Automotive Digital Marketing

Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers

Loading... Be Patient!

All ADM Blog Posts Tagged 'with' (84)

Car Buyer Happiness with Online Loans Increases Happiness with Dealership Experience, according to New Case Study

Real world reports from auto dealerships in SpringboardAuto study show how online financing helps to improve customer satisfaction, and increase the likelihood of continued patronage

Irvine, CA –March 22nd,…

Continue

Added by Crystal Hartwell on March 22, 2018 at 10:00am — No Comments

What “I’m Just Looking” Actually Means

It takes a thick-skinned person to work in the retail automotive industry. 

Dealing with rejection is a normal part of life when you’re selling cars, working the business office, or manning the service drive. But being told “No” isn’t always a…

Continue

Added by CPI Results on March 15, 2018 at 6:37am — No Comments

Fort Bend Kia Adds More Than $416,000 to its Bottom Line with Affinitiv’s Social Roots™ 1:1 Facebook Campaigns

Chicago, IL—Feb 19, 2018—In 2017, Fort Bend Kia added more than $416,000 to its bottom line with Affinitiv’s Social Roots TM 1:1 Facebook campaigns. Social Roots 1:1 is a unique digital advertising solution that leverages DMS data…

Continue

Added by Scot Eisenfelder on February 19, 2018 at 6:30am — No Comments


Vendor
Car accidents and dealing with the damage explained

Finding yourself in the harsh situation of being caught up in a car accident might be troubling, stressful and scary at the same time. This is the reason why you are going to need some information to calm you down and make you think wisely about the issue. Even though you will say that you can do anything at the…

Continue

Added by Cynthia Madison on November 19, 2017 at 7:00am — No Comments


Marketer
How Car Wraps Can Provide the Marketing Edge Your Business Needs

Vehicle wraps are one of the cheapest forms of advertising available. The one time cost of having the car wrap installed on your vehicle will pay dividends over a long time as you drive your vehicle. When you consider how many cars are on the road each day, you know that every person you…

Continue

Added by Benjamin Okoro on August 5, 2017 at 9:40am — No Comments

Apple iPad As A Monitor! How Ex-Apple Engineers Did It?

Your Apple device can be used as an extra display unit for your Mac device. For the achievement of this purpose a special app has been designed which is known as the duet app. It uses lightning or 30 pin cable for changing your iPad or Apple device to a new additional monitor display unit.…

Continue

Added by Julian Wang on May 16, 2016 at 12:30am — No Comments

Women-Drivers.com names 2015 Top Dealership Awards

Top 3 Dealerships are Acknowledged for their High Review Scores from Women

Who made the cut for the Top Dealers in 2015? Women have spoken and the reviews have been tallied.

  • DAY AUTOMOTIVE GROUP is…
Continue

Added by Anne Fleming on February 1, 2016 at 1:30pm — 3 Comments

What Leads to Great Chemistry? Check Out The Key Elements

What Are The Elements?

What are the various elements in creating great chemistry with women visiting your dealership? The good news? Half of all women buyers shop at only one (1) dealership. The bad news? 6 in 10 women report that once they leave a dealership and didn’t buy, they never return there. YOU HAVE A SMALL WINDOW TO MAKE…

Continue

Added by Anne Fleming on January 27, 2016 at 10:31am — No Comments

Neuroscience: Pay Real Attention to Women & Sell More Cars in 2016, Pt 2

Last week we began a two-part series on the brain. More specifically, the science of how it works, or Neuroscience. This is a hot topic. Leveraging scientific knowledge about the brain can create a better sales process, drive more dollars to your dealership’s bottom line and create happy women customers that remain loyal to your dealership for years to come.

