Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Google's latest ThinkAuto research shared by Joanne Nichols, Automotive Head of Industry, shows just how nimble automotive digital marketing strategies must be to connect with today's auto shopper. I will highlight four points from the latest Google…Continue
One day I received a call from Paul Sansone Jr., a well known name in the New Jersey car business. He operates a dealership near my offices and he reached out to tell me about a new product he was developing for car dealers. I love entrepreneurial passion and Paul has leveraged his lifelong experience in the automotive industry with a cool new…Continue
PCG Consulting founded in 2011, was created to provide vendor neutral analysis and recommendations to help dealers maximize their operating budgets and car sales. The consulting team also provides onsite training and education for car dealers on Internet/BDC lead processes, social media, reputation management, and digital marketing strategy.
A majority of the dealers that hire PCG…Continue