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All ADM Blog Posts Tagged 'sales' (898)


Vendor
How to Avoid Sales End-of-the-Month Catch Up

If you're in dealership management you're probably familiar with the routine. No matter how great your intentions are to keep a steady sales pace all month, it’s month-end and you're playing catch up. Even worse, sometimes you believe it's going to be a great month until a nasty number shows up on your balance…

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Added by Josh Blick on May 18, 2017 at 6:47am — No Comments


Influencer
Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas! 

We’d love to hear…

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Added by Paul Potratz on May 16, 2017 at 1:43pm — No Comments


Influencer
[NEW VIDEO] Marketing Tools You're Forgetting

What do you do for a living? 

Whether it’s marketing or building a business, your business needs clients to…

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Added by Paul Potratz on May 9, 2017 at 1:30pm — No Comments


Vendor
How To Ensure Your Trade-In Forms Get Completed

When it comes to buying that new car, the vast majority of us will first want to know what kind of cash our old car will bring as a Trade-In.  But as Brian Pasch mentioned a few weeks back in his Automotive Marketing Now interview with Michael Jaber, the traditional trade-in appraisal tool…

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Added by Dusty Dorin on May 9, 2017 at 9:32am — No Comments


Influencer
Start Protecting Your Content

Someone reposted your Facebook video? Now you can take some of their ad dollars.

Facebook Rights Manager has been live for quite a while, but many are unfamiliar with it and how it's constantly trying to evolve to support online content and the rights they have. This week on Hard Facts, learn how to…

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Added by Paul Potratz on May 5, 2017 at 8:30am — No Comments


Influencer
Exciting news to share!

Proud to announce that Think Tank Tuesday is now on iTunes and iHeartRadio. Subscribe to Think Tank Tuesday and download your favorite episode!

iTunes: 

https://goo.gl/mh9aLM

iHeartRadio:

https://goo.gl/45dlRO



We’d love to hear what you have to say. Comment…

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Added by Paul Potratz on May 2, 2017 at 10:31am — No Comments


Influencer
Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.

Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…

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Added by Paul Potratz on April 28, 2017 at 11:25am — No Comments


Influencer
Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.

So how do we track these results? 

On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…

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Added by Paul Potratz on April 21, 2017 at 1:46pm — No Comments


Influencer
3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.

But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. …

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Added by Paul Potratz on April 18, 2017 at 1:06pm — 1 Comment


Influencer
Are women smarter than men?

Are women smarter than men? On this week’s Think Tank Tuesday, I discuss leadership and communication styles with Ali and Nicole, Marketing Communications Managers at Potratz. 

See how different communication styles can affect your team, leadership, and work environment. …

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Added by Paul Potratz on April 11, 2017 at 2:27pm — No Comments


Influencer
How YouTube TV Can Skyrocket Your Dealership

Chalk this up as a win! YouTube TV has finally been released. It's something you may have heard about for a while, and now you can see it in action in California, New York, and Philly. But why is it so important for your dealership? Your YouTube ads will play on TV!

Interesting,…

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Added by Paul Potratz on April 7, 2017 at 2:00pm — No Comments


Influencer
Marketers Ruin Everything.

As a business or a marketer, you can’t afford to be late to the game. Pay attention to where the market is moving and where the attention is at, and move with it! 

Watch this week's Think Tank Tuesday to find out why Dan Allen thinks marketers ruin everything in relation to product…

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Added by Paul Potratz on April 4, 2017 at 1:00pm — No Comments


Influencer
Dealers Flock to Digital Dealer 22 to Demo ForeverCar’s Innovative Vehicle Service Contract Sales Tool

CHICAGO, IL, April, 04, 2017 – Vehicle service contracts remain important revenue generators for auto dealers. They provide useful safety and budget protection benefits for consumers that purchase them for new and used cars. VSC closing rates average 35-40%; exclude lease and cash customers who don’t buy service contracts and that’s a lot of opportunities that dealers are leaving on the table.…

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Added by Jim Leman on April 4, 2017 at 12:36pm — No Comments


Influencer
You've been looking at the wrong analytics...

So many times business owners focus on the conversion or lead factor of their analytics. While this provides some insight into how successful your marketing campaign in, there's one crucial piece that you should be looking at.

Watch this week's Think Tank Tuesday to figure out what you've been missing in your analytics.…

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Added by Paul Potratz on March 28, 2017 at 11:13am — No Comments


Influencer
Why Having an Automotive Blog is So Important

Has your blog reached its greatest potential?

Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, you’re missing out on awesome opportunities!

Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its reach and performance.…

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Added by Paul Potratz on March 24, 2017 at 12:25pm — No Comments


Influencer
Should You DIY or Outsource Your Video Marketing?

So you've decided it's time to differentiate your dealership from the competition, and that video is the way to do it. Your next probable question is, do you produce, distribute and market the videos yourself, or outsource some, if not all of these functions?

 

The answer to this question…

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Added by Timmy D. James on March 24, 2017 at 7:00am — No Comments


Influencer
How to Generate New Marketing Ideas

Good ideas always start with a bad one. Come to a meeting with an overflow of ideas and you're bound to find a good one out of the batch!

Watch this week's #ThinkTankTuesday to learn how you can improve your brainstorming meetings, marketing strategy ideas, and teamwork. Plus, Dan brought his dog.…

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Added by Paul Potratz on March 21, 2017 at 2:00pm — No Comments


Influencer
How to Improve Your Customer's Shopping Experience

We talk a lot about how you can merchandise or present your product to get your customers to purchase. But what we really need to focus on is making sure that our digital customers receive a traditional experience.

What do we mean? Watch this week’s Hard Facts as Samantha explains why the digital buying experience needs to be so much more than what it currently is.…

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Added by Paul Potratz on March 16, 2017 at 12:53pm — No Comments


Influencer
Seven Important Video Marketing Statistics

While statistics may seem boring, they are certainly key when choosing a marketing strategy. They can highlight where you should direct your efforts in order to be the most effective and maximize ROI.



There are a ton of statistics floating out there and thousands of articles which – if you don’t believe me…

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Added by Timmy D. James on March 16, 2017 at 5:37am — No Comments


Influencer
The Customer Experience That Wasn’t

Customer experience has become an industry “buzz term” of late when talking about customer acquisition and building loyalty. Most of the time, the focus is on the small things that turn a customer off -- attitudes, inefficient processes, or other such actions. But what happens when, well, everything goes…

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Added by Mike Gorun on March 15, 2017 at 6:29am — No Comments

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