Professional Community for Car Dealers, Automotive Marketers and Sales Managers
One feature for personal Facebook use that's led to countless new friendships is the fact that posts show up in a user's News Feed about people they don't know - because their friends know them. This very same behavior is now going to be applied to Pages.
Too many businesses are under the impression that they're golden with Google the moment they have their local business page buttoned up and verified - but they're forgetting about Google+.
Here’s a stark truth that may make some of our competitors, employees at Facebook, and even some of my own employees a little upset: car dealers don’t need social media marketing to be successful. Search, proper website maintenance, display ads, reputation management, and mobile marketing may all have a…Continue
Added by Louie Baur on February 21, 2013 at 9:00pm — No Comments
Go ahead and mark this down as the unpopular answer to the common question of the day. When people ask me what the secret sauce is in any truly successful search marketing program, whether through search engine optimization or PPC, my answer is never greeted with enthusiasm. The answer: manual…Continue
Added by Louie Baur on January 30, 2013 at 3:30pm — No Comments
The last time I was involved with search engine optimization, Alta Vista was a player. I was working on my own sites and making a killing by taking advantage of the new world of search engines. Yahoo was making its move to the top. Google wasn’t even a word at the time.…Continue