Let's check “under the hood” at the Limbic System and the Neocortex. After…

Continue

Added by Anne Fleming on December 23, 2015 at 6:00am — No Comments

The New Year + Neuroscience | The Basics of Selling MORE Cars to Women, Part I

As we get ready to embark on a new year, we will dedicate the last two issues of Women’s Wednesdays in 2015 to an ultra-sophisticated topic….the Brain. More specifically, the science of how it works, or Neuroscience. Why? Leveraging scientific knowledge about the brain creates a better sales process, drives more dollars to your dealership’s bottom line and creates happy women customers that remain loyal to your dealership. Toning down the Limbic System and firing up your Neocortex will help…

Continue

Added by Anne Fleming on December 16, 2015 at 11:30am — No Comments

What’s Exceptional About Your Dealership? Share THAT with Women Buyers

Last time, we discussed not selling cars like they are “power tools” in your advertising. You know, “the best this, the best that”— it is so cliché and it doesn’t resonate with women. Here are four recommendations to ensure that your sales approach doesn’t fall into the “power tool sales” category, but rather, speaks to women about what’s important to them:…

Continue

Added by Anne Fleming on November 18, 2015 at 2:10pm — No Comments

Is Your Dealership Selling Cars Like They’re Power Tools?

Women buyers have different reasons than men for choosing where they finalize the deal.

Understanding the nuances of women’s buying habits can mean the…

Continue

Added by Anne Fleming on November 4, 2015 at 11:00am — No Comments

FREE REPORT: 6 Keys to Sell More Cars to Millennial Women

You asked for it and here it is. THE white paper that delivers the goods on how to leverage sales to this emerging market. You need to understand the differences between Millennial women and women of other generations, like:

  • Millennial women travel over 25% further to purchase a car…
Continue

Added by Anne Fleming on October 14, 2015 at 10:30am — No Comments

Leverage these emotions to sell more cars to millennials

Today’s news is full of articles about the buying power and habits of the “millennials”, which has an estimated population of 78 million. This Women’s Wednesday is part of a multi-part series we are exploring about women buyers within this segment. Of millennial buyers, 53% are female. Understanding the nuances of selling to this new generation of women can put…

Continue

Added by Anne Fleming on September 30, 2015 at 9:00am — No Comments

Building Smarter Sales Advisors Will Increase Your Dealer’s Revenue

Today’s cars continue to become smarter as they “learn” and adapt to the behaviors of drivers. Cars “listen and learn” about the driver to provide the optimal driving experience.…

Continue

Added by Anne Fleming on September 16, 2015 at 9:30am — No Comments

3 Ways to Ensure Women Shoppers Return to Your Dealership to Buy

Surveys indicate the top reason women do not purchase at a dealership on their first visit is they are still looking. However, only 4 in 10 of those “shoppers” who leave a dealership without buying a car will ever return to the dealership. Given that women shop at 30% more dealerships than men, it is important to create an environment that welcomes a return visit. Here’s how:…

Continue

Added by Anne Fleming on September 2, 2015 at 9:41am — No Comments

Why Do Women Visit More Dealerships Than Men?

Women visit 30% more dealerships than men when buying a car. Several factors contribute to this variance. According to KBB, women are twice as likely as men to be undecided about which car they want. Add to this the fact that women are less confident (38%) about car buying than men (58%), and take longer to make a decision; 75 days for women vs. 63 days for men.…

Continue

Added by Anne Fleming on August 20, 2015 at 9:55am — No Comments

5 Ways to Deliver an Outstanding Service Drive Experience to Women

Women are responsible for two-thirds of the vehicles brought in for repair. Dealerships who understand this and seek to deliver the ultimate customer experience will reap the rewards at their service drive.

Offering top-notch car services in this department is critical for retaining women clients, as well as for up-selling a new or leased…

Continue

Added by Anne Fleming on August 5, 2015 at 3:17pm — 1 Comment

Poor Service Review? How it¹s Handled is Key to Your Success

So, you’ve received a poor review from a woman customer. Now what? First, remember poor reviews will happen. Someone will be unhappy with your dealership at some time. The same happens to Starbucks, Apple and Nordstrom. As long as the poor reviews are infrequent, they really are good news. Why?

  1. Customers expect to see a variety of ratings when reading reviews. If all are “exceptional”, customers will think they aren’t seeing the whole picture.
  2. You have a chance to…
Continue

Added by Anne Fleming on July 22, 2015 at 12:10pm — No Comments

Monthly Archives

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

Automotive Marketing Network and Exchange for Car Dealers, OEM Managers, Advertising and Marketing Practitioners seeking improved results.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Share the Best Content w/AutoMarketing Community

© 2018   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service