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All ADM Blog Posts Tagged 'spending' (6)

Join The Dark Side of Mobile

More than fifty percent of car shoppers are viewing dealership websites with their mobile devices, so having a mobile marketing strategy to connect with them is not only recommended, but critical for future survival. The benefits of "going mobile" are many and well documented, including the ability to make relevant offers to a specific target market, and the ability to identify…

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Added by David Metter on November 12, 2015 at 4:54am — 1 Comment

What Are You Doing to Reach Mobile Customers?

There’s no doubt that people are in love with their phones.  As a result, memes and jokes constantly circulate the Internet about how some people no longer participate in “normal” activities because they simply can’t put down their phones. People aren’t reading newspapers anymore - at least not in print - and they’re fast-forwarding through commercials. So where are they? You…

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Added by David Metter on October 8, 2015 at 5:00am — No Comments

Sinclair Boasts 46% Increase in Automotive Advertising

Today Sinclair Broadcasting Group announced the Q2 earning and part of their annual report caught my attention. It would seem that automotive manufacturers and retailers have increased their automotive advertising budgets. Here is an exerpt from their press release:

"Broadcast…

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Added by Brian Pasch on August 4, 2010 at 6:30am — No Comments

When CARS Exceeds $3 Billion In Spending - Then What?

deficit spending



As the Cash for Clunkers Olympics Sprint has officially started it will be interesting to see how these next four days play out in the greatest sales race to be hosted by the automotive industry.



The NHTSA said they were going to announce a plan to…

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Added by Brian Pasch on August 21, 2009 at 10:00am — No Comments

How Do You Track Your Online Spending?



Dealers are finally moving into the 21st century with new technology that makes it easier to monitor and measure the real results their e-commerce departments are attaining all in real time.



Hi guys and gals, I have recently left the retail side of the business to focus on a dream of mine. From the day I took over as the internet director for a great Tampa highline dealership Reeves Import Motorcars, I knew I wanted to help dealers… Continue

Added by Zack Powell on January 29, 2009 at 11:00am — No Comments

Automotive Ad spending declines in Q1; 2008 seen as a down year - Digital Advertising Rises

DETROIT -- Amid the U.S. auto industry’s worst new-vehicle sales year in a decade, all but the top two automakers -- General Motors and Toyota Motor Corp. -- hit the brakes on measured media spending in the first quarter. And it doesn’t look like they’ll be letting up soon.



Both automakers beefed up TV spending through March: GM to $309 million from $297 million a year ago and Toyota to… Continue

Added by Ralph Paglia on June 14, 2008 at 3:30pm — No Comments

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