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Jason Parman's ADM Blog (13)

The Competitive Balance

This weekend I had the honor of attending the local elementary school basketball tournament. Though my daughter plays for Johnson Elementary School Eagles, it was nice to see pure competitiveness and sportsmanship at its core. We live in an age where College Sports, Professional…

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Added by Jason Parman on November 25, 2013 at 1:51pm — No Comments

Unfair Advantage Automotive Mastermind Group





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Added by Jason Parman on June 21, 2013 at 12:23pm — No Comments

New Years Resolution Challenge!

http://www.youtube.com/watch?v=nTmyn-NZin0&feature=youtu.be

 

I want everyone to like and share! Let's participate in this challenge and together we all can make a difference!

Added by Jason Parman on December 27, 2012 at 9:30am — 1 Comment

Does Your Dealership Use Flickr?

With over 75 million users, over 6000 photo uploads in the last minute, over 72,000 photos tagged with jump, and over 3 million photos geo-tagged this month. Flickr is quickly becoming an extremely important digital marketing tool because it allows your dealership to market your inventory and brand…

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Added by Jason Parman on November 30, 2012 at 12:33pm — No Comments

A Promise Made Should Always Be Kept

A Promise Made Should Always Be Kept



My office here at home faces the street and across the road I see two men building a home that is every bit 5000 square feet. Everyday no matter what the weather may be, the men brave the cold and the…

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Added by Jason Parman on November 28, 2012 at 8:00am — 8 Comments

There Is No Time Like Today To Make A Change

Change. Change can be a scary and powerful word. A word that many of us say that we embrace yet when it comes down to the brass tacks we end up putting off the decision that brings about change. You often say, “I’ll wait till after the first of the year,” or “ We will…

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Added by Jason Parman on November 27, 2012 at 6:30am — 5 Comments

How can your dealership use Instagram for marketing?

Photo sharing has been around a long time now and though the modes of capturing and sharing a photograph may have changed, the idea behind photo sharing still holds true.

Photos spark an emotional connection in a way that text cannot. How many of you remember your family’s old photo…

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Added by Jason Parman on November 23, 2012 at 10:00am — No Comments

How to Setup Your Dealerships Pinterest Business Page

How to Setup Your Dealerships’ Pinterest Business Page

I think its safe to say that in the past couple of months Pinterest has been working diligently to increase their status as a powerhouse contributor to the social media community, with the…

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Added by Jason Parman on November 21, 2012 at 8:53am — 1 Comment

Does Your Dealership Have a Good Incentive Based Marketing Program?

Does Your Dealership Have a Good Incentive Based Marketing Program?

By

Jason Parman

Incentive based marketing can in large be defined as the use of motivational devices such as competitions, games,…

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Added by Jason Parman on November 19, 2012 at 7:25am — 1 Comment

Are You Selling or Are You Buying?

Are You Selling or Are You Buying?

 

Have you ever had this conversation?

 

You: “Hi Mr. Customer, it’s me John from ABC Chevy and I just wanted to follow-up with you to see if you are still in the market for that 2010 Chevy Silverado that you e-mailed me…

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Added by Jason Parman on November 15, 2012 at 8:42am — 11 Comments

Are you taking advantage of Social Media for Referrals?

Are you taking advantage of Social Media for Referrals?

 

Have you ever looked up your dealership at www.socialmention.com? If you have never done this, pause and take a moment to do so now. Now that…

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Added by Jason Parman on November 13, 2012 at 8:00am — No Comments

What You Should Expect Out of A Phenomenal BDC Center!

Five Important Benefits for Car Dealerships with High Performance Business Development Centers (BDC)

 

1. Accountability:

First and foremost and good, functional BDC center…

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Added by Jason Parman on November 12, 2012 at 10:30am — 3 Comments

Digital Dealer 2012 Gangnam Style

Had a great time at Digital Dealer and made a lot of great new friends in the process. I put together this quick video on the plane ride home.

Added by Jason Parman on November 11, 2012 at 5:20pm — No Comments

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