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Crystal Hartwell's Blog – May 2014 Archive (1)

Mobile App-Users Are More Likely to Purchase Vehicles, and Spend More Money per Purchase, at Auto Dealerships

National study of over 366,000 vehicle purchases shows, for the first time, that dealership branded mobile apps influence consumer vehicle purchases

 

Daytona Beach, FL – May 6, 2014 –DMEautomotive (DMEa) today released key research findings from a first-ever study of over 366,000 purchase records, from a mix of 111 dealerships that offered a dealership-branded mobile app during the course of a full year,…

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Added by Crystal Hartwell on May 6, 2014 at 12:02pm — No Comments

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