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All ADM Blog Posts Tagged 'tactics' (4)

Branded Online Video Distribution Tactics, December 2012 [CHART]

Can brand video content stand alone online? High-level US media agency executives seem to think so, according to a December survey of them by native advertising platform Sharethrough.

While pre-roll or in-stream advertising were the most popular ways to deliver online video to consumers—92.4% of media executives…

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Added by Joe Schwartz on February 12, 2013 at 9:31am — No Comments

Did You Really Want 50% More Mustard?

This past week when I was grocery shopping I decided to stock up on mustard. I've been in the Corned Beef and Cabbage mode lately and I like a little mustard on the plate.  If you are ever in New Jersey, I'll cook up a killer meal for you!

 

When I saw this label I started laughing right in the aisle.…

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Added by Brian Pasch on March 27, 2012 at 3:30pm — 2 Comments

No choice but to participate in User Generated Content (UGC)

Dealerships have no choice but to participate in User Generated Content (UGC) activity on Social Networks

Dealers and OEM’s are no longer leading the brand conversation. Customers are moving from merely commenting on products and service to creating their own messaging and content about their brand and dealership experience. Dealers who do not participate with their online communities risk having their brand defined for them.

Added by Michael Plese on May 27, 2009 at 9:35pm — No Comments

Google Adwords Ethics - A Case Study For The Dogs

The Pasch Consulting Group represents a diverse group of businesses that are in need of assistance with Internet Marketing and Search Engine Optimization (SEO). We have a specialization in digital marketing for car dealers but it’s our entire client base that keeps us as a leader in our field. A recent situation came up with one of our newest clients that can apply to anyone who is running a Google Adwords campaign.



This is a case study on… Continue

Added by Brian Pasch on January 17, 2009 at 6:00pm — No Comments

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