Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Keith Shetterly's Blog – October 2012 Archive (3)

To My Sales Brothers and Sisters, and their Families and Friends, on the East Coast . . .

Here in Houston on the Gulf Coast, we get hurricanes every season except the last few.  We helped with the New Orleans aftermath of Katrina in 2005, assisting the survivors and absorbing here tens of thousands of citizens who were displaced from there--and then just three weeks later, we performed the largest (3million +) evacuation in US history ahead of Hurricane Rita, which actually fizzled and turned north with little damage.  The evacuation was poor, actually, and led to not only…


Added by Keith Shetterly on October 29, 2012 at 7:30am — No Comments

The Digital Lot™

The Digital Lot™ is our real lot now:  Ninety percent of our customers shop online these days, and of those only twenty-two percent drop a lead or call us before visiting.  Essentially, this means that nearly eighty percent of all our floor sales traffic comes in already having rapport with…

Added by Keith Shetterly on October 23, 2012 at 8:00pm — 13 Comments

To BDC, or NOT to BDC?

Getting anyone to recommend a BDC process, lay out a live agent pay plan, and do some comparison between an in-store, centralized, and 3rd-Party BDC at the same time is often difficult.  Especially written down and public--well, here is mine on the link below.

Local Market factors must still…


Added by Keith Shetterly on October 5, 2012 at 10:30am — 2 Comments

ADM Blog Topics by Tags

Monthly Archives







Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers

loading ...

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......



ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

1. BDC or Virtual BDC

Posted by Peter Stratton on February 26, 2020

Share the Best Content w/AutoMarketing Community

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service