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Crystal Hartwell's ADM Blog (367)

Service Retailers Missing Best Chance at Increasing Customer Pay Revenue, According to New Research

DMEautomotive consumer survey reveals that key service opportunities are not being seized - while young, hard-researching, online-buying consumers are rewriting the purchase process

 

Key Findings:

  • Only 5% of consumers who needed tires – 9% a battery – and 21% a brake service –were first made aware they needed these services performed because of a service provider recommendation.
  • Wired, under-35-year-old…
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Added by Crystal Hartwell on October 1, 2012 at 7:30am — No Comments

DrivingSales 2012 Innovation Cup Award: Finalists Announced

Award recognizes the most innovative dealership solutions of 2012; finalists to compete and present their solutions at the 2012 DrivingSales Executive Summit

 

Salt Lake City, Utah – October 1, 2012DrivingSales today announced that finalists have been selected for the third annual DrivingSales Innovation Cup Award, which…

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Added by Crystal Hartwell on October 1, 2012 at 7:29am — No Comments

DrivingSales Expands into New Salt Lake City-Area Offices

Business intelligence and data company for the automotive industry moves into Utah corporate headquarters as company experiences tremendous growth

Salt Lake City, UT –  DrivingSales, a leading business intelligence and data company for the auto industry, today announced that it has established new corporate headquarters, including a new studio for its Web TV channel, in Sandy, Utah. The company, which is…

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Added by Crystal Hartwell on September 24, 2012 at 11:00am — No Comments

DMEa/Automotive News Webinar Shares Keys to Success in Increasing Customer-Pay Service Dollars

Free ‘power training’ webinar September 18th at 2 p.m. EDT provides important best practices and revealing data on capturing today’s service dollars

 

Daytona Beach, FL–September 12, 2012 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces the third in a series of webinars that the company is hosting with Automotive News -- all…

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Added by Crystal Hartwell on September 12, 2012 at 7:58am — No Comments

DSES Keynote: Is Marketing Dead? How Big Data is Changing the Future

Renowned Northwestern University marketing professor, Florian Zettelmeyer, addresses DrivingSales Exective Summit on how ‘Big Data’ is changing the future of marketing – and what that means for today’s dealerships

 

SALT LAKE CITY, UT – September 11, 2012 – DrivingSales today announced that Florian Zettelmeyer, Northwestern University Professor of Marketing and author of a groundbreaking study…

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Added by Crystal Hartwell on September 11, 2012 at 7:05am — No Comments

izmocars releases AOA Auto Accessories 2012 Midyear Trend Report

Protection products continue to show strength as electronics fade

 

San Francisco, CA – August 29, 2012 – According to izmocars (www.izmocars.com) just-released 2012 AOA Auto Accessories Midyear Trend Report, auto Protection products continue to outsell most other accessories in dealerships across the country.  The report, which analyzes accessories sales data from…

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Added by Crystal Hartwell on August 29, 2012 at 9:01am — No Comments

Joe Stroffolino of Causeway Family of Dealerships Selected to Present at the 2012 DrivingSales Executive Summit

Stroffolino’s presentation “Bridging the Certification Gap: How to Turn Longer Life/Higher Mileage Used Vehicles 60% Faster -- and with 23% Additional Gross!” joins agenda that also includes Billy Beane of ‘Moneyball’ fame, Facebook, and Google

Manahawkin, NJ – August 16, 2012 – Joe Stroffolino, Used Car Manager and Digital Marketing Director of Causeway Family of Dealerships in New Jersey, has been selected to present at the fourth annual…

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Added by Crystal Hartwell on August 16, 2012 at 7:01am — No Comments

Maintenance Plans Keep Consumers Servicing at Dealership After Expiration

New DMEautomotive survey reveals that prepaid or complimentary maintenance plans, combined with excellent service delivery, are among the best ways to win and retain consumer loyalty – especially ‘next-gen’ customers

 

DMEautomotive Survey Highlights:

  • 56% of consumers with a prepaid or “complimentary” service plan are likely to continue servicing at…
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Added by Crystal Hartwell on August 13, 2012 at 6:32am — 2 Comments

Scott Stratten and Tom Salkowsky to Keynote DrivingSales Executive Summit / J.D. Power Associates Automotive Marketing Roundtable Joint Session

Top five social media influencer and MINI USA marketing head close DSES and open JDPA events; discounted combo-ticket pass for the consecutive events available

 

SALT LAKE CITY, UT – August 7, 2012 – DrivingSales and J.D. Power and Associates today announced that Scott Stratten and Tom Salkowsky will keynote a special session, sponsored by Cars.com, that bridges the 4th annual…

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Added by Crystal Hartwell on August 7, 2012 at 7:30am — No Comments

DrivingSales Executive Summit Announces Breakout Session Speakers and Presentations for 2012

Hot-button topics selected exclusively for the summit by dealers include Website Analytics, Used Car Certification, Reputation Management, Gen Y Social Media, Mobile Marketing, and more; Early Bird Registration available until August 15th

 

Salt Lake City, UT – July 31, 2012 – DrivingSales today announced speakers and presentations for the 2012 DrivingSales Executive Summit’s (DSES) key breakout sessions, including…

