Professional Community for Car Dealers, Automotive Marketers and Sales Managers
There is a ton of confusion out there when it comes to digital and traditional marketing. Despite the rise of the "savvy dealer" over the last few years, it is still clear that many of the offerings companies are putting out there focus on intangible results.
Don't get me wrong. I know that there are…Continue
Added by Jon Lamb on June 8, 2014 at 2:03am — No Comments
Understanding success or failure of marketing on Facebook can be broken down to the basic element: the post. Judging the effectiveness of your posts is clear and easy with Facebook Insights.
While the platform (finally) has a robust dashboard that allows users to dive deep into the effectiveness of their page, there are three numbers to…Continue
Eatontown, NJ (February 2013) – PCG Consulting, Inc., an automotive consulting…Continue
Added by Matthew O'Such on February 1, 2013 at 2:30pm — No Comments
Purists will say that using apps and dashboards like Hootsuite or Buffer take away the fundamental interpersonal relationships that are built through social media. By scheduling posts