The written word is a powerful means of marketing to a mass amount of people.
The tricky part is in grabbing the attention of those people to click-through to read the content on your blog. Visual content plays a vital role in getting the… Continue
Added by Amanda Ryan on February 6, 2016 at 10:00am —
If your dealership is solely focused on looking at how many Facebook page likes it has, then you are looking at the wrong numbers. If you have twenty one, one hundred, or one thousand, it just does not matter. This may be shocking to some, but the truth is, it should not be about the amount of page likes… Continue
Added by Amanda Ryan on September 6, 2014 at 9:17am —
If your dealership is solely focused on looking at how many Facebook page likes it has, then you are looking at the wrong numbers. If you have twenty one, one hundred, or one thousand, it just does not… Continue
Added by Amanda Ryan on September 6, 2014 at 9:00am —
Leadership is a word we hear often, and at times it can be over used and therefore misunderstood. But leadership is not just a word, it is an action. It is a role many struggle to uphold because it is not one that can be mastered. Instead, it is a commitment to life-long learning about oneself…
Added by Amanda Ryan on July 14, 2014 at 4:38pm —
It is human nature to want to make a good impression. Whether we know it or not, we tend to influence the perception of others with a goal in mind by using impression management. It… Continue
Added by Amanda Ryan on April 16, 2014 at 9:11am —
Pinterest has been grabbing the attention of your customers since it first launched in March 2010. Since that time, its growth has continued, reaching 70 million users in July 2013. This visual discovery tool is a force to be reckoned…
Added by Amanda Ryan on April 2, 2014 at 9:00am —
We all love sharing and discovering social content that peeks our interests to our social networks. As we scroll through the Facebook and… Continue
Added by Amanda Ryan on March 31, 2014 at 9:00am —
There is a massive difference between scheduled vs. automated content that is often overlooked due to both being time savers, but in not knowing the difference, could be hurting your dealership.
Scheduling content allows you to be in control of what content you post to your various… Continue
Added by Amanda Ryan on February 13, 2014 at 11:00am —
Added by Amanda Ryan on February 7, 2014 at 10:30am —
Making your Dealership blog posts informative, creative, and relatable; is a game changer. Get out of the driver seat for a moment and see the world from the backseat, by imagining, as a customer, what you would want to learn more about your vehicle, the brand, or local area and then write it down.
This is much… Continue
Added by Amanda Ryan on February 4, 2014 at 10:00am —
It is important to start-off by saying, managing your Online Reviews is necessary. You have probably heard this statement repeatedly, but it is now time to put it into action for ignoring them, could be costing your dealership.
Your dealership has built an online community through using various… Continue
Added by Amanda Ryan on February 2, 2014 at 9:22am —
Businesses are always trying to come up with ways to boast their Facebook Reach. You post plenty of informative and eye-capturing content to Facebook, you have strategized numerous times, obsessively reviewed insights, and even tried your hand at Facebook Ads and Promoted Posts, but no matter your efforts, they still have not paid off.
If you are a business owner… Continue
Added by Amanda Ryan on January 31, 2014 at 10:14am —
A Facebook page is where your community gathers to discuss about like-minded content, such as automobiles or your local area. If you own a dealership, you need a Facebook page. However, having a Facebook page is not… Continue
Added by Amanda Ryan on December 6, 2013 at 1:30pm —
Vehicle inventory matters, website traffic is highly important, and selling cars is the number one goal, but how do you insert the cars you sell into the content you share on your social networks and receive… Continue
Added by Amanda Ryan on December 5, 2013 at 11:45am —
When you think of the word, personality, you often envision an individual or person and it is hard to try to apply this noun to a business. After all, the word person is in the word personality. However, when we look at the definition of the word from Wikipedia, we can… Continue
Added by Amanda Ryan on November 29, 2013 at 7:50am —
Gaining possible leads or car selling on social media are not easy tasks, but are what most dealerships, if not all, want from this marketing platform. We all wish there was a simple formula to follow that guaranteed “quick”… Continue
Added by Amanda Ryan on November 23, 2013 at 7:30am —
If you are a business that has a Facebook page, then you already know building a community on the page does… Continue
Added by Amanda Ryan on May 25, 2013 at 3:00pm —
What is important to your business when using social networks? Is a question many companies should be asking every time they log onto their social… Continue
Added by Amanda Ryan on May 21, 2013 at 5:36pm —
Companies tend to be solely focused on their Return on Investment (ROI) when trying out a new tool, marketing strategy, or social network, that the customers ROI (and they do have one) never even enters the picture. Just like most businesses, customers also try to find “what’s in it for… Continue
Added by Amanda Ryan on March 4, 2013 at 8:00pm —
Communities, we are all a part of one, whether it be the community within our local area, the one with family and friends, or our online communities, they all play a vast role in who we are and what we wish to accomplish, in life and in business.
It’s no secret that humans are… Continue
Added by Amanda Ryan on February 26, 2013 at 5:22pm —