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Added by Crystal Hartwell on July 31, 2012 at 6:30am — No Comments

DMEautomotive Gains ‘Plus Ups’ Certification for GM’s Customer Sales and Service Retention (CSSR) Program

Participating dealers can now use iMR matching funds for customer journey service marketing programs; Service CSI and notification programs eligible for iMR Parts dollars

 

Daytona Beach, FL – July 25, 2012 DMEautomotive (DMEa), the industry leader in science-based, results-driven automotive marketing, today announced that five of its leading sales and service…

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Added by Crystal Hartwell on July 25, 2012 at 8:39am — No Comments

Jim Dance, Auto Industry Leadership Trainer, Joins Keynote Line-up at the DrivingSales Executive Summit

Veteran auto consultant to help dealer attendees discover how great leaders and great organizations achieve measurably better results

 

SALT LAKE CITY, UT – July 23, 2012 – DrivingSales today announced that leadership and management trainer, Jim Dance, is to be among the keynote speakers at the fourth annual DrivingSales Executive Summit (DSES),…

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Added by Crystal Hartwell on July 23, 2012 at 6:08am — No Comments

DrivingSales 2012 Best Idea Award: Call for Entries Now Open

Prizes totaling $10,000 to be awarded to the auto dealers who develop the most innovative strategies in 2012

 

Salt Lake City, Utah – July 18, 2012DrivingSales  today announced the call for entries for the 2012 DrivingSales Best Idea Contest which recognizes the most innovative auto dealership strategies of…

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Added by Crystal Hartwell on July 18, 2012 at 7:03am — No Comments

DrivingSales Wins Innovation and Outstanding Company Awards

Company receives UVEF Top 25 Under Five Award for second year in a row; wins Silver Stevie® Award for Innovative Company of the Year in 2012 American Business Awards SM

 

Salt Lake City, Utah – July 18, 2012DrivingSales today announced that it has received two prestigious business awards: a 2012 “Top 25 Under Five” award from the Utah Valley Entrepreneurial Forum…

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Added by Crystal Hartwell on July 18, 2012 at 7:02am — No Comments

2012 Innovation Cup Award: Call for Entries Now Open

Award recognizes the most innovative dealership solutions of 2012; competition and presentation at 2012 DrivingSales Executive Summit

 

Salt Lake City, Utah – July 11, 2012DrivingSales today announced the call for entries for the third annual DrivingSales Innovation Cup Award, which recognizes the most innovative…

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Added by Crystal Hartwell on July 11, 2012 at 6:37am — No Comments

Mobile User Experience Expert Luke Wroblewski to Open DrivingSales Executive Summit

Keynote gives dealer attendees deep insight into mobile behavior and sets stage for three days of dynamic and inspiring keynotes; in-the-trenches, cutting-edge profit-building information and peer-to-peer collaboration

 

SALT LAKE CITY, UT – July 10, 2012 – DrivingSales today announced that the internationally recognized mobile experience expert and digital product leader, Luke Wroblewski, will be the opening…

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Added by Crystal Hartwell on July 10, 2012 at 9:00am — No Comments

izmostock and Maground Partner to Offer the World’s Best and Most Cost-effective Automotive Imagery

Alliance revolutionizes vehicle stock photos, blending izmostock’s high quality car images with Maground’s amazing worldwide destination stock photography 

 

San Francisco, CA – July 10, 2012 – izmostock (www.izmostock.com) a division of izmocars, the world-leader in automotive photography and interactive media, today announced a partnership with Maground (…

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Added by Crystal Hartwell on July 10, 2012 at 8:59am — No Comments

Rand Fishkin, CEO of SEOmoz, Joins DrivingSales Executive Summit Keynote Line-Up

SEO author and superstar joins keynoters Billy Beane (of ‘MoneyBall’ Fame), Facebook and Google at industry’s most authoritative profit-building event for innovative dealers

 

SALT LAKE CITY, UT – July 2, 2012 – DrivingSales today announced that Rand Fishkin will join the keynote line-up at the fourth annual DrivingSales Executive…

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Added by Crystal Hartwell on July 2, 2012 at 12:20am — No Comments

DrivingSales Executive Summit Expands to Accommodate Group Dealer Meetings

Industry’s most authoritative profit-building event offers complimentary rooms for meetings of up to 140 dealers, pre- and post-summit

 

SALT LAKE CITY, UT – June 27, 2012 – The 2012 DrivingSales Executive Summit (DSES), the most authoritative profit-building event for innovative dealers, is providing private meeting space so dealer attendees can further facilitate peer-sharing,…

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Added by Crystal Hartwell on June 27, 2012 at 5:30am — No Comments

Billy Beane of ‘Moneyball’ Fame to Keynote 2012 DrivingSales Executive Summit

Early Bird Registration at www.DrivingSalesExecutiveSummit.com

 

SALT LAKE CITY, UT – June 25, 2012 – DrivingSales today announced that Billy Beane, the focus of the recent Academy Award nominated film ‘Moneyball,’ will keynote the fourth annual DrivingSales Executive Summit (DSES)…

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Added by Crystal Hartwell on June 25, 2012 at 5:44am — No Comments

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