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Paul Potratz's Blog – February 2016 Archive (5)

Make These Changes to Stay on Top of the Google Search Page On Feb. 19, Google changed the look of their search page, decreasing the number of available advertising spots. This week on Hard Facts, le…

Make These Changes to Stay on Top of the Google Search Page



On Feb. 19, Google changed the look of their search page, decreasing the number of available advertising spots.

This week on Hard Facts, learn which ad spots are completely removed, which positions have changed, and the algorithm Google will now use to determine your ad’s position. See how this change can actually help you sell more cars for less money instead of running your…

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Added by Paul Potratz on February 26, 2016 at 11:13am — 1 Comment

Using Digital Body Language to Start the Conversation

You don’t have to wait for a shopper to fill out a form before you reach out. Learning the shopper's body language lets you start the conversation earlier in the buying process and become the go-to authority first.

This week, Samantha shows you how to use a shopper's digital body language to engage that person much earlier in the buying process. …

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Added by Paul Potratz on February 19, 2016 at 1:53pm — No Comments

What Makes a Successful Email?

Ever wonder "Will Anyone Open This?" when you send out an email?

Should you reinforce email campaigns with supporting marketing channels? Do you know how…

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Added by Paul Potratz on February 12, 2016 at 2:24pm — No Comments

A New Way to Market for Free

How You Can Go Live Today!

Are you a salesperson or a business owner who wants a new way to market for free? Then watch this week’s Think Tank Tuesday.

This new strategy includes:

  • The next tool to market for free: Facebook Live Video.
  • How to use this new streaming service to sell more.
  • Why it’s better than any other streaming service.

And the best comments get a free membership to our Coffee Mug…

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Added by Paul Potratz on February 9, 2016 at 12:13pm — No Comments

Developing Content To Generate Sales

Make sure your site is accessible and resourceful to your clients.

Many dealers aren’t taking advantage of using content as a way to generate sales. On this week’s episode of Hard Facts, Samantha is covering how you can start implementing action items that will not only increase the resourcefulness of your site but will increase your SEO as well.…

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Added by Paul Potratz on February 5, 2016 at 9:34am — No Comments

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