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Paul Potratz's ADM Blog (274)

Who's holding you back?

Is something or someone keeping you from achieving more success at your dealership? If so, you need to address it for your business to grow. I show you how to approach the issue and overcome the obstacles keeping you from success on this week's Think Tank Tuesday.…

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Added by Paul Potratz on October 21, 2014 at 6:52am — No Comments

Attract Local Customers To Your Doorstep

Want to attract more shoppers in your community? There's a new social media feature that changes the way we market to our local target audiences.



On this week's Hard Facts, Samantha covers how you'll be able to use this feature to start capturing more local traffic than ever before.…

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Added by Paul Potratz on October 17, 2014 at 8:45am — No Comments

Hurry, this won't last...

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Added by Paul Potratz on October 14, 2014 at 12:42pm — No Comments

The Most Wonderful Time Of The Year

Start putting a plan together to market your upcoming sales events and begin executing it today.



Is your dealership planning ahead for upcoming sales events? There are not that many days left until Thanksgiving or Christmas, and the end of the year will be here before you know it. Don’t get caught up in the last minute panic of planning a sales event.



On this week’s…

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Added by Paul Potratz on October 10, 2014 at 10:30pm — No Comments

How Much Do You Know About Your Shoppers?

You may think you're reaching…

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Added by Paul Potratz on October 7, 2014 at 12:46pm — No Comments

Market For A Cause!

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Added by Paul Potratz on October 3, 2014 at 1:23pm — No Comments

You'd Be Crazy Not To Read This

Do you have a defense strategy…

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Added by Paul Potratz on October 1, 2014 at 12:30pm — No Comments

Are you looking in the right places?

Is your dealership struggling…

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Added by Paul Potratz on September 26, 2014 at 1:48pm — No Comments

Do You Know The 3 Steps?

Are you just starting your…

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Added by Paul Potratz on September 23, 2014 at 12:23pm — No Comments

Does Your Brand Have Standards?

Whether your business is up-and-coming or well…

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Added by Paul Potratz on September 19, 2014 at 11:37am — No Comments

What Makes You Unique?

Does your brand have a unique…

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Added by Paul Potratz on September 16, 2014 at 1:09pm — No Comments

Is Direct Mail Relevant?

Direct Mail Is Alive And Well…

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Added by Paul Potratz on September 12, 2014 at 12:39pm — No Comments

How to Make Your Sales Staff More Efficient

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Added by Paul Potratz on September 10, 2014 at 9:00am — No Comments

You're Being Watched

Your potential shoppers are watching video to influence their buying decisions. Studies show that 1 in 4 people are watching at least one hour of video about products they are interested in. If you aren't already using video to increase your business, then you're missing out on potential leads. …

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Added by Paul Potratz on September 5, 2014 at 11:35am — No Comments

Am I Doing This Right?

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Added by Paul Potratz on September 2, 2014 at 11:33am — No Comments

What's More Important Than Open Rates?

Your emails have…

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Added by Paul Potratz on August 29, 2014 at 11:49am — 1 Comment

It's Time to Pop the Question

You could have the most talented team on paper, but how can you know they're the right fit? Many businesses struggle with this issue when hiring new team members and promoting current employees. …

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Added by Paul Potratz on August 26, 2014 at 11:37am — No Comments

Where are they coming from?

Facebook just added new advertising features for businesses looking for more return on their investment. The new features allow for improved lead attribution and device reporting.  

What does this mean for your brand? Samantha explains how you can use these new features…

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Added by Paul Potratz on August 22, 2014 at 11:37am — No Comments

Are You Ahead of The Curve?

Chances are you've heard of digital marketing. You may use it in your current marketing strategy. But are you really ahead of the curve? Is your dealership actively engaging shoppers who have visited your website? There's a cutting-edge tool now…

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Added by Paul Potratz on August 19, 2014 at 7:38am — No Comments

Do you have distracted shoppers?

Are your shoppers spending more time on their phones than with your sales team? Studies show that 63% of shoppers are actively searching for other dealerships while they're in your showroom. How can you compete with other dealerships on that mobile device? Samantha discusses some…

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Added by Paul Potratz on August 15, 2014 at 12:05pm — No Comments

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