Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Back in November 2013, the digital world was flipped upside down when Google made a change to the way it shares data with your web stats service. Organic search traffic was one of the big providers of visitor data to dealership websites, but when the switch was made, the keyword “(not provided)” quickly became your most common visitor metric.
In a universe…Continue
[Originally a blog comment response to JD Rucker's article: The Three Numbers to Watch on Facebook Posts - my comment became too long so I turned it into an industry Question piece.]
The automotive industry is lacking the tools it needs to achieve excellence in data management and insights to better business decisions in the digital…Continue
Eatontown, NJ (February 2013) – PCG Consulting, Inc., an automotive consulting…Continue
Added by Matthew O'Such on February 1, 2013 at 2:30pm — No Comments
Then you're going to love the Scratch To Win that PCG Digital Marketing is doing on their Facebook page! Try it out and see if you win one of the book's they're giving away, with free shipping within the…Continue
Added by Matthew O'Such on September 14, 2012 at 1:05pm — No Comments
Last night several new rollouts were seen in Google+ Local, seeming to merge Google Places accounts into the newest social search display of your Google+ dashboard. Here's what we've seen in our research about the new way search and reviews are changing for Car Dealers for automotive internet marketing on Google.