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Crystal Hartwell's Blog – October 2012 Archive (12)

AOA Supplier Digital Network Helps Dealers/Suppliers Ramp up Revenues and Efficiencies

New case study shows how Auto Sound teamed with AOA and dealerships to drive a 50% increase of in-dealership sales of Auto Sound products in just four months.

 

One year after launching, izmocars’ AOA Supplier Digital Network is generating accessories sales results for both suppliers and dealerships. A new case study released today shows how Boston area aftermarket supplier, Auto Sound,…

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Added by Crystal Hartwell on October 30, 2012 at 1:03pm — No Comments

DMEa/Automotive News Webinar: Best Practices for Compliant Marketing

Free webinar on October 30th, 2012, at 2 p.m. teaches dealers best practices for compliant marketing

 

Daytona Beach, FL–October 23, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces the fourth in a series of webinars the company is hosting with Automotive News. This webinar addresses the critical issues of compliance, including…

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Added by Crystal Hartwell on October 23, 2012 at 7:53am — No Comments

59% of Under-35 Auto Service Customers Want Communications Via Mobile Apps

DMEautomotive survey reveals auto service customers open to variety of communications platforms; BUT majority of younger demo want contact through ALL platforms

Key Findings:

  • Over a third of consumers are open to receiving communications from their automotive service providers via each platform
  • Eighty-nine percent of those under 35 welcome contact via email; 85% via mail; 64% via…
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Added by Crystal Hartwell on October 22, 2012 at 10:34am — No Comments

Prominent Automotive Media Sponsor 2012 DrivingSales Executive Summit

Media sponsors include Auto Dealer Monthly, Automotive Digest, Dealer Marketing Magazine, Dealer Refresh, J.D. Power and Associates, and WardsAuto

 

Salt Lake City, Utah – October 16, 2012DrivingSales today announced that six leading auto industry media organizations are official sponsors of the 2012 DrivingSales…

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Added by Crystal Hartwell on October 16, 2012 at 9:32am — No Comments

Kevin Root Named President and Chief Operating Officer of DrivingSales

Veteran auto industry business leader, digital strategist, and innovator joins rapidly growing business intelligence and performance improvement company

 

SALT LAKE CITY, UT – October 11, 2012 – Kevin Root has been named President and Chief Operating Officer of DrivingSales, the company announced today. Root joins the rapidly growing business intelligence and performance improvement company to further build…

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Added by Crystal Hartwell on October 11, 2012 at 8:55am — No Comments

DMEautomotive’s Driver Connect is a Finalist for Most Innovative Dealership Solution of 2012

Driver Connect Mobile App to be presented onstage during DrivingSales Executive Summit

 

DAYTONA BEACH, FL and SALT LAKE CITY, UT – October 9, 2012DMEautomotive’s Driver Connect, Mobile App has been named a finalist for the DrivingSales Innovation Cup Award for the Most Innovative Dealership Solution of 2012. Driver…

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Added by Crystal Hartwell on October 9, 2012 at 6:06am — No Comments

Mark Conner of Lithia Motors Selected to Present at the 2012 DrivingSales Executive Summit

Conner’s presentation “Close the Dealer ‘App Gap’” joins an agenda that also includes Billy Beane of ‘Moneyball’ fame, Facebook, and Google

 

Medford, OR – October 8, 2012 – Mark Conner, assistant vice president of Marketing for Lithia Motors, Inc. has been selected to present at the fourth annual DrivingSales Executive Summit (DSES), the most authoritative…

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Added by Crystal Hartwell on October 8, 2012 at 5:50am — No Comments

Finalists announced for the DrivingSales 2012 Dealer Best Idea Award

Award recognizes the most innovative auto dealership strategies of 2012; Finalists include Daniel Boismier, Alan Krutsch, Wendy Lowen, Matthew Smith, and Bryan Wilson

 

Salt Lake City, Utah – October 8, 2012DrivingSales today announced that five auto dealer finalists have been selected for the 2012 DrivingSales Dealer Best Idea Awards. The awards…

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Added by Crystal Hartwell on October 8, 2012 at 5:30am — No Comments

Jared Hamilton Interviews TrueCar Chairman and CEO Onstage at 2012 DrivingSales Executive Summit

Scott Painter appears exclusively at October event for one-on-one discussion on industry innovation and dealer pain points with DrivingSales CEO

 

SALT LAKE CITY, UT – October 2, 2012 – DrivingSales today announced that Scott Painter, Chairman and CEO of TrueCar, Inc., will take center stage for a one-on-one interview with DrivingSales CEO Jared Hamilton at the 4th annual…

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Added by Crystal Hartwell on October 2, 2012 at 7:42am — No Comments

DMEa/WardsAuto Webinar Shares Tips on How to Increase Customer-Pay Service Revenue

Webinar on October 9th at 2 p.m. EDT shares key insight into generating more customer pay dollars from current and next generation consumers

 

 

Daytona Beach, FL – October 2, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces its upcoming webinar hosted with WardsAuto on October…

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Added by Crystal Hartwell on October 2, 2012 at 7:06am — No Comments

Service Retailers Missing Best Chance at Increasing Customer Pay Revenue, According to New Research

DMEautomotive consumer survey reveals that key service opportunities are not being seized - while young, hard-researching, online-buying consumers are rewriting the purchase process

 

Key Findings:

  • Only 5% of consumers who needed tires – 9% a battery – and 21% a brake service –were first made aware they needed these services performed because of a service provider recommendation.
  • Wired, under-35-year-old…
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Added by Crystal Hartwell on October 1, 2012 at 7:30am — No Comments

DrivingSales 2012 Innovation Cup Award: Finalists Announced

Award recognizes the most innovative dealership solutions of 2012; finalists to compete and present their solutions at the 2012 DrivingSales Executive Summit

 

Salt Lake City, Utah – October 1, 2012DrivingSales today announced that finalists have been selected for the third annual DrivingSales Innovation Cup Award, which…

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Added by Crystal Hartwell on October 1, 2012 at 7:29am — No Comments

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