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Jody DeVere's Blog Posts Tagged 'women' (26)

AskPatty.com Launches Car Buying Feature for Women Shoppers

AskPatty.com is pleased to announce the unveiling of the all-new AskPatty.com website featuring an updated interface, enhanced usability, and all new features including the Ask Patty Marketplace powered by LemonFree.

AskPatty.com Inc., a website, blog, and online resource that serves as a…

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Added by Jody DeVere on August 19, 2012 at 7:48am — No Comments

Graff Chevrolet -- Getting Facebook Right with Moms - Case Study

Graff Chevrolet_Logo Graff Chevrolet is proud to serve the auto dealership needs of cities such as Bay City, Midland, Saginaw, Mount Pleasant, Essexville, Pinconning, Coleman, Sanford, Carrollton, Frankenmuth, St.…

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Added by Jody DeVere on May 7, 2012 at 11:59am — No Comments

Who's Wearing the Pants? [INFOGRAPHIC]

Jody DeVere

CEO

AskPatty.com, Inc.

www.askpatty.com/getcertified



Cell : 805-208-1008

eMail: jdevere@askpatty.com…

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Added by Jody DeVere on April 18, 2012 at 1:00pm — No Comments

5 Marketing Myths About Women Debunked

Came across this excellent article!



Excerpt:



Myth: Women don't buy cars and computers

Despite tech and car ads being overwhelmingly geared towards men, one marketing company called Girlpower http://www.girlpowermarketing.com/women_statistics.html, found that women buy more than 50 percent of “traditional male products,” including electronics, home…

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Added by Jody DeVere on February 23, 2012 at 11:20am — No Comments

Purchasing Power of Women - Infographic

Added by Jody DeVere on February 21, 2012 at 6:59am — No Comments

Register to attend the Women's Automotive Association International annual "Spirit of Leadership" awards 2/4

I would  like to extend a personal invitation to men and women to come and support the Women's Automotive Association International annual "Spirit of Leadership" awards 2/4 and an exclusive invitation for Women to attend the You Pave the Way Women's Leadership event 2/5 at the Venetian Las…

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Added by Jody DeVere on January 8, 2012 at 10:58am — No Comments

An AskPatty Christmas Tale...

An AskPatty Christmas Tale...



'Twas the night before Christmas, and at the North Pole

Old Santa was pacing a path through the snow

On his rosy cheeks he now wore a frown;

His new fancy sleigh had just broken down.



It had heating and air, GPS, leather seats,

and a 200 Reindeer-Power Five…

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Added by Jody DeVere on December 20, 2011 at 12:06pm — No Comments

Join Us 2/4/2012 to honor some of the most powerful Women in Automotive

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Added by Jody DeVere on December 12, 2011 at 1:11pm — No Comments

Will Women refer you to her friends and family?

It is time to go the extra mile and ensure loyalty with your women customers through creating a culture of customer service.



There is a high correlation between customer service and customer loyalty. A study by the Society of Consumer Affairs Professionals in Business found 70% of online customers rated themselves "very likely" to make repeat purchases from companies that respond to and resolve issues.



With these few basic tips you can create and maintain loyal women… Continue

Added by Jody DeVere on July 20, 2010 at 3:00pm — No Comments

Patricia J. Roberts Formerly of GM Women's Retail Initiatives Joins AskPatty.com as Director of Business Development

Patricia J Roberts formerly of GM Women's Retail Initiatives Joins AskPatty.com as Director of Business Development and serves on automotive advisory panel of industry-expert women



Thousand Oaks, CA (PRWEB) September 10, 2009 -- Patricia J. Roberts has joined AskPatty.Com, Inc. as the Director of Business Development. In her newly created role, she is responsible for working strategically with automotive retailers to assist them in learning how to attract, retain and increase loyalty… Continue

Added by Jody DeVere on September 10, 2009 at 12:29pm — No Comments

Best Practices For Car Dealership on Hiring And Retaining Women

INTRODUCTION

The statistics about the importance of women as a consumer are very familiar to…

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Added by Jody DeVere on September 8, 2009 at 9:30am — 2 Comments

Word-of-Mouth Advertising – What Are Women Saying About You?

The difference in today’s market is that brand loyalty isn’t what it used to be. Women make purchases because they believe you’re selling something they need and perhaps saving them money, but they also know they have many options. A single bad experience with you can result in her making a decision to go down the street and taking her business elsewhere. Your products or services may be similar but the quality of your overall customer service can be why she will prefer to buy from… Continue

Added by Jody DeVere on August 4, 2009 at 10:15pm — No Comments

What Automotive Company in Seattle Supports Women in Leadership?

Cobalt Group employs over 900 people and 40% of the workforce are women, many who hold high ranking positions of leadership. 135 women employees who contribute to the success of Cobalt in a wide variety of roles attended their first annual Women's Summit & Luncheon and a few guys were there, too, including CEO John Holt who co-founded the Cobalt Group in 1995. I was so honored to be invited by Julia Pizzi who is the Vice President Human Resources… Continue

Added by Jody DeVere on July 14, 2009 at 3:00pm — No Comments

Go the Extra Mile and Ensure Loyalty with Women Customers

Now is time to go the extra mile and ensure loyalty with your women customers through creating a culture of customer service.



There is a high correlation between customer service and customer loyalty. A study by the Society of Consumer Affairs Professionals in Business found 70% of online customers rated themselves "very likely" to make repeat purchases from companies that respond to and resolve issues.



With these few basic tips you can create and maintain loyal women… Continue

Added by Jody DeVere on March 12, 2009 at 9:50pm — No Comments

Polish your sales skills for the most influential purchaser of cars, Women!

For the past several months, you can’t turn on the TV, glance at the Internet or flip through the pages of a newspaper without seeing a story or two about the dismal state of the auto makers and local market dealerships trying to survive or not. The auto industry is struggling to gain ground with cash-strapped consumers and is looking for ways to once again become a relevant part of consumer’s daily lives.



Women either buy or influence the purchase of 85 percent of all new cars and… Continue

Added by Jody DeVere on February 9, 2009 at 5:00am — No Comments

WAAI Honors Four Women During NADA 2009 in New Orleans

The Women's Automotive Association International is honoring four outstanding women at the Spirit of Leadership Award Reception & Lunch during the NADA Convention, Saturday January, 24th, 2008.



Spirit of Leadership Awards will be given to the following honorees:



Monica Emerson

Executive Director - Corporate Diversity Chrysler



Sarah Fisher

IndyCar Series and Indianapolis 500 driver



Ellen McKoy

Senior Director, Dealer Relations,SEMA.… Continue

Added by Jody DeVere on January 2, 2009 at 11:08pm — No Comments

Tis the Season for Smart Savvy Women to Get a Great Car Deal Video Shopping on AskPatty.com AskPatty.com

AskPatty.com has partnered with driverTV.com to launch a new video car shopping experience designed specifically for smart, savvy women car buyers. Women who want a faster, easier, more powerful way to research and get a quote for a new car or truck without getting bogged down in car lingo will love this new video car shopping experience. driverTV is the leading producer and distributor of professionally produced,… Continue

Added by Jody DeVere on December 1, 2008 at 2:00am — No Comments

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