Vehicle service agreements are generally designed to cover the unexpected expenses related to maintenance and repairs to the vehicle. Continue
It is purchased by a consumer…
Added by hondaofburleson on November 5, 2016 at 2:00am —
Buying a new car is a big investment, so you want to make sure you get the most for your money. You may be inclined to add a plethora of features to your new car, but some are far more important than others. Adding the right features, while avoiding the expensive and unnecessary ones is the best way to get the most out of your new car purchase. These are the four features you should invest in the next time you buy a new car. … Continue
Added by Brooke Chaplan on September 7, 2016 at 2:53pm —
If you’re looking to score an incredible deal on a used car, don’t necessarily make the first thing you do a trip to the local used dealership. Instead, take the time to research the many options you have for buying a used car online, especially services like online car auctions! Continue
When you do, though, you’re likely to see a number of so-called “salvage vehicles” that are available for a cut-rate price. These are vehicles that have been, for whatever reason, totaled by an insurance…
Added by Fisk Automotive on August 19, 2016 at 3:30am —
We spend a lot of time in our cars, but many people fail to realize just how many ways they can make their commutes a bit better. Fortunately, many fairly inexpensive accessories can make driving safer and more enjoyable. Here are six car accessories to consider picking up.… Continue
Added by Brooke Chaplan on July 18, 2016 at 2:00pm —
Get a vehicle repossessed is a tragedy for a lot of people, but for the new buyers, this can be a deal! Repo vehicles, particularly boat repo are quite cheaper than the actual vehicles. They offer people the opportunity to save thousands of dollars. At the same time, they are mostly in… Continue
Added by Olivia Grey on June 11, 2016 at 2:00am —
It's the Holiday Season
The holiday season makes it the perfect time for your dealership to join in the spirit, get customers excited, and make sure you’re the go-to destination for their holiday car shopping. Not only are consumers looking for big-ticket items like vehicles, but they’re also on the… Continue
Added by Joey Little on December 14, 2015 at 9:45am —
In a recent press release, Amazon announced that, in celebration of its 20th birthday, July 15 will be “Prime Day” – a day on which Amazon claims it will offer more deals to its loyal Prime members than… Continue
Added by Mike Gorun on July 14, 2015 at 6:00am —
There is a reason consumers enjoy that Amazon knows what new thing they might be interested in buying next based on their previous purchases and activities—we like having things tailored for us because we like anything that makes our lives easier.
There are countless sites now for setting up monthly shopping options based around personal preference, so…
Added by Amanda Meuwissen on February 25, 2014 at 9:02am —
MaxTradeIn™, the free website that gives car owners the ability to trade in or sell their used vehicle by selecting local dealers to compete for their business, is expanding with a new service that lets participating dealers place actual… Continue
Added by Shawn Schwegman on July 17, 2013 at 5:18am —
Data, content, and channel have a symbiotic relationship – in order to successfully execute campaigns and drive engagement, each of the above pieces has to take into account its counterparts.…
Added by Amanda Meuwissen on December 6, 2012 at 9:30am —
In the automotive industry we must learn the difference between building value versus just giving the car away. We've all seen the sales professional that sells 15 cars for the month and makes $1,500 i.e. 15 mini deals. How demotivating to spend an entire month putting in 60+ hours and then see a less than average paycheck; I truly believe the solution to this problem is one must learn how to build value and hold gross while your presenting your four square. I've heard too many people… Continue
Added by J.R. Batchelor on November 24, 2012 at 2:57pm —
Enough is Enough!
Haven't you had it with all of these Data Pirates using our own customer information to defame us, lower our profits, alienate our customers... while at… Continue
Added by James A. Ziegler on October 29, 2012 at 2:30pm —
Mark Tewart is one of the best resources and trainers in the business and in his book he generously shares some solid practices to help sales professionals attain their goals.…
Added by Mark Dubis on October 1, 2012 at 6:23pm —
Standard one-and-done campaigns that blast an email or eNewsletter out to your database monthly can generate leads, but without behavior-driven targeting, a few leads each month is as far as it goes. Smart-targeted campaigns build on an initial email blast to touch your customers continuously with… Continue
Added by Amanda Meuwissen on July 18, 2012 at 8:51am —
The model year hasn’t been standard across car makers for some time, but is staggered with one make and model getting to shine for one brief window at a time. Some 2013 models will be available for the summer, while others won’t be out until later in the year.
Redesigns seem to be a common theme… Continue
Added by Amanda Meuwissen on July 9, 2012 at 7:46am —
Each article in an eNewsletter has fewer and fewer clicks going down. Consumer attention is more often grabbed at the top, so the top articles need to be the most eye-catching and engaging. Testing and proper navigation is even more important when we look at the recency and frequency of clicks prior to purchase.
In a recent study, the Outsell Insights… Continue
Added by Amanda Meuwissen on April 30, 2012 at 7:28am —
I know, I know some things never change, Right?! ... WRONG.
I'm sure there are plenty of people out there that are going to disagree with me on what I'm about to disclose – and that's okay; as long as they have put them both to… Continue
Added by Tobias Sedillos on November 28, 2011 at 11:30pm —
I was watching CNBC this morning in a Chicago hotel this morning and I was pleased to see a commercial that advertises that Ford Dealers will beat any locally advertised price on tires!
This is exactly what local franchise dealers need from their manufacturers. They need a message to fight back against independent… Continue
Added by Brian Pasch on October 3, 2011 at 7:00am —
AutoDealerTarget is a unique provider of digital marketing solutions for automobile dealers. After careful planning and preparation, AutoDealerTarget has just announced the release of their Conquest Email Program.
Added by John Miller on September 21, 2011 at 7:00am —
If you have a customer that scores a 620 and wants to buy a 2004 pickup with 114k miles on it we can get you 72 months.
If you have a customer that scores a 0 but has a home and some job time, that would be us. We fund up to 120% and have rates as low as 4% for better scoring customers. No dealer agreement, after the approval we FedEx you a check. Contact me and I will send you… Continue
Added by Alan Ault on March 8, 2011 at 4:14pm —