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All ADM Blog Posts Tagged 'video' (386)


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Social Listening & Quick Action = Video Marketing Gold!

All too often marketers find themselves with writer’s block,

if you will…

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Added by Timmy D. James on December 7, 2017 at 5:30am — No Comments


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Master Video Fundamentals Before Going Social

When I talk to dealers about video marketing, one question I get asked a lot is "What about social?"

In particular the marketing folks want to know what…

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Added by Timmy D. James on November 9, 2017 at 6:30am — 1 Comment


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The Dominance of Video Marketing for Business

As video continues its quick rise it has…

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Added by Timmy D. James on October 26, 2017 at 6:00am — No Comments


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Are You Throwing Customers Away Due to Lack of Communication Channels?

I was …

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Added by Timmy D. James on October 19, 2017 at 6:30am — No Comments


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Can You Hear Me Now?

Engaging video needs to …

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Added by Timmy D. James on September 14, 2017 at 7:00am — No Comments

Want Faster Turn? Consider Incentivizing Salespeople

Many dealers rely on lot services and/or in-house employees to crank out hundreds of photos of new…

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Added by Devin Daly on September 14, 2017 at 6:30am — No Comments


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Rest in Peace Multi-Point Inspections!

Since multi-point inspections became standard, dealers have followed the same old processes. A customer comes into the service drive; the service advisor checks them in; a technician takes the car,…

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Added by Ujj Nath on August 29, 2017 at 7:00am — No Comments


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The Ultimate List Of Reasons Why You Should Use Video Marketing

Marketing plays a crucial part in the success of a business. It is essential for a business to develop a marketing strategy that allows you to reach out to the potential buyers and increase sales. If you want to keep up with the competition, then you need to make sure that you keep up with the latest…

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Added by Emma Miah on August 9, 2017 at 12:00am — No Comments


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How to Shoot Professional Quality Videos with a Smartphone

When dealerships first start their video marketing programs, one of the most common questions I am asked…

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Added by Timmy D. James on June 22, 2017 at 6:18am — No Comments


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It's Not What You Say, It's How You Say It

Those of you with spouses have probably heard this at least once: "It's not what you say, it's how you say it!" Whether at home or at work, miscommunication can cause plenty of problems.

 

Have you ever misinterpreted the tone of an email that a colleague wrote to you? Perhaps you thought a tersely…

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Added by Timmy D. James on April 27, 2017 at 6:55am — No Comments


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Karen Bradley Presents the '7 Habits of Highly Effective People FREE Webinar - April 18 - 1PM EST

https://attendee.gotowebinar.com/register/4229265261108380418  

Karen Bradley Presents the '7 Habits of Highly Effective People FREE Webinar - April 18 - 1PM EST …

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Added by Sean V. Bradley on April 12, 2017 at 8:40am — No Comments


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Should You DIY or Outsource Your Video Marketing?

So you've decided it's time to differentiate your dealership from the competition, and that video is the way to do it. Your next probable question is, do you produce, distribute and market the videos yourself, or outsource some, if not all of these functions?

 

The answer to this question…

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Added by Timmy D. James on March 24, 2017 at 7:00am — No Comments


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Seven Important Video Marketing Statistics

While statistics may seem boring, they are certainly key when choosing a marketing strategy. They can highlight where you should direct your efforts in order to be the most effective and maximize ROI.



There are a ton of statistics floating out there and thousands of articles which – if you don’t believe me…

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Added by Timmy D. James on March 16, 2017 at 5:37am — No Comments


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Come on – Does Video REALLY sell cars?

Technology has drastically changed the way businesses and auto dealers operate.

Hey, think about it. It was not too far in the distant past that we did just about everything via fax machine. Leads came in, financing was secured and, well, just about everything was via fax.

 

Consider…

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Added by Timmy D. James on February 16, 2017 at 5:30am — 1 Comment


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Video Marketing: The Death of Boring

While I often talk about “basics”, that’s simply because many dealers are still not reaping the benefits of video marketing. But let’s say your dealership is doing video marketing. Perhaps you’ve made a commitment to conduct live video walkarounds for every vehicle. Maybe you’re engaging your customers via personal…

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Added by Timmy D. James on January 31, 2017 at 5:23am — No Comments


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Video Marketing: Sell, Don’t Tell.

Why are we obsessed with television and movies? Because, just like books, they have the ability to capture our attention and transport us into fictional situations and universes.

 

Regardless of whether the movie or television show is fiction or non-fiction, this is an engaging way to tell a story that…

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Added by Timmy D. James on January 19, 2017 at 4:47am — No Comments


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Video Isn’t Only for Marketing

When it comes to video, most dealerships tend to think of it for purely sales department use, and sometimes in service. From communicating with customers via personalized emails, to live video walkarounds, video is certainly an excellent way to engage customers and increase VDP views. It is also a great tool for the…

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Added by Timmy D. James on January 9, 2017 at 7:44am — No Comments


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Inflatable Gorillas or Videos?

Most dealers have spent many years in the car business. They know what it takes to sell cars. They know when a customer walks onto the lot, the salesperson must give a professional presentation while being able to emotionally connect with and excite the customer into making that…

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Added by Timmy D. James on December 22, 2016 at 6:05am — No Comments


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AutoBase Selects Flick Fusion's Smart Flicks as Video Marketing Platform for Auto Dealer Inventory Video Solutions

Urbandale, IA--December 19th, 2016--Flick Fusion announced today a new partnership with AutoBase (www.autobase.com), a leading provider of inventory merchandising solutions for auto dealerships. AutoBase selected Flick Fusion's Smart Flicks video marketing platform to provide its customers with a full-service solution for implementing video marketing strategies. AutoBase…

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Added by Timmy D. James on December 19, 2016 at 6:47am — No Comments


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Think Virtual Reality is a Fad? Think Again.

Virtual Reality has been quite a craze recently with video gaming and other consumer electronics.

However, the high cost of entry and expensive units limited its reach. Even Google’s cardboard VR glasses required smartphones that cost upwards of $700. The Oculus Rift Goggles were even more expensive…

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Added by Timmy D. James on December 15, 2016 at 6:00am — No Comments

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