Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Putting the customer first is a business adage that was widely exalted by Ray Krock, the American businessman who transformed McDonald’s into the world’s most dominant fast food retail chain. While many company owners follow this principle, quite a few tend to forget about what it means to be a smart consumer themselves. When you look at customer-centric companies…Continue
Added by Brooke Chaplan on June 4, 2018 at 4:06pm — No Comments
On-demand driver services such as Uber are on the rise. The approaching disruption of driverless vehicles shouldn’t come as a surprise, but dealers need to find a way to keep up with customers who want alternatives to owning a vehicle. It comes down to this: complacency can cause suppliers to lose touch with their…Continue
Added by Doug Van Sach on December 27, 2016 at 6:34am — No Comments
Ever popular transportation service Uber is coming under fire for what some say is an exploitative business practice. Uber tends to be a convenient and economical way to get around town – especially for inner city dwellers that don’t own vehicles and travelers who don’t necessarily need a rental car.
Added by Mike Gorun on January 27, 2016 at 7:55am — No Comments