Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

All ADM Blog Posts Tagged 'retail' (59)

Competing Against Nothing

When asked who a…

Continue

Added by Scot Eisenfelder on November 29, 2017 at 6:00am — No Comments


Influencer
How to Spot a Process Breakdown

Have you ever suspected that a process is broken, but you're not sure what to fix?…

Continue

Added by Kip Miles on November 3, 2017 at 6:30am — No Comments

HOW TO SELL CARS IN 1939: Uncovered Documents Reveal Not Much has Changed...

Could it be possible that the secret to selling cars in today’s multi-touch, exponentially data-driven society is exactly the same as it was prior to World War II?

I know what you’re thinking. This is…

Continue

Added by David Metter on October 31, 2017 at 11:30am — No Comments

Holidays are the Perfect Time to Nurture Loyalty

It’s beginning to look a lot like the…

Continue

Added by Mike Gorun on October 31, 2017 at 6:30am — No Comments

The State of Customer Loyalty

Colloquy just came out with its…

Continue

Added by Mike Gorun on July 25, 2017 at 6:54am — No Comments

Lack of Time Can Be Costlier Than You Think

Working retail in the auto industry can certainly be taxing. Salespeople work 60-70 hour weeks to make a paycheck. Sales managers do so while also having to manage the sales team, create multiple reports and handle a multitude of tasks -- and the service department is just as overloaded.

 

Not surprisingly, frequently the excuse, “there’s not enough time,” comes…

Continue

Added by Mike Gorun on October 11, 2016 at 5:51am — No Comments

FREE Retail Marketplace Tools - Limited Time Offer!

J.D. Power and its recently acquired NADA Used Car Guide are working together to provide you with timely marketplace insights you can't get anywhere else!…

Continue

Added by Kris Rosychuk on September 8, 2016 at 7:30am — No Comments


Influencer
The Red or Blue Pill Is No Longer a Choice

In the popular science fiction movie, The Matrix, the hero Neo is presented with two options by the mysterious Morpheus – the red pill or the blue pill. By taking the red pill, Neo would be enlightened into the real world. Whereas, if he chose the blue pill, he would remain peacefully ignorant of reality and continue to live in the fantasy world. If you’ve seen the movie, you…

Continue

Added by Joe Orr on August 5, 2016 at 5:44am — No Comments

Power Minute #13: Summer Retail Sales Growth Stays Negative

June 2016 retail sales growth turned negative, making the rest of the summer months even more critical for retailers. 

 

Watch video…

Continue

Added by Kris Rosychuk on July 16, 2016 at 11:30am — No Comments

How J.D. Power III Transformed Auto Industry

J.D. Power and Associates Delivered Significant Disruptive Impact to the Auto Industry, the following interview explores how, when and why this happened...

In 1968, J.D. Power III took the radical step of soliciting customer feedback about cars through consumer surveys. This move…

Continue

Added by Ralph Paglia on July 9, 2016 at 3:30pm — No Comments


Influencer
Google. Apple. Microsoft: Tech Companies Building Cars

I frequently talk about the current industry disrupters taking sales from dealers – the Beepis, Vrooms and Carvanas, amongst others. These companies snuck up on dealers and, with little warning, jumped into the spotlight and sucked investors into a future Nirvana of car buying bliss. They are currently blasting feel good…

Continue

Added by Joe Orr on June 22, 2016 at 5:30am — No Comments

Power Minute #11: May Retail Sales Growth - Negative?

For the second time in 3 months, retail sales growth turned negative. What kind of impact will this leave on June sales?

Watch video…

Continue

Added by Kris Rosychuk on June 15, 2016 at 11:57am — No Comments

Power Minute #10: The Impact of Gen Y on Today's Retailers

Gen Y is comprised of the single largest generation in U.S. history, encompassing some 80 million people.



What does this mean to today's retailers?…

Continue

Added by Kris Rosychuk on June 8, 2016 at 11:05am — No Comments

Power Minute #9: What's Ahead for Retailers in May?

April retail sales grew 49K units over last year, slightly better than forecast. What will this mean for the month of May?

Watch video…

Continue

Added by Kris Rosychuk on June 8, 2016 at 11:00am — No Comments

Power Minute #8: Auto Technologies Impacting Dealers?

Recent J.D. Power research reveals that there is high consumer interest among Collision Protection automotive technologies. 
 …
Continue

Added by Kris Rosychuk on May 4, 2016 at 7:30am — No Comments

Power Minute #7: March was an Interesting Sales Month, But Why?

March is typically a critical month in the auto industry and this one proved to be… interesting. What happened in March that will impact the months ahead?

Watch…

Continue

Added by Kris Rosychuk on April 15, 2016 at 7:30am — No Comments

Loyalty Is Much More Than a Transaction

According to a study by Colloquy, there are 3.3 billion loyalty program memberships in the United States, which averages 29 per household. Yes, loyalty programs are everywhere. From grocery stores, to gas stations and fast food restaurants, chances are high that a store you’re about to enter for the first time has a loyalty program. And the one thing that most of these…

Continue

Added by Mike Gorun on April 12, 2016 at 4:57am — 1 Comment

Power Minute #5: Which Vehicle Segment Championed Feb. 2016?

The positive retail sales momentum from the beginning of the year continued on into February.

Which segment helped lead the way as the industry growth champion?…

Continue

Added by Kris Rosychuk on March 10, 2016 at 11:30am — No Comments

Power Minute #2: New-vehicle Buyers' Reason for Purchase vs. Avoid

Today's new-vehicle buyers are considering fewer and shopping fewer dealers. What are the reasons for these shoppers to purchase vs. avoid?

Watch this video >

Learn more…

Continue

Added by Kris Rosychuk on March 8, 2016 at 7:00am — No Comments

Power Minute #4: Dealers Can Impact the In-vehicle Technology Conundrum

J.D. Power research finds that problems related to audio, communication, entertainment and navigation (ACEN) are on the rise.

How can dealers help mitigate the impact of these issues?…

Continue

Added by Kris Rosychuk on February 25, 2016 at 5:30am — No Comments

Monthly Archives

2020

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers


loading ...

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

SaveSave

ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service