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Paul Potratz's Blog – December 2016 Archive (5)

Lights, Camera, Action!

So many times we talk about using video to communicate your message to your customers. But what’s the right way to make a video? 

YouTube Director will walk you through exactly what you need to do to figure out what type of video will work for you.

This…

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Added by Paul Potratz on December 23, 2016 at 7:00am — No Comments

Tag... You're it!

Have you ever heard of Google Tag Manager?

If you haven’t, you’re losing customers!

There is 1 huge disadvantage of not using Tag Manager - slow websites. 

On this week’s Hard Facts, Samantha explains how you can condense all of your tracking codes in order to get…

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Added by Paul Potratz on December 16, 2016 at 2:00pm — No Comments

Ad Agency Develops New Apprenticeship Program

Potratz, an advertising agency in downtown Schenectady, has started a new apprenticeship program this December.

 

The program is a 6-month training program that gives insight into the inner workings of a full-service advertising agency.  Each apprentice will gain first-hand knowledge of digital marketing, content development, social media, traditional media, graphic design, video production, strategy building, website development and innovative product…

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Added by Paul Potratz on December 14, 2016 at 10:39am — No Comments

Did You Miss This?

In this episode of Hard Facts, Samantha was on Facebook Live from Google Headquarters in NYC. Were you able to catch it?

Aside from learning what…

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Added by Paul Potratz on December 9, 2016 at 10:30am — No Comments

And...we're live!

Are you creating advertising opportunities in your Facebook Live videos? Now, you can have the ability to broadcast commercials or other advertisements in your Facebook Live video.

In this week's Hard Facts episode, Samantha reveals a way that you can increase the value of your live broadcast. Watch now!

We’d love to hear what you have to…

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Added by Paul Potratz on December 2, 2016 at 2:21pm — No Comments

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