Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'your' (61)


Influencer
Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.

Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…

Continue

Added by Paul Potratz on April 28, 2017 at 11:25am — No Comments


Influencer
Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.

So how do we track these results? 

On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…

Continue

Added by Paul Potratz on April 21, 2017 at 1:46pm — No Comments


Influencer
3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.

But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. …

Continue

Added by Paul Potratz on April 18, 2017 at 1:06pm — 1 Comment


Influencer
Are women smarter than men?

Are women smarter than men? On this week’s Think Tank Tuesday, I discuss leadership and communication styles with Ali and Nicole, Marketing Communications Managers at Potratz. 

See how different communication styles can affect your team, leadership, and work environment. …

Continue

Added by Paul Potratz on April 11, 2017 at 2:27pm — No Comments


Influencer
Is Simplicity Better for Advertising?

This week on Think Tank Tuesday, Paul goes through some of the titles of sales events that we’ve all heard of…but may not really understand.

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website:…

Continue

Added by Paul Potratz on February 14, 2017 at 2:37pm — No Comments


Influencer
Pinterest Can Help Your Dealership

Great news! Pinterest is now testing search ads with keywords and shopping tools.

97% of Pinterest searches are not brand specific, so a lot of the keywords will have to be intuitive -- just like a Google search. This means that you can supply content to your customers based on their searches on Pinterest and not just Google.

On this week's Hard Facts, Samantha gives you creative pointers and other marketing tips to be aware of as this new technology rolls out to all…

Continue

Added by Paul Potratz on February 3, 2017 at 1:15pm — No Comments


Influencer
Will you be at the trade show?

Are you planning on going to a trade show this year?

So many times we go to trade shows because people tell us it'd be a great opportunity. But first, you need to decide if it's really going to be worth it.

Watch this week's Hard Facts…

Continue

Added by Paul Potratz on January 20, 2017 at 11:30am — No Comments


Influencer
The Future of Facebook Dynamic Ads for Dealers

So, let's talk about the future of dynamic Facebook ads. Be prepared to reach more than just the people who have previously engaged with your content. 

With these changes, you'll be able to get the attention of customers that have looked at similar products, but not YOUR…

Continue

Added by Paul Potratz on January 13, 2017 at 1:30pm — No Comments


Influencer
3 Ways to Increase January's Sales

Don’t get caught up in the post-holiday blues! You’re definitely not alone.

 

We all know that January can be a slow sales month for just about any business. It can be easy to get discouraged and anxious when you're not pacing to meet your monthly sales goal.

 

There are so many ways you can boost your sales without…

Continue

Added by Paul Potratz on January 6, 2017 at 1:30pm — No Comments


Influencer
Lights, Camera, Action!

So many times we talk about using video to communicate your message to your customers. But what’s the right way to make a video? 

YouTube Director will walk you through exactly what you need to do to figure out what type of video will work for you.

This…

Continue

Added by Paul Potratz on December 23, 2016 at 7:00am — No Comments


Influencer
Tag... You're it!

Have you ever heard of Google Tag Manager?

If you haven’t, you’re losing customers!

There is 1 huge disadvantage of not using Tag Manager - slow websites. 

On this week’s Hard Facts, Samantha explains how you can condense all of your tracking codes in order to…

Continue

Added by Paul Potratz on December 16, 2016 at 2:00pm — No Comments


Influencer
Ad Agency Develops New Apprenticeship Program

Potratz, an advertising agency in downtown Schenectady, has started a new apprenticeship program this December.

 

The program is a 6-month training program that gives insight into the inner workings of a full-service advertising agency.  Each apprentice will gain first-hand knowledge of digital marketing, content development, social media, traditional media, graphic design, video production, strategy building, website development and innovative product…

Continue

Added by Paul Potratz on December 14, 2016 at 10:39am — No Comments


Influencer
Did You Miss This?

In this episode of Hard Facts, Samantha was on Facebook Live from Google Headquarters in NYC. Were you able to catch it?

Aside from learning what…

Continue

Added by Paul Potratz on December 9, 2016 at 10:30am — No Comments


Influencer
And...we're live!

Are you creating advertising opportunities in your Facebook Live videos? Now, you can have the ability to broadcast commercials or other advertisements in your Facebook Live video.

In this week's Hard Facts episode, Samantha reveals a way that you can increase the value of your live broadcast. Watch now!

We’d love to hear what you have to…

Continue

Added by Paul Potratz on December 2, 2016 at 2:21pm — No Comments


Influencer
What does change mean to you?

I was live on Facebook...did you catch it? Learn why change is such a necessary evil.

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website: …

Continue

Added by Paul Potratz on November 23, 2016 at 12:30pm — No Comments


Influencer
How to Increase YouTube Video Views

Have you ever wanted to increase the number of views on your YouTube videos?

Of course you have!

Who wouldn’t?

But when there are over 100 hours of video uploaded to YouTube every minute, it can be hard to get yours at the…

Continue

Added by Paul Potratz on November 18, 2016 at 12:30pm — No Comments


Vendor
Maximizing your Conference ROI!

We’re well into conference season and some conferences can be quite overwhelming -- Exhibit halls packed with hundreds of vendors all vying to talk to dealers and hundreds of speaking sessions to choose from.

Conferences can also be a significant expense for a dealership, especially if multiple employees are sent. However, if planned well,…

Continue

Added by Tim Clay on November 10, 2016 at 5:30am — No Comments


Influencer
Looking to Buy or Sell Your Business?

If you’re looking to buy or sell a business, this episode is for you!

Whether you’re selling a product or a service, your website is one of the most critical things that affects the success of your company. 

On this week’s Think Tank Tuesday, Paul…

Continue

Added by Paul Potratz on November 8, 2016 at 12:30pm — No Comments


Influencer
Start Texting Your Customers!

Have you heard of message extensions? With Google's new technology, you can send and receive texts from customers right through search ads. The phone’s SMS application launches automatically, and you are able to communicate one-on-one with the customer at hand. 

From answering questions to helping them schedule appointments, you’re building a relationship with your customers through these new ad formats.…

Continue

Added by Paul Potratz on November 4, 2016 at 2:04pm — No Comments


Influencer
Feeling Under the Weather?

Do you have one of these 5 marketing viruses?

It’s so easy to get caught up in new technology and focus on what your competition is doing. From shiny object syndrome to your addition to cutting-edge technology, you (or someone you know)…

Continue

Added by Paul Potratz on November 1, 2016 at 1:30pm — No Comments

Monthly Archives

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2017   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service