Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
The video below is a 'How To' for Car Dealers who want to start recording their own video walkarounds, either to go into their online inventory or sent to enquiring customers.
If you have already started with video walkarounds, we hope that you can draw some points from our technique which works successfully for many dealers here in the UK.…Continue
Added by Rorie Hannigan on April 16, 2012 at 6:46am — No Comments
Much of what happens behind the scenes in search engine optimization is shrouded in mystery and secret sauces, but there's one area that is extremely tangible: Results. The goal is to sell more cars. To sell more cars, you need more leads. To get more leads, you need more traffic. SEO can provide…Continue
The dealers who "get it" are really making a push to have their sales and/or BDC teams proactively get reviews on Google Places and the other review sites. This is great, but there's something else that's easier and potentially more important that should be implemented in the review process.
Adds live dealer chat to to video offerings.
Contact At Once!, the dealer chat software leader, and SiSTeR Technologies, the pioneer and thought leader of automated video rendering technology systems, today announced the integration of Contact At Once! dealer chat into SiSTeR’s dealer video products. Dealers who presently use Deluxe or Premium versions of Contact At Once! Dealer Edition packages and who use…Continue
Added by Aaron Hassen on February 2, 2012 at 9:20am — No Comments
Provides a comprehensive outsourced automotive chat solution for auto dealers.
Contact At Once!, the dealer chat leader, today announced the addition of a fully managed chat offering to its family of dealer chat solutions. In contrast to the still-available Dealer Edition packages, in which a software solution is employed to allow automobile dealers to directly answer in-bound chats, the…Continue
Added by Aaron Hassen on January 31, 2012 at 4:00am — No Comments
According to a recent survey bycomScore, an estimated 182 million U.S. online users watch an average of 23.2 hours of video a month.
23.2 hours a month per user!
YouTube (Google site) and VEVO were the highest ranked video sites in the survey, with Viacom (MTV,…
Added by Christine Rochelle on January 19, 2012 at 7:29am — No Comments
One thing is for sure nothing is forever. No matter how useful or advanced, it too will one day be obsolete.
Now in my mid 30's, (o.k. late 30's) I remember thinking how hip and cool my generation was. I can only smile as my…Continue
Added by Chris Justice on November 13, 2011 at 10:00am — No Comments
In my days with HomeNet Automotive, a new feature was released that allowed our customers to upload live video into their inventory for distribution to the third-party websites that would allow it.
Being in sales, I wanted to have a real video in which I could show potential clients the possibilities and an actual example of what one would look like so I enlisted help from a friend of mine who's a GM at a nearby dealer group to…Continue
The world’s second largest video…Continue
Added by Steven Gleadall on July 6, 2011 at 9:18am — No Comments
2) Make It Fun to Watch and Share.…Continue
Added by Keith Shetterly on June 24, 2011 at 2:30pm — No Comments
Added by Ralph Paglia on April 1, 2011 at 6:00am — No Comments
I've never worked at a car dealership. But as I assist car dealers across the country, I have seen many different styles of management, structure, and process.
Recently I had the opportunity to conduct a joint 20 Group presentation with Joe Webb and Jared Hamilton and Joe presented the mystery shopping results he did for each dealer in the group. Wow, this was an eye opener from some dealers that…Continue
As of February 2011, YouTube has 490 million unique visitors per month worldwide. The average YouTube user visits the site 14 times per month, spending an average of 25 minutes on the site each time. And these numbers are only for the YouTube website itself and don’t include all those embedded YouTube videos that are all over the place, in blogs, viewed on smartphones, etc.
We know that YouTube can be an important medium to increase SEO, to share content and to receive feedback on…Continue
Added by Bob Kepple on March 1, 2011 at 3:47pm — No Comments
Added by Paul Potratz on January 27, 2011 at 7:34am — No Comments
Video Optimization Webinar Scheduled – Dec 7th
Join Brian Pasch and Karry More, President of CAR-MERCIAL on December 7, 2010 at 12:00 noon to discuss video optimization and the unique product that CAR-MERCIAL offers. …
Added by Brian Pasch on December 3, 2010 at 7:14pm — No Comments
Added by Justin Duff on November 24, 2010 at 11:00am — No Comments
After 20 years in the car business I have seen a lot come and go. When I started selling cars we did dealer trades on the ole' green screen computer. The fax machine was about as old as e-commerce is today. I have seen a lot of tips, tricks, tactics and techniques come and go. Never in the history of selling cars have we had so much opportunity the we could initiate for little or…Continue
Added by Tim Jennings on June 29, 2010 at 5:00pm — No Comments