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Amanda Ryan's ADM Blog (20)

You Can’t Spell Dealership Without Leadership

Automotive Social Media Leadership

Leadership is a word we hear often, and at times it can be over used and therefore misunderstood. But leadership is not just a word, it is an action. It is a role many struggle to uphold because it is not one that can be mastered. Instead, it is a commitment to life-long learning about oneself…


Added by Amanda Ryan on July 14, 2014 at 4:38pm — 2 Comments

Why Impression Management is Necessary When Using Social Networks

Leave a lasting impression brands

It is human nature to want to make a good impression. Whether we know it or not, we tend to influence the perception of others with a goal in mind by using impression management. It…


Added by Amanda Ryan on April 16, 2014 at 9:11am — No Comments

11 Facts About Pinterest and the Power of Social Sales

Pinterest Facts

Pinterest has been grabbing the attention of your customers since it first launched in March 2010. Since that time, its growth has continued, reaching 70 million users in July 2013. This visual discovery tool is a force to be reckoned…


Added by Amanda Ryan on April 2, 2014 at 9:00am — 1 Comment

Your Social Content Should Cause an Audience Reaction to Take Action

Social Media Content Creates Actions

We all love sharing and discovering social content that peeks our interests to our social networks. As we scroll through the Facebook and…


Added by Amanda Ryan on March 31, 2014 at 9:00am — 66 Comments

The Big Difference between Scheduled Vs. Automated Content

There is a massive difference between scheduled vs. automated content that is often overlooked due to both being time savers, but in not knowing the difference, could be hurting your dealership.

Scheduling content allows you to be in control of what content you post to your various…


Added by Amanda Ryan on February 13, 2014 at 11:00am — 6 Comments

Turn Dealership Blog Posts from Boring to Share Worthy

Increase Dealer Blog Post Shares

Making your Dealership blog posts informative, creative, and relatable; is a game changer. Get out of the driver seat for a moment and see the world from the backseat, by imagining, as a customer, what you would want to learn more about your vehicle, the brand, or local area and then write it down.

This is much…


Added by Amanda Ryan on February 4, 2014 at 10:00am — No Comments

Why Ignoring Online Reviews Could Be Costing Your Dealership

managing reputation online reviews

It is important to start-off by saying, managing your Online Reviews is necessary. You have probably heard this statement repeatedly, but it is now time to put it into action for ignoring them, could be costing your dealership.

Your dealership has built an online community through using various…


Added by Amanda Ryan on February 2, 2014 at 9:22am — No Comments

Does your Facebook Reach have a purpose?

Facebook Reach for Dealerships

Businesses are always trying to come up with ways to boast their Facebook Reach. You post plenty of informative and eye-capturing content to Facebook, you have strategized numerous times, obsessively reviewed insights, and even tried your hand at Facebook Ads and Promoted Posts, but no matter your efforts, they still have not paid off.

If you are a business owner…


Added by Amanda Ryan on January 31, 2014 at 10:14am — No Comments

Five Things You Didn’t Know You Could Do With Your Facebook Page

A Facebook page is where your community gathers to discuss about like-minded content, such as automobiles or your local area. If you own a dealership, you need a Facebook page. However, having a Facebook page is…


Added by Amanda Ryan on December 6, 2013 at 1:30pm — No Comments

Increase Traffic and Sales Using Vehicle Inventory on Social Networks

Vehicle inventory matters, website traffic is highly important, and selling cars is the number one goal, but how do you insert the cars you sell into the content you share on your social networks and…


Added by Amanda Ryan on December 5, 2013 at 11:45am — No Comments

Does Your Dealership Have An Online Personality? Give It One.

When you think of the word, personality, you often envision an individual or person and it is hard to try to apply this noun to a business. After all, the word person is in the word personality. However, when we look at the definition of the word from Wikipedia, we…


Added by Amanda Ryan on November 29, 2013 at 7:50am — 2 Comments

Steering Your Automotive Audience towards Possible Leads

Gaining possible leads or car selling on social media are not easy tasks, but are what most dealerships, if not all, want from this marketing platform. We all wish there was a simple formula to follow that guaranteed…


Added by Amanda Ryan on November 23, 2013 at 7:30am — No Comments

Listen to your Facebook Page; It Is Telling You Something.

If you are a business that has a Facebook page, then you already know building a community on the page does…


Added by Amanda Ryan on May 25, 2013 at 3:00pm — 21 Comments

Ensure Your Business is having the Right Conversations with the Right People Using Little Bird

LittleBird A Powerful New Engine 600x340 Ensure Your Business is having the Right Conversations with the Right People Using Little Bird

What is important to your business when using social networks? Is a question many companies should be asking every time they log onto their social…


Added by Amanda Ryan on May 21, 2013 at 5:36pm — No Comments

Why You Should Be Concerned About Your Customers ROI


Companies tend to be solely focused on their Return on Investment (ROI) when trying out a new tool, marketing strategy, or social network, that the customers ROI (and they do have one) never even enters the picture. Just like most businesses, customers also try to find “what’s in it for…


Added by Amanda Ryan on March 4, 2013 at 8:00pm — No Comments

Attention Dealers: Targeted Communities Start With Targeted Conversations

Communities, we are all a part of one, whether it be the community within our local area, the one with family and friends, or our online communities, they all play a vast role in who we are and what we wish to accomplish, in life and in business.

It’s no secret that humans are…


Added by Amanda Ryan on February 26, 2013 at 5:22pm — 1 Comment

A Visual Guide to How Users Interact On Pinterest

How Pinterest is Used

Pinterest is a site that not only lets us discover cool finds and interesting images, but provides us with the ability to form collections of items that are of interest to us. To say that there is some-what…


Added by Amanda Ryan on February 23, 2013 at 8:00pm — 11 Comments

Why Facebook Likes and Comments DO Matter

There’s been some chatter on the internet lately and in articles I have seen appear in my…


Added by Amanda Ryan on February 18, 2013 at 11:00pm — No Comments

Why Business Marketer’s Should Include Instagram in Their Marketing Campaigns

Staying relevant as a business in the highly competitive marketing world is not simple to do. Being creative and keeping up with the trends while trying to find newer ways to reach your…


Added by Amanda Ryan on February 15, 2013 at 10:00pm — No Comments

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