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All ADM Blog Posts Tagged 'testimonial' (9)

Is it Legal to Use Paid or Fake Testimonial Videos?

If you aren’t familiar with video testimonials,

you may be wondering – what’s the point?

Why concern yourself with legality if you have no plan to use them? Let’s consider for a moment why testimonials are useful: obviously, when comparing two…

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Added by jon nigbor on July 10, 2018 at 4:30pm — No Comments

3 Tips for Creating a Killer Testimonial Video

Ever since reviews have risen in popularity, dealerships have mostly focused on written reviews -- they were the most prominent in search engine results and on third party sites.

 

This worked pretty well for a while. However, with the rise in the importance of reviews, some companies chose to act…

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Added by Timmy D. James on April 29, 2016 at 6:20am — 1 Comment

Use Video to Increase Service Upsell

It’s widely known that video walkarounds, email responses and other types of video attract more attention from car buyers and better engage them once they reach out to you. But, one of the biggest mistake I see most dealerships make is to neglect the service department in their video marketing…

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Added by Timmy D. James on January 28, 2016 at 6:15am — No Comments


Influencer
Danbury Auto Group Sees a 15% Closing Ratio on Chat Leads

Susan Eway, Business Development Manager at Danbury Auto Group (which includes Dodge, Chrysler, Jeep, Ram, Hyundai, and Kia brands) had to face some big obstacles when she first…

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Added by Ketty Colom on October 28, 2013 at 7:13am — No Comments


Influencer
Patrick BMW Offers Customer a Choice--and it Pays Off!

Sales Manager Rocco Massarelli began to notice a trend at Patrick BMW. “Everything is done online now. Our marketing, our test drive appointments, even our service appointments are done via the Web. I’ve been in the industry for over 28 years now, and this is a big…

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Added by Ketty Colom on October 8, 2013 at 8:56am — No Comments


Influencer
The Hickman's Leave A Wichita KS Dealership Vehicle At Long McArthur Ford!! We'll Be Taking The Vehicle Back To The Dealer!!

The Hickman's were driving a loaner from a dealership in Wichita KS when they came to Long McArthur in Salina KS.  They were given a Ritz Carlton like buying experience in Salina KS and decided to leave the loaner with us so that we can return it to the dealer in Wichita KS!!

Added by J.R. Batchelor on January 25, 2013 at 4:48pm — No Comments


Influencer
The Hickman's Leave A Wichita KS Dealership Vehicle At Long McArthur Ford!! We'll Be Taking The Vehicle Back To The Dealer!!

The Hickman's were driving a loaner from a dealership in Wichita KS when they came to Long McArthur in Salina KS.  They were given a Ritz Carlton like buying experience in Salina KS and decided to leave the loaner with us so that we can return it to the dealer in Wichita KS!!

Added by J.R. Batchelor on January 13, 2013 at 10:03am — No Comments


Influencer
The Value Of Video Testimonials

The value of video testimonials is a strategy that every automotive dealership needs to have in place as a part of their social media online presence.  Photo's are very important too however, the impact that your video will have on the consumer is much stronger with video.…

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Added by J.R. Batchelor on December 11, 2012 at 7:30pm — 6 Comments

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