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All ADM Blog Posts Tagged 'small' (22)


Dealer
5 Habits that will transform your small business into a highly successful one

If you have been to a wholesale market, you must have noticed that 4-5 out of hundreds of shop draw maximum number of customers, while the rest are doing just average.

Why do some people excel, while others, despite selling the same product…

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Added by CharlesDonnell on March 26, 2018 at 12:30am — No Comments

Digital Marketing: 3 Basic Business Campaigns to Jumpstart Your Online Presence

It’s hard to create an online presence these days.

The swell of affordable technology and software makes it feasible for anyone to produce near-professional-quality photos, audio, and video. You’re seemingly competing against everyone in the world. All hope is…

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Added by Brooke Chaplan on January 9, 2018 at 12:30pm — No Comments

3 Business Assets You Can’t Afford without Doing Your Homework

Many types of businesses in a wide range of industries need to purchase various assets over the years. These assets may be very expensive, and business owners may need to properly plan for their purchase in order to avoid financial strain on the company. While these assets may be expensive, they are…

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Added by Brooke Chaplan on December 27, 2017 at 2:30pm — No Comments

3 Things That Make a Good Logo

This week on Think Tank Tuesday, Ally & Haley take over to reveal how to make a great logo for your business.

What does it take for consumers to remember your name? Watch this week's episode to find out!

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website:…

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Added by Paul Potratz on June 20, 2017 at 11:46am — No Comments

How to Sell Like Amazon

Have you ever put an item in your shopping cart on Amazon and then started getting emails and ads about that product? It might seem like the product is following you around the internet.

Well, these products ARE following you. And on this week's Think Tank Tuesday, I'm going to show you step-by-step exactly how you can do this for your own company.…

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Added by Paul Potratz on June 13, 2017 at 2:30pm — No Comments

#DIY Optimize Your Campaign

Stop pouring money into your Google AdWords campaign. It's time to start optimizing! Google has some new changes that you should start utilizing for your marketing strategy.

On this week's Hard Facts, Samantha will reveal how you can create and test landing pages based on campaigns, ad group, and keywords...on your own.

We’d love to…

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Added by Paul Potratz on June 9, 2017 at 1:00pm — No Comments

[QUIZ] Which personality type are you?

Which personality type are you? Better yet, which personality type are your customers? It definitely gives you something to think about when it comes to the content strategy of your campaign.

Take a look at this week’s Think Tank Tuesday to fit this new strategy into your social media or website content.

We’d love to hear what you have to…

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Added by Paul Potratz on June 6, 2017 at 12:34pm — No Comments

Top 5 Legal Issues Small Businesses Encounter (Including Auto Dealerships)

Running a company is not as easy as some wannabe entrepreneurs claim.

It requires you to be in line with the latest market and legal trends. A lawsuit can easily tackle down your business operation and lead your company to liquidation. In this article we’re going to analyze some of…

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Added by Marcus Jensen on December 14, 2016 at 2:30pm — No Comments

CRM For Auto Dealerships

Onsite CRM saves your auto dealership time and money by providing you with an incredible integrated application that has everything you need in one place. This is your chance to move beyond simple customer relationship management and step into a package that combines customer contact with all the forms you need. Now you can manage everything each customer needs seamlessly; never jump from application to application again!



Onsite CRM enterprise-wide software is the ideal solution for… Continue

Added by John Rash on August 29, 2016 at 11:15pm — No Comments

How To: Capitalize on Your Blog!

Has your blog reached its greatest potential? 

Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your…

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Added by Paul Potratz on June 10, 2016 at 12:30pm — No Comments

Where's your money going?

Could it be time to switch more budget away from paid search on Google to social media? You asked - I listened!



Switching to using only social media platforms for promotions could hurt you in the long run, seeing as Google is a "destination place" for many users. Increase your brand awareness by using both in your marketing campaign!



In this week's Think Tank Tuesday, Paul will answer this question and explain how you can use both Google's…

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Added by Paul Potratz on June 7, 2016 at 12:47pm — No Comments

Defining Your Brand

I'm re-launching my Think Tank Tuesday series next week.  Until then, I've been encouraging business owners, entrepreneurs, and dealerships to watch the last 4 episodes on branding.

How important is a brand? Critical.  Without a brand, your business will lack trust in its followers and won't gain loyal customers or increased sales.

Watch…

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Added by Paul Potratz on May 31, 2016 at 1:30pm — No Comments

How to set up Google User Explorer

Google's User Explorer lets us identify individual users by client ID and isolate data.  That way, we can evaluate the user and identify the path that they're taking so we can better personalize the experience for them.

You can also create segments to narrow down users who…

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Added by Paul Potratz on May 27, 2016 at 7:00am — No Comments

How to Tell Your Brand Story

For this week's Think Tank Tuesday, I interviewed Ray Bleser: owner of Northeastern Fine Jewelry.

Ray introduces a different way that he portrays his brand to instill trust in his customers. Many business owners still use price to advertise their brand; storytelling is a unique method that Ray uses to make sure that he is giving his customers the best service that they've had.

If…

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Added by Paul Potratz on May 24, 2016 at 8:30am — No Comments

Using Twitter to Grow Your Brand

Use Twitter to its fullest potential! In this week’s Hard Facts, Samantha talks about how you can use Twitter to search for potential customers and engage with clients. Using this resource will ensure that you’re expanding your brand and business.

If you're an…

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Added by Paul Potratz on May 20, 2016 at 12:53pm — No Comments

Paul Potratz: Can you create a timeless brand?

What are you doing to make sure your business stands out? On this week’s Think Tank Tuesday, I spoke with Andy Heck about what makes Alpin Haus such a distinct brand.  It’s more than a slogan or the logo that comes with any business.…

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Added by Paul Potratz on May 17, 2016 at 11:00am — No Comments

Using Snapchat in Your Marketing

Are you using Snapchat? On this week’s Hard Facts, Samantha explains how you can tell your story in 10 seconds or less. Snapchat is a major tool that you can use to reach a younger demographic and create a strong brand through social engagement.…

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Added by Paul Potratz on May 13, 2016 at 11:56am — 1 Comment

How do you define your brand?

On this week’s Think Tank Tuesday, my team and I visited Ryan Norris on a production trip to Toyota of Easley.  In that experience, I got Ryan’s interpretation on what makes a brand…and it’s more than just a logo or a jingle. …

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Added by Paul Potratz on May 10, 2016 at 2:10pm — No Comments

How to be... Everywhere!

You have to be everywhere, but how do you maintain everything?

Making sure your Yelp, Yellowpages, Facebook, Twitter, Super Pages, and YouTube are all up to date with your correct phone number, address, dealership name, and other important details can become an overwhelming task.…

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Added by Paul Potratz on May 6, 2016 at 5:30am — No Comments

Great Leaders Must Let Go...Sometimes

The people who work at Potratz have shaped us into the brand awareness and engagement agency that we are today.

Potratz is comprised of multiple companies that all work together to form one brand. In this week’s Think Tank Tuesday, I introduce you to the people that Potratz is comprised of and give you one important tip that you should be…

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Added by Paul Potratz on May 3, 2016 at 12:12pm — No Comments

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