Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
I've been lucky to have the opportunity to guest blog at Paradux Media about my passion: audio! And most importantly, the three pieces of branding audio that my experience has show every business should be using in their marketing.
This is all extremely applicable to my friends here in the auto industry, whose dealerships can absolutely benefit from having a direct conversation with…Continue
Added by Dana Detrick-Clark on June 3, 2015 at 12:58pm — No Comments
The environment in the customer lounge says a lot about your dealership and management. In fact, dealers spent more money remodeling the lounge to look and feel more like a 'home' space then any other part of the dealership.
With comfortable chairs, coffee service, muted colors and a variety of reading material, the customer lounge area dealers focuses on a welcoming environment to increase CSI and lower customer inhibitions.
And this has translated to the…Continue
Added by Todd Katcher on March 10, 2014 at 9:58am — No Comments
The Digital Dealership System offers a variety of ways to control the content on the TV in your lounge and throughout the dealership, all fully licensed and easy to use. We understand that each car dealership has different needs, with the most important one -- keeping your brand in front of your customers throughout their stay.
Adding to the variety of services that are offered, including Digital Signage, Internet Cafe Signage, Tablets and Kiosks, the TV Options in the car…Continue
Added by Todd Katcher on November 4, 2013 at 4:06pm — No Comments
WARREN HENRY AUTO GROUP SELECTS THE DIGITAL DEALERSHIP SYSTEM
MIAMI, FL (June 20, 2013) – Warren Henry Auto Group (warrenhenryauto.com) is pleased to announce the selection of the Digital Dealership System (digitaldealershipsystem.com) to provide digital signage and…Continue
Added by Todd Katcher on June 24, 2013 at 10:30am — No Comments
Dealer Synergy Client, Tom Ring's Brown Daub Kia - AWESOME TV…Continue
Added by Sean V. Bradley on February 15, 2013 at 5:47pm — No Comments
OMG! WTH? EPIC FAIL? Well, we will have to see, but Volkswagen released a teaser of its 2013 Super Bowl ad that is only missing ONE key traditional facet of automotive advertising: the car. The unusual ad is a mashup of the uhappiest people documented in viral videos on the web with a musical overlay of Jimmy Cliff's classic song, C'mon Get Happy, according to Automotive News.
Social media gives you the opportunity to talk to the world in real time about what you're watching on TV. By posting to Facebook or Twitter on your smartphone, you can reach far beyond the world of your ugly upholstered couch and tell the world what you think about what you see. Positive words about a show can encourage your friends to watch it, and vice versa.
Now, think about the millions…Continue
Added by Paul Potratz on December 10, 2010 at 2:14pm — No Comments
Automotive Marketing has come in many forms and through different mediums. First, there was Print and Radio. Then, these Broadcast Television knocked these out of the way, and was pushed aside by Cable…Continue
Are you making your website for audio, video media yet?If not its time for that.Because if you have brand which represents a brand product or services but you are not visible on search engine TV channels then
your marketing strategy is incomplete.You should work on that.
All ready we all know that Google introduces the Google tv channel which is fully web browser supported on TV.Google it self is talking about you need make your website TV compatible and need to…Continue
Added by Anirban Das on October 23, 2010 at 4:49am — No Comments
Whether you're in Billings, Montana (a market with 107,420 TV households) or Boston, Massachusetts (the seventh largest media market in the country with more than 2.4…Continue
Added by Blue Dog Productions on June 17, 2010 at 6:11am — No Comments
While reading Bloomberg.com a couple of days ago, I came across an interesting article by Sarah Rabil that examined the rebound in local TV advertising from automotive dealerships. Rabil discussed trends from the first quarter of this year and how they compared to last year, with excellent news to report.
According to her story, spending is WAY up compared to this…Continue
Added by Blue Dog Productions on April 23, 2010 at 11:00am — No Comments
Added by Lance Winslow on April 6, 2009 at 8:42pm — No Comments