoMarketing Community

© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service