Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
This weekend I had the honor of attending the local elementary school basketball tournament. Though my daughter plays for Johnson Elementary School Eagles, it was nice to see pure competitiveness and sportsmanship at its core. We live in an age where College Sports, Professional…Continue
Added by Jason Parman on November 25, 2013 at 1:51pm — No Comments
Added by Jason Parman on June 21, 2013 at 12:23pm — No Comments
I want everyone to like and share! Let's participate in this challenge and together we all can make a difference!
With over 75 million users, over 6000 photo uploads in the last minute, over 72,000 photos tagged with jump, and over 3 million photos geo-tagged this month. Flickr is quickly becoming an extremely important digital marketing tool because it allows your dealership to market your inventory and brand…Continue
Added by Jason Parman on November 30, 2012 at 12:33pm — No Comments
A Promise Made Should Always Be Kept
My office here at home faces the street and across the road I see two men building a home that is every bit 5000 square feet. Everyday no matter what the weather may be, the men brave the cold and the…
Change. Change can be a scary and powerful word. A word that many of us say that we embrace yet when it comes down to the brass tacks we end up putting off the decision that brings about change. You often say, “I’ll wait till after the first of the year,” or “ We will…Continue
Photos spark an emotional connection in a way that text cannot. How many of you remember your family’s old photo…Continue
Added by Jason Parman on November 23, 2012 at 10:00am — No Comments
How to Setup Your Dealerships’ Pinterest Business Page
I think its safe to say that in the past couple of months Pinterest has been working diligently to increase their status as a powerhouse contributor to the social media community, with the…Continue
Does Your Dealership Have a Good Incentive Based Marketing Program?
Incentive based marketing can in large be defined as the use of motivational devices such as competitions, games,…Continue
Are You Selling or Are You Buying?
Have you ever had this conversation?
Are you taking advantage of Social Media for Referrals?
Have you ever looked up your dealership at www.socialmention.com? If you have never done this, pause and take a moment to do so now. Now that…Continue
Added by Jason Parman on November 13, 2012 at 8:00am — No Comments
First and foremost and good, functional BDC center…Continue
Had a great time at Digital Dealer and made a lot of great new friends in the process. I put together this quick video on the plane ride home.
Added by Jason Parman on November 11, 2012 at 5:20pm — No Comments