Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Search engine optimization is one of common strategies that you can employ to get your business the market recognition and share that it deserves. If this strategy is implemented well, you can be guaranteed of landing new customers thorough emphasis that is put on the company’s website.…Continue
What is SEO?
Search engine optimization (SEO) is a way of making a web page or website more visible or easy to find when searching. This is done by implementing ways that make the site to achieve higher rankings.There are a number of reasons as to why search engine optimization can prove to be hard for some businesses.…Continue
Added by Manny Luna on September 2, 2014 at 11:30pm — No Comments
The expanding role internet plays in marketing has made online marketers to evolve useful strategies for marketing their products and services online. Contents play vital roles in creating information about any product or services for internet users. Video marketing helps create powerful contents…Continue
Added by Manny Luna on August 21, 2014 at 2:00am — No Comments
Approach your life as you would your game....
...when you make a mistake, learn from it, correct it, and get ready for the next point. Life moves too fast to sulk and dwell on the past.
...when you're down, fight harder to get back on top. Life is full of hardships. Fight hard against those feelings of despair.…
Added by Manny Luna on August 7, 2014 at 2:00am — No Comments
Added by Rahul Paul on August 3, 2014 at 10:34pm — No Comments
By Gregg Manson
If advisors could read service customers minds, time would be saved, customers’ needs more accurately addressed, and service sales, CSI and retention would all improve.
Advisors who read minds know that every customer pulling into the drive has on his or her mind that day:
Ability to address these questions in…Continue
Added by Gregg Manson on June 3, 2014 at 1:00pm — No Comments
REDWOOD SHORES, Calif. — Jan. 10, 2014 —Xtime, the leading cloud-based customer retention platform for automotive manufacturers and dealer service departments, today announced that Volvo Cars of North America will integrate Xtime ServiceTelematics into Volvo’s Connected Car platform, Sensus Connect.
At the 2014 International CES®, Volvo launched Sensus Connect, the automaker’s latest on-board infotainment, navigation…Continue
Added by Jim Leman on January 10, 2014 at 1:23pm — No Comments
ALBANY, N.Y. – November 25th, 2013 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Superior Integrated Solutions (SIS), the industry's leading integration provider for auto dealerships, is now providing integration services to facilitate data exchange between Auto/Mate's dealership management system (DMS) and third-party systems in use by auto dealers.
"For our customers with software systems in their…Continue
Added by Mike Esposito on November 25, 2013 at 7:53am — No Comments
WARREN HENRY AUTO GROUP SELECTS THE DIGITAL DEALERSHIP SYSTEM
MIAMI, FL (June 20, 2013) – Warren Henry Auto Group (warrenhenryauto.com) is pleased to announce the selection of the Digital Dealership System (digitaldealershipsystem.com) to provide digital signage and…Continue
Added by Todd Katcher on June 24, 2013 at 10:30am — No Comments
Dealer Marketing Magazine Announces Auto Dealer Sourcebook and Vendor Directory to be released in March 2013. Suppliers offering products or services to auto dealers can request listing in the Sourcebook and on the website.
Added by Ralph Paglia on December 16, 2012 at 4:30am — No Comments
Google has recently come out with a new Survey feature you can view on www.google.com/insights/consumersurveys/home
Google clearly states that, “good business decisions require good information.” Business Rater's tag line is “Consumer Content Creating Better Business.” …Continue
Fewer Delinquencies Boost Sub Prime Auto Loans For Dealers
A larger number of drivers are making their auto payments on time according to Equifax and TransUnion. This will have a significant impact on auto dealers looking to secure sub-prime auto financing for customers:
TransUnion says the number of drivers late on their car payments have dropped by 25%…
Added by John Sternal on August 28, 2012 at 1:47pm — No Comments
Recently, I read a post on DealerRefresh entitled: "Dealership Employees Blogging in the Land of Unicorns and Rainbows." An odd title that touches on a very important reality -- or at least a perception that has become…Continue
Everyone knows Valentine’s Day celebrates the ladies. That’s why Bristol Toyota Scion in Bristol RI, recently used LoyaltyTrac, their service rewards program, to conduct an email campaign centered on Valentine’s Day being “Ladies’ Day”. Colorful, Valentine’s-themed emails were sent to all of their service reward members, with the Subject Line: Be Our Valentine - View Your Gift Inside. The email included an offer: Ladies Receive $15 Off Any Service of $35 or More.…Continue
Added by Mike Gorun on February 23, 2012 at 7:51am — No Comments
SAN RAMON, CA – June 27, 2011 – Auto retailers using a third-party loyalty program can achieve significant retention increases of 20 percent and more. MediaTrac™, a marketing technology company providing customized frequency marketing, customer loyalty, retention and media tracking programs for auto dealers, today released the new white paper “The Auto Retailer’s Ultimate ‘How-to’ Guide to Customer Loyalty & Retention Program Set Up,…Continue
Added by sara callahan on June 27, 2011 at 8:16am — No Comments
Here at ActivEngage, we are constantly contemplating the future of business on the Internet. As we strive to provide our clients with thebest live chat service available, we often find ourselves gazing toward the horizon of what is possible. This is the first installment of a blog series in which we will consider what the Internet is and what the…Continue
Added by Justin Braun on May 27, 2011 at 8:09am — No Comments
A significant key to your automotive marketing success is discipline. But how does your dealership create discipline for your organization to ensure that success? The most effective way to build and encourage discipline is by establishing uniformity and responsibility across all your marketing vendors and internal marketing teams.…Continue
Added by Stacy Mueller on March 30, 2011 at 7:59am — No Comments
At last week’s J.D. Power 2010 Automotive Internet Roundtable I moderated a…Continue
Added by Mary S. Butler on October 31, 2010 at 12:36pm — No Comments
Added by Mary S. Butler on October 4, 2010 at 10:43am — No Comments
Added by Steven Shaw on September 14, 2009 at 7:00am — No Comments