Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Are you ranking #1 for your own brand name? Hooray! Nice work. It’s important that users are able to find you in a brand name search. But, if that’s all you’re using to measure SEO success, you’re missing the bigger picture — and probably a great deal of new business.
What is branded search?
The definition of a branded keyword is any search term that uses your name of business or any variation of it (this includes misspellings). Non-branded…Continue
Added by Britt Bischoff on January 22, 2015 at 2:10pm — No Comments
Bob visits a website searching for a new vehicle. As he filters down to the model he is considering, he is confronted with a seemingly endless list of stock photos with similar prices. Frustrated at the lack of information, he leaves and attempts his search on another site just to get the same…Continue
Added by Brian Cox on September 16, 2014 at 5:00am — No Comments
Search engine optimization is one of common strategies that you can employ to get your business the market recognition and share that it deserves. If this strategy is implemented well, you can be guaranteed of landing new customers thorough emphasis that is put on the company’s website.…Continue
What is SEO?
Search engine optimization (SEO) is a way of making a web page or website more visible or easy to find when searching. This is done by implementing ways that make the site to achieve higher rankings.There are a number of reasons as to why search engine optimization can prove to be hard for some businesses.…Continue
Added by Manny Luna on September 2, 2014 at 11:30pm — No Comments
LIVE MARKETING, a data driven marketing engine, gets the dealer satisfaction by helping them sell 25% more vehicles. Martin Saavedra JR, Visionary Pioneer in the Data Community, and developer of LIVE MARKETING is over whelmed with the tremendous response from Dealer Principals nationwide.
LIVE MARKETING is a new automotive forefront player in the data space, concerning DMS data mining. The company has been in development of a brilliant strategy to use multi-channel…Continue
Added by Dani Lunsford on August 25, 2014 at 2:02pm — No Comments
The expanding role internet plays in marketing has made online marketers to evolve useful strategies for marketing their products and services online. Contents play vital roles in creating information about any product or services for internet users. Video marketing helps create powerful contents…Continue
Added by Manny Luna on August 21, 2014 at 2:00am — No Comments
If you’re going to seriously hire professional SEO services, you need to be careful with the black hat types. These are people, companies, and larger firms that specialize in “gaming” the system. They will utilize any method to get buzz, media attention, press releases, and more. They…Continue
Updating and making changes will aid in the success of other automotive dealerships nationwide.
THE GMC SHOWROOM…Continue
Want to know if your current SEO provider is following SEO best practices? Trying to figure out if your website needs SEO in the first place?
You don’t have to be an SEO expert to tell whether your site is following SEO best practices. I have put together steps for auditing the four main concerns of SEO, and the questions to ask yourself in the process. Your answers to these questions should give you a clear idea of where your website stands, and whether you need help with…Continue
Search Engine Optimization is all about drawing traffic to a website, and converting it into customers. That’s the bottom line, and when it’s summed up like that it sounds pretty straightforward. It isn’t.
The essence of Search Engine Optimization is making a website search engine friendly. Historically, the effectiveness of Search Engine Optimization, or SEO, has been measured by how the target keywords were ranked after a web search. That focus…Continue
Too many businesses are under the impression that they're golden with Google the moment they have their local business page buttoned up and verified - but they're forgetting about Google+.
You’ve heard it before: content is king in SEO. Your dealership can be successful at content marketing by creating and maintaining a blog. Not only is blogging an effective way to promote your car dealership, but it also adds value for your customers and supports your automotive SEO strategy. The…Continue
Back in November 2013, the digital world was flipped upside down when Google made a change to the way it shares data with your web stats service. Organic search traffic was one of the big providers of visitor data to dealership websites, but when the switch was made, the keyword “(not provided)” quickly became your most common visitor metric.
In a universe…Continue
Whenever you get to read those "top lists" of internet marketing tips for business owners, one of the first tips will inevitably be: you have to blog! That does occasionally sound a bit too patronizing, however, the proponents of business blogging are always right, regardless of which business niche you occupy. Many business owners make an excuse that their niche is too "dry" to warrant a blog, yet you can’t really use that one because the automotive industry is probably one of the most…Continue
Added by Arvid Linde on January 21, 2014 at 9:59am — No Comments
If you are like me you spend a sizable portion of your day starring at analytics data. Admit it, you do. You want to know where you are effective. I can’t blame you. Recently I noticed a trend where the reach on my…Continue
I would love to tell you that this is breaking information, the type of news that you absolutely must hear in order to succeed in 2014, and that if you don't heed my advice your dealership will probably crumble in the earthquake of financial ruin by mid-March, but I just can't say that. This is a…Continue
Added by J.D. Rucker on January 8, 2014 at 3:51am — No Comments
There is one simple truth that must be recognized by all dealers. That is that the Internet plays a major role in how today’s automotive consumers research and purchase vehicles. Never before in the history of auto sales has there been a faster, more efficient way to get your brand in…Continue
Added by Michael Cirillo on December 10, 2013 at 1:06pm — No Comments
There was a cry that was heard amongst many in the search engine optimization world on April 24th, 2012, as if thousands of SEOs suddenly cried out in terror, and were suddenly silenced. It was the day that Google…Continue
Added by J.D. Rucker on December 5, 2013 at 3:48pm — No Comments
NJSEOs is a Professional Website Design & Internet Marketing Company based out of New Jersey with clients throughout the East Coast. All of our clients' websites are built to their liking with approved design samples, engineered to understand Google's algorithm changes regarding SEO and optimized on a monthly basis to increase their overall rankings and drive new traffic.
We have worked with many small automotive businesses…Continue
Added by Jonathan Morales on November 18, 2013 at 8:50am — No Comments
What is a Hashtag? You’ve probably heard about hashtags, and you may or may not know what they are, or how they work.
What is Hashtagging? Basically it involves tagging a word, series of words, video or picture by using a hash mark (#). For example, #BMW or #Ford. The #sign makes a searchable tag and allows users to search for a…Continue