Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'sales' (683)

CAR-Research XRM Adds New “Prospecting the Household” Feature to CRM; Helps Auto Dealers Use CRM to Capture More Sales

Houston, Texas, May 14, 2012 -- CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”, today announced the addition of a new “Prospecting the Household” feature to its CRM that helps auto dealers unearth a…

Continue

Added by Kurt Kubicki on May 14, 2012 at 5:00am — No Comments

Sean V. Bradley "On Top of The World" - Automotive Sales is an AMAZING Career... If you make it one!

http://www.automotiveinternetsales.com 

Sean V. Bradley "On Top of The World" -  Automotive Sales is an AMAZING Career... If you make it…

Continue

Added by Sean V. Bradley on May 3, 2012 at 5:45pm — No Comments

Want to have a big day today? Get a checkup.

“When our research tracked 20,000 new hires, 46% of them failed within 18 months. But even more surprising than the failure rate, was that when new hires failed, 89% of the time it was for attitudinal reasons and only 11% of the time for a lack of skill. The attitudinal deficits that doomed these failed hires included a lack of coachability, low levels of emotional intelligence, motivation and temperament.”  Mark Murphy, Hiring for Attitude, Forbes

In the car business , it’s all…

Continue

Added by Leonard Buchholz on May 3, 2012 at 7:37am — No Comments

When Is The Best Time To Hire?

You've evaluated the numbers.  Met with your managers.  Decided the goals for the rest of the year.  Now the only question is, how and when should you hire additional sales people?  Is there actually a best time to put new people on your floor?  Let's look at the possibilities.

HIRING WHEN THINGS ARE SLOW

When things are slow there are two huge benefits to hiring new people.  First - You cna take your time and make sure they get their feet under them.  Let them…

Continue

Added by John Fuhrman on May 1, 2012 at 7:30am — No Comments

What Auto Accessories Are Your Customers Searching For on Google?

What Auto Accessories Are Your Customers Searching For on Google?

Courtesy of Insignia’s Guest Blogger: Author Jason Lancaster is an SEO consultant at Spork Marketing as well as the editor of TundraHeadquarters.com, a…

Continue

Added by Ashley Poag on April 30, 2012 at 6:58am — No Comments

CAR-Research XRM President, COO to Address 3rd Annual Automotive Boot Camp About how to Achieve 60 Percent Closing Ratios

CAR-Research XRM President, COO to Address 3rd Annual Automotive Boot Camp About how to Achieve 60 Percent Closing Ratios

 

Houston, Texas, April 30, 2012CAR-Research XRM,  a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”,…

Continue

Added by Kurt Kubicki on April 30, 2012 at 6:30am — No Comments

3 ‘Must’ Benefits of Mobile CRM

Mobile CRM is in-dealership CRM functionality on your mobile phone. It’s designed to help you and your staff put more deals on the sales board, wherever opportunities arise.

 

Whether on the lot, at the local Starbuck's or kids soccer game, with Mobile CRM you and your team are connected to…

Continue

Added by Kurt Kubicki on April 24, 2012 at 11:46am — 5 Comments

The Process Is The Prize

The Process Is The Prize!

   

 

Studies show that the average salesperson is into negotiations within 3 minutes of saying hello.  Three minutes and they're talking numbers and hoping to close a deal.  What's amazing is, I heard that exact statistic when I went to my first sales training seminar in 1980.  So, nothing has really changed in over 30 years. 

 

Think about it this way.  Some of you have been reading this newsletter since it began.  That being the…

Continue

Added by John Fuhrman on April 21, 2012 at 2:54am — No Comments

Paying Top Dollar Just To Look Good

You arrive at your dealership and notice that the outside is appearing a bit drab.  To fit with the brand and the neighborhood, you determine that a great paint job would do wonders for the entire building.  So, you make the decision. 

 

Here are your choices:

•You call the top commercial painters in the area and get an estimate.

•You hire a couple of college kids give them a truck to pick up paint and turn them loose.

•You pull your…

Continue

Added by John Fuhrman on April 19, 2012 at 8:39am — No Comments

Are 25% of Your Showroom Customers Being Ignored?

What would happen if four customers walked into your dealership but only three salespeople were available to help? Would the fourth customer be ignored and told to come back another time? Or would a manager, or someone else, step in to help? One thing’s for sure: if…

Continue

Added by Josh Vajda on April 17, 2012 at 12:00pm — 3 Comments

There is too much waiting

Don’t you think there is too much waiting going on? I don’t mean the kind of waiting we do for a burger at the local drive thru or waiting for the mail to arrive.

And it’s not the other kind of waiting we do these days “plugged in” as we are.

Heck, we all know that in this…

Continue

Added by Leonard Buchholz on April 11, 2012 at 7:00am — No Comments

From the Trenches - Who do you want to be?

 

Nobody expects the average salesperson to be able to do what the guy in this video (Ken Beam) does, but this is why he is a top salesperson and gives his competitors a run for their money.  What are you doing to be competitive in this business? 

 

I don't know Ken personally but I…

Continue

Added by Tom Gorham on April 6, 2012 at 5:00pm — No Comments

It's been 60 days.

It’s been 60 days.

You had every intention of making changes and doing something different. You had all of the information gathered and catalogued. You even made a list of all of the Managers and their responsibilities and revised their Goals based on the information and training you were about to provide them.

You were ready for Success! You had new expectations! You were ready to accomplish new Goals.

You were ready to reap the benefits of attending the NADA…

Continue

Added by Leonard Buchholz on April 6, 2012 at 6:30am — No Comments

The Digital Dealer pt. 2 – The Transparency Fallacy; It’s Not About Price!

‘The difficulty lies not so much in developing new ideas as in escaping from old ones.’

 - John Maynard Keynes

If the goal of automotive retail is to not only embrace eCommerce, but behave like eCommerce then we must first understand that continuing to plug technology into an old and established sales culture will be the slowest road possible to achieving this. By hanging on to…

Continue

Added by Rob Fontano on April 4, 2012 at 1:33pm — 15 Comments

If Location Is A Problem, Try These Three Tips

When you’re planning your dealership’s online marketing strategy, is location a factor? Maybe you’re located near a river, mountain or near the border of a state with no sales tax. Maybe you know there are desirable customers who come from a zip code near you, but those customers have to drive by another same-brand dealership in order to get to your store. Or maybe your OEM program doesn’t give you the flexibility to target certain areas that you’d like to target — but you know your biggest…

Continue

Added by Josh Vajda on April 4, 2012 at 9:25am — No Comments

Are you a dog in a cat world?

dog and a cat were recently having a conversation about how each other looks at the world.

They had been friends a long time and the dog had recently been promoted to the title of Service Manager of his Dealership. The cat had stopped by for a visit and to congratulate her friend on his recent promotion. And, as Managers are prone to do, they began to discuss how each run…

Continue

Added by Leonard Buchholz on April 3, 2012 at 10:55am — No Comments

The Digital Dealer pt. 1 – “First Things First”

The “Holy Grail” of automotive retail should be to grow beyond the “Internet Department” or “BDC” and become what we’ll call here a “Digital Dealership”. Our industry has been implementing these departments since the late nineties and still is up to now. These departments evolved out of necessity to capture a consumers interests via the internet in a more efficient manner than they had been doing up until…

Continue

Added by Rob Fontano on March 28, 2012 at 2:53pm — 3 Comments

Did You Really Want 50% More Mustard?

This past week when I was grocery shopping I decided to stock up on mustard. I've been in the Corned Beef and Cabbage mode lately and I like a little mustard on the plate.  If you are ever in New Jersey, I'll cook up a killer meal for you!

 

When I saw this label I started laughing right in the aisle.…

Continue

Added by Brian Pasch on March 27, 2012 at 3:30pm — 2 Comments

R this and R that

R this and R that.  Which one is the right R for our Dealership?  If we concentrate on ROI, what do we lose in ROR? Is it possible to have too much focus on ROR?

Wait. I didn’t explain what I am talking about very well.  Ok.  ROI is referring to Return On Investment.  This “Investment” can be anything. Time, Money, Parts, Labor…anything.  And when we…

Continue

Added by Leonard Buchholz on March 23, 2012 at 7:30am — No Comments

Advice From a 30-Car Guy

Advice From a 30-Car Guy

 

People often ask me what is the most amount of units I sold on the showroom floor…? 33, that is the…

Continue

Added by Sean V. Bradley on March 21, 2012 at 8:44pm — No Comments

Monthly Archives

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

3. Dealer Websites of Tomorrow...

Posted by Paul Accinno on April 6, 2015

Share the Best Content w/AutoMarketing Community

© 2015   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service