Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Mike Gorun on May 30, 2017 at 7:27am — No Comments
Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that there’s a difference between 2 percent and a “good” 2 percent,…Continue
Added by Mike Gorun on May 23, 2017 at 6:59am — No Comments
Customer experience is increasingly important in business. Retail shops now compete for customer wallets with behemoths such as Amazon. As a result, stores now have to prove to customers they will receive a superior experience more valuable than the convenience of clicking a button to have their product show up at their door in 2 days.
In addition, customer experience…Continue
Added by Mike Gorun on May 16, 2017 at 5:41am — No Comments
As consumers increasingly shift their shopping online, choosing to skip visits to traditional retailers, it’s become difficult for businesses to get that all important relationship-building face-to-face time.
In the automotive industry, a similar shift is happening. Industry disrupters are taking the whole purchasing process online, forcing major automotive…Continue
Added by Mike Gorun on May 2, 2017 at 6:56am — No Comments