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All ADM Blog Posts Tagged 'video' (341)


Vendor
How to Create Emotionally Appealing Inventory Videos

For dealerships that are considering video marketing, or in the early stages of developing their video marketing strategies, we recommend starting with inventory videos. Inventory videos are a great way to attract and emotionally engage car shoppers. According to a recent Gallup study, “businesses that optimize this…

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Added by Gina Reuscher on May 19, 2016 at 5:07am — No Comments


Influencer
How to Make a Value Proposition to Die For

The first thing most people do when meeting someone new is to introduce themselves. This first meeting can quite easily dictate the future outcome of the relationship. If you come off as insincere or indifferent, the other party will probably not engage you again. However, greet someone with genuine interest and sincerity and you just…

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Added by Timmy D. James on May 13, 2016 at 1:02pm — No Comments


Influencer
3 Tips for Creating a Killer Testimonial Video

Ever since reviews have risen in popularity, dealerships have mostly focused on written reviews -- they were the most prominent in search engine results and on third party sites.

 

This worked pretty well for a while. However, with the rise in the importance of reviews, some companies chose to act…

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Added by Timmy D. James on April 29, 2016 at 6:20am — 1 Comment


Influencer
Win Business by Helping the Customer On Their Journey

In my last blog I discussed micro-moments – the critical moments, as defined by Google, in a customer’s car buying journey. I also covered the importance of having a strategy that caters to and attracts a customer’s attention at each touch point.

 

The 5 moments Google defines as important are: Which…

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Added by Timmy D. James on March 24, 2016 at 5:55am — No Comments


Influencer
Flick Fusion and WheelsTV Form Strategic Alliance to Offer VIN-Specific Vehicle Inventory Videos to Auto Dealers Nationwide

Urbandale, IA--March 21st, 2016--Flick Fusion and WheelsTV announced today that the two companies have formed a strategic alliance that will increase the distribution of Flick Fusion's VIN-specific vehicle inventory videos to auto dealerships nationwide. Effective immediately WheelsTV is leveraging Flick Fusion's SmartFlicksTM technology platform to expand the virtual test-drive product offerings of its…

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Added by Timmy D. James on March 21, 2016 at 8:19am — No Comments


Influencer
Flick Fusion Celebrates Production of its 10 Millionth Video, a Vehicle Inventory Video for Gibson Truck World

Urbandale, IA--March 14th, 2016--Flick Fusion announced today it has recently produced its 10 Millionth vehicle inventory video.

The video originated from Gibson Truck World, the #1 used truck dealership in the world. Gibson Truck…

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Added by Timmy D. James on March 14, 2016 at 10:00am — 1 Comment


Influencer
Will You Be There Whenever Your Customers Need You?

In video marketing, many people think that to simply start making videos is enough. While it’s certainly a great start, there’s actually a lot more to it. In fact, I’d even go so far to say that simply beginning to make video at your dealership is more like showing up for your first day of football practice. The coach…

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Added by Timmy D. James on March 10, 2016 at 6:56am — No Comments


Influencer
A Primer on Video E-Mail Response

So, you’ve decided that you want to send video responses to internet leads, but you don’t quite know where to begin. Well, first, congratulations! You have made an excellent decision that will engage more of your customers, build rapport faster and elicit increased responses. Now to the nuts and bolts of how best to do…

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Added by Timmy D. James on February 25, 2016 at 5:31am — No Comments


Influencer
Flick Fusion Welcomes Gina Reuscher as Director of Marketing

Urbandale, IA--February 22nd, 2016--Flick Fusion Video Marketing (www.flickfusion.com) announced today that Gina Reuscher has joined its team as Director of Marketing. Her responsibilities will include managing partner training and communications, as well as…

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Added by Timmy D. James on February 22, 2016 at 7:45am — No Comments


Influencer
Flick Fusion and Automark Solutions Announce Integration of Video Marketing and Website Conversion Tools for Auto Dealers

Urbandale, IA--February 1st, 2016--Flick Fusion Video Marketing (www.flickfusion.com) today announced the integration of its award-winning Timeline Marketing tool with the suite of website conversion tools developed by Automark Solutions, an industry-leading marketing software provider. Auto and truck dealerships with website lead-generation strategies that include conversion and video…

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Added by Timmy D. James on February 1, 2016 at 7:41am — No Comments


Influencer
This Week in Social Media

News for the Week of 1.27 

Periscope Broadcasts Live on Twitter

brand-new functionality that’s initially rolling out for iOS, Twitter is now making it possible for users…

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Added by Joey Little on January 28, 2016 at 2:11pm — 2 Comments


Influencer
Use Video to Increase Service Upsell

It’s widely known that video walkarounds, email responses and other types of video attract more attention from car buyers and better engage them once they reach out to you. But, one of the biggest mistake I see most dealerships make is to neglect the service department in their video marketing…

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Added by Timmy D. James on January 28, 2016 at 6:15am — No Comments


Influencer
Social Media Shake-Up: Part I

What’s New & What’s Staying the Same in 2016 

Each year there are shifts and updates in social media. One minute, a platform is the hottest new thing around, and the next, it’s been deleted off everyone’s smartphones and a new one’s taken its place.  In 2016, it’s important your…

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Added by Joey Little on January 13, 2016 at 7:45am — No Comments


Influencer
For Car Buyers, 5 Is the Magic Number

While the consumer’s car buying journey can include upwards of 24 touchpoints, there are some particular milestone moments in that journey that can define and direct their actions. These moments are covered in a report recently released by Google’s Automotive division, “…

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Added by Timmy D. James on January 11, 2016 at 5:24am — No Comments


Influencer
2016 Digital TO-DO list: 7 MUSTS for selling cars next year

You are never too old to set another goal or to dream a new dream. - C. S. Lewis 

Holy speed of light, Batman! Another year has blown past in a…

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Added by Big Tom LaPointe on December 30, 2015 at 8:30pm — No Comments


Influencer
5 Digital Trends Sticking Around for 2016

As 2015 comes to a close, it’s time to examine trends in digital marketing and predict what dealers should be prepared to consider and focus on in the upcoming year. 2015 has seen so much innovation and change, there’s no doubt 2016 will see even more.…

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Added by David Metter on December 18, 2015 at 9:30am — No Comments


Influencer
This Week in Social Media

News for the Week of 12.9

Facebook Messenger Arrives at a Website Near You 

Facebook recently introduced new Page plugins for Messages and Events, allowing users to message your…

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Added by Joey Little on December 9, 2015 at 2:00pm — No Comments


Influencer
It's On The Internet, So It Must Be Free

The web provides a plethora of content including articles, editorials, infographics, images, videos, and photographs. 

While this content creates a great visual experience for web browsing and researching, it’s important to keep in mind copyright and intellectual property right laws if you wish to utilize any content on a website,…

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Added by sara callahan on October 20, 2015 at 8:00am — 5 Comments


Influencer
A Super Nifty Trick to Make Your Facebook Videos More Effective

Social media is a great place for brands to get their message out to the masses using video. Not only are more people watching video on Facebook, but the platform itself is also giving it extended reach in order to entice marketers to publish more video on Facebook. Another really great (for marketers)…

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Added by Timmy D. James on August 17, 2015 at 4:00am — No Comments


Influencer
Vertical Video: If You Can’t Beat Them, Join Them

Ever since cellphones gained video recording capability, people have insisted on shooting video vertically. Despite all the harassment and corrections received from peers when sharing a vertical video - “Hold the phone sideways!” - Some things never change. Those black bars that bookend the video when…

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Added by Timmy D. James on August 12, 2015 at 5:30am — No Comments

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