Professional Community for Car Dealers, Automotive Marketers and Sales Managers
When a shopper visits your website, are they greeted at the door or left waiting like an unwanted visitor? There is one major feature you can add to your website that could mean the difference between a conversion and a bounce.
Get the Hard Facts from Samantha Cunningham at POTRATZ, and learn how to provide more opportunities to convert on your website.
Are you looking for a high converting website? …Continue
Added by Paul Potratz on April 4, 2014 at 8:47am — No Comments
You can't have a successful business unless everyone is on board with the process. Learn how to spot the gaps in your company's strategy on this week's Think Tank Tuesday.
Added by Paul Potratz on April 1, 2014 at 7:39am — No Comments
Are your emails mobile friendly? The way you structure the layout of your emails and the length of your subject lines are extremely important in determining how well they will perform. Ensure that you are optimizing your email for the maximum click through from mobile users.
Get the Hard Facts from Samantha Cunningham at POTRATZ, and learn how to leverage social media for your dealership.…
Added by Paul Potratz on March 28, 2014 at 9:29am — No Comments
Does your website make shoppers feel good about their purchase? What is the advantage of buying from your brand instead of one with a better price? Learn how your website can help shoppers justify a purchase on this week’s Think Tank Tuesday.
Added by Paul Potratz on March 25, 2014 at 9:31am — No Comments
Do you have a Facebook strategy in place for promoting your dealership to online customers? 1 in every 7 minutes is spent on Facebook, find out how to develop internal and external strategies for growing your business on the social network.
Get the Hard Facts from Samantha Cunningham at POTRATZ, and learn how to leverage social media for your dealership.…Continue
Added by Paul Potratz on March 21, 2014 at 1:00pm — No Comments
Do you want to quickly increase conversions on your website? Learn two vital tactics you're probably using in your brick-and-mortar sales efforts that you should be using on your website.
Added by Paul Potratz on March 18, 2014 at 1:02pm — No Comments
Do You Know The 4 Steps To Becoming More Remarketable? Find Out in This Week's Think Tank Tuesday! Follow these steps and in 90 days you will see an impact, and learn how to take your sales career to the next level.
Added by Paul Potratz on March 11, 2014 at 2:19pm — No Comments
Do you ever see that customer in your showroom on their mobile phone? Find out what behaviors they may be exhibiting to not miss out on potential sales.
Get the Hard Facts from Samantha Cunningham at POTRATZ, and learn how to dominate mobile shoppers.
Added by Paul Potratz on March 7, 2014 at 2:10pm — No Comments
Do you want to grow your business without working more? Find out ways to move the rocks in the road that are stopping you from moving forward. That's this week's tip on Think Tank Tuesday.
Added by Paul Potratz on March 4, 2014 at 8:49am — No Comments
Do you have a strategy to market your dealership to Gen Y? Unsure of why you need one? What if I told you Gen Y, defined as those ranging from ages 18-34, make up the largest chunk of the current population? It's important to understand how to market to this generation and capture these potential sales.
Get the Hard Facts from Samantha Cunningham at POTRATZ, and learn how to get through to Gen Y.…
Added by Paul Potratz on February 28, 2014 at 12:00pm — No Comments
Who Deserves the Fish?
Who went the extra mile for our clients or a fellow team member? Who had a great attitude all week? Who was able to brighten up everyone's day?
During our weekly staff meetings, each team member votes for the Fish Award winner. The criteria? They display one or more of these four principles:
Play: Have fun! Make our clients feel as though they can have fun while they're here too.
Make Someone's Day:…
Added by Paul Potratz on February 27, 2014 at 7:54am — No Comments
Do you think you are doing everything you can but can't figure out why more money isn't coming in? There may be one key component missing. Find out what you are missing to reach your goals this week on Think Tank Tuesday.
Added by Paul Potratz on February 25, 2014 at 11:12am — No Comments
Did you know that 85% of sales are influenced by women? For both sales and service, your strategy to turn women into clients needs to be different and we can show you how.
Get the …
Anyone can have a dream, but why do some succeed and some fail? Find out what you need to reach your goals this week on Think Tank Tuesday.
Added by Paul Potratz on February 18, 2014 at 11:18am — No Comments
Watch the tips featured in this week's Think Tank Tuesday and increase your profitability with your management style.
Added by Paul Potratz on February 11, 2014 at 11:58am — No Comments
Do you succumb to the ever present marketing sickness of wanting to do everything you hear about? It's better to have a solid, strategic marketing plan in place rather than numerous messages that will overwhelm and confuse your customer. Find out more on this week's Think Tank Tuesday.…Continue
Added by Paul Potratz on February 4, 2014 at 11:47am — No Comments
Would you like to learn about how search algorithms work? Did you know that your own digital body language helps tailor the ads you actually see? Find out more on this week's Think Tank Tuesday.…Continue
The Maverick. Procrastinator. Complacent. Do any of these seem like they describe you, or others at your dealership? Find out how different personalities can affect your business and the way to ensure success. That's this week on Think Tank Tuesday.
Added by Paul Potratz on January 21, 2014 at 11:30am — No Comments
On January 22 at 3:00PM, Potratz – a full service automotive marketing agency– is set to launch its latest web series, Digital Marketing Dialogue. The series will feature live discussions on best…Continue
Added by Paul Potratz on January 20, 2014 at 7:55am — No Comments