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Anne Fleming's Blog – June 2016 Archive (1)

SUV Sales and Single Ladies | Are You Focused on this Untapped Market?

Are You Aware of the Untapped Market?

Bloomberg wrote an article last week about single women and SUVs. Over the past 5 years, small SUV sales to women increased 34%, compared to a 22% rise for men, according to MaritzCX. In this same time frame, premium small SUVs saw 177% growth in sales to women.

And among female car buyers, 40% aren’t married.

“There are single, professional females out there that need vehicles, and you…

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Added by Anne Fleming on June 8, 2016 at 11:01am — No Comments

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