Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Think your shot at living like an Olympian ended after your high school or college athletic career? Think again. Successful Olympic athletes employ a set of traits and techniques that you can still use to help market your car dealership. The elements that work together to create popular medalists, with thousands or millions of people rooting for them, can similarly…Continue
Added by Jim Fitzpatrick on July 27, 2012 at 8:11am — No Comments
We've all been asking that age old question when it comes to pay-per-click (PPC) advertising, “Is it worth it?”
It seems like that is the case! In fact, for some types of keywords, PPC ads apparently have higher click-through rates than organic search results, according to a recent study by …Continue
Added by Ketty Colom on July 25, 2012 at 6:47am — No Comments
How many more cars can a dealership sell because of social media?
Any social media expert would hate to hear this question, the pro would respond with “you are not on these networks to close sales, you are here to build relationships”. They are very right in saying this, yet lets just say we give this question a bit of thought. The dealership that asks the question isn't wrong in asking either. Really it's why they are coming into work every day isn't it?
Added by Steve Southin on March 15, 2011 at 8:34pm — No Comments