Professional Community for Car Dealers, Automotive Marketers and Sales Managers
With the push to “go green” there’s been a lot of talk about hybrid and electric vehicles—or just cars that get better gas mileage in general. We’re all up to date—more or less—on that trend, but have you heard about the push for solar-power roads? If you’re selling a hybrid vehicle like the 2015 Prius Plug-in to a future-savvy shopper, the possibility of solar-power roads popping up down the line…Continue
Added by Brad Simmons on November 25, 2014 at 11:48am — No Comments
There are few feelings in the world greater than when you set off on a road trip. If the whole family is heading off then this can be a wonderful chance to enjoy a very special holiday together.
Of course, if you are going to make the most of the freedom of the open road then you will want to plan the road trip perfectly.
Plan the Route
It can be tempting to just start driving and see where you end up. It would certainly be thrilling to watch the unfamiliar…Continue
Added by Derek Crowden on September 30, 2014 at 4:34pm — No Comments
In the automotive industry we must learn the difference between building value versus just giving the car away. We've all seen the sales professional that sells 15 cars for the month and makes $1,500 i.e. 15 mini deals. How demotivating to spend an entire month putting in 60+ hours and then see a less than average paycheck; I truly believe the solution to this problem is one must learn how to build value and hold gross while your presenting your four square. I've heard too many people…Continue
Added by J.R. Batchelor on November 24, 2012 at 2:57pm — No Comments