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All ADM Blog Posts Tagged 'sales' (992)

Fundamental Conversion Error

A few days ago, I wrote about the Fundamental Attribution Error. It’s when people place the motives for behavior on an individual’s character even though the environment is likely the most important driver

 

Today,…

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Added by Jim Flint on March 15, 2019 at 7:27am — No Comments

Fundamental Conversion Error

A few days ago, I wrote about the Fundamental Attribution Error. It’s when people place the motives for behavior on an individual’s character even though the environment is likely the most important driver

 

Today,…

Continue

Added by Jim Flint on March 15, 2019 at 7:27am — No Comments

Taking on Tesla: Key Brand Insights To Power Your Sales

Tesla has been dominating the electric vehicle market, but it’s now positioning itself as a top contender in the premium vehicle sector as well. In a recent press release, Tesla touted its Model 3 as the best-selling passenger…

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Added by Jeff Giere on March 14, 2019 at 7:30am — No Comments

Digital Retailing: Don’t Forget About the Dealership!

Just about every technology company in the automotive space is working hard to produce pieces of the digital retailing puzzle to facilitate a better customer experience. But many are focused solely on crafting a solution that allows the customer to complete the car-buying transaction online -- from start to finish.

 

Dealerships should certainly…

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Added by Michia Rohrssen on March 14, 2019 at 7:19am — No Comments

Are You Missing Out on a Large Population of Customers?

Se Habla español?

Many dealerships reap the benefits of employing staff that speak fluent Spanish for the simple reason that an increasing number of Spanish speakers frequent today’s dealerships for both sales and service. Language barriers can be a problem when it comes to service recommendation upsells or relaying the value of a vehicle, its…

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Added by Brett Sutherlin on March 12, 2019 at 7:33am — No Comments

Fundamental Attribution Error for Car Shopping

The Fundamental Attribution Error reminds us that people tend to unduly emphasize internal character, rather than external factors when trying to understand people’s motives. We tend to believe that others do bad things because they are bad people. The oft-overlooked reality is that the…

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Added by Jim Flint on March 5, 2019 at 6:30am — No Comments

Relationships Matter!

While sitting here thinking about what to write for my next blog, I was taken back in time to a wonderful visit to a quaint little resort near Ocho Rios in Jamaica. Blissfully relaxing, looking at the sunset over the ocean, I recognized how blessed I am.

 

This was unlike any other trip. The…

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Added by Veronica Dunford on March 4, 2019 at 7:00am — No Comments

Four Reasons Why BDCs Fail and How to Improve Them NOW

Dealerships are always struggling with the decision on whether they need a BDC or not. Some try and succeed, but others try and fail. Why does this happen? How is one dealership’s BDC succeeding when other BDCs are failing and returning to status quo after a significant investment? The…

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Added by Todd Smith on February 26, 2019 at 7:30am — No Comments

Digital Retailing is Not About Technology

At NADA many exhibitors hyped their digital retailing solutions to support online vehicle transactions. While no one has cracked the code for a complete, seamless online transaction, there are several great solutions that provide enough functionality to meet consumer demands. After all, consumers are…

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Added by Scot Eisenfelder on February 15, 2019 at 7:00am — 1 Comment

Hottest New Models

The hottest new models in the automotive space aren’t relegated to cars anymore.

 

Cars are key, but statistical models are catching favor and acclaim. Rightfully so.

 

The Houston Auto Show recently debuted the 2019 Aston Martin DBS Superleggera TAG Heuer Edition at their Havana…

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Added by Jim Flint on February 15, 2019 at 6:30am — No Comments

When Car Sales Slow Down, Change is Necessary

Just one month into 2019, and we've already received the dire prediction (from NADA) that sales are expected to drop to levels the auto industry hasn’t seen since 2014.…

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Added by Eric Schlesinger on February 13, 2019 at 6:30am — No Comments

To Price or Not to Price: That is the Question!

In this modern age of transparency, dealers can get somewhat confused on the subject of pricing. Should they provide upfront pricing on their website, or ask customers to engage with their site first before receiving the dealership’s best price?

 

The industry is pretty divided on this…

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Added by Brett Sutherlin on February 7, 2019 at 6:00am — 2 Comments

Dealerbuilt Expands Integration with Spiffit To Include Sales, Service & Accounting

Mason City Iowa, February 5, 2019 -- DealerBuilt, a leading provider of automotive Dealer Management Systems (DMS), today announced that it has expanded its integration with Channel Partner Spiffit to help auto dealers improve operations in sales, service, and accounting, and to drive more…

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Added by Veronica Dunford on February 5, 2019 at 6:44am — No Comments

Cold Turkey Test

A key to implementation and execution in Google Ads’ space is to secure no less than 80% impression share for your name in the geographies where you sell and service vehicles.

 

Many dealers ask what would happen if I didn’t buy my name. Or better yet what would happen if I didn’t spend any advertising money or, more often than not, what if I…

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Added by Jim Flint on February 5, 2019 at 6:28am — No Comments

Fog Machine: Digital Retailing

San Francisco is famous for fog. The city’s given a nickname to its fog - Karl. Karl the fog even has an Instagram account with 243k followers.

 

As I traveled back from the NADA Show 2019 held in San Francisco, I’m reminded that our industry resides in a fog of Digital…

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Added by Jim Flint on February 1, 2019 at 7:42am — No Comments

myKaarma to launch service@home™ at 2019 NADA Show

service@home™ extends service department access to meet the demands of today’s busy customers

LONG BEACH, Calif.,-- January 24, 2019…

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Added by Ujj Nath on January 25, 2019 at 8:00am — No Comments

FusionZONE Automotive Launches FastRing and FastPrice

 Next generation tools enable dealers to contact customers

in under 6 seconds, converting leads into sales

 

PACIFIC PALISADES, Calf., January 7, 2018 - fusionZONE Automotive, LLC, the…

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Added by Brett Sutherlin on January 7, 2019 at 8:01am — No Comments

Can Dealers Compete with Online Used Vehicle Retailers?

Read the headlines and you see it everywhere: online used vehicle sales are booming.

 

Carvana is expanding into dozens of new markets and although it has yet to turn a profit, its vehicle unit sales more than doubled and gross profit nearly tripled in Q3 2018. The retailer just announced $2 billion in financing from Ally…

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Added by Scot Eisenfelder on December 28, 2018 at 7:27am — No Comments

Will Video Bring You New Customers?

While many dealerships agree that video is important and worthwhile, at the same time some think it’s time-consuming and lack the resources to put a video marketing strategy in place.

 

What if I told you that acquiring and scaling a well-planned video marketing strategy which leverages video content for shoppers throughout the entire buying…

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Added by Timmy D. James on December 27, 2018 at 7:04am — No Comments

fusionZONE Releases Mobile Text Coupons for Sales & Service

Auto Dealers Increase Service Leads Over 200%

With Mobile Text Coupons

 

PACIFIC PALISADES, Calf.,…

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Added by Brett Sutherlin on December 20, 2018 at 7:00am — No Comments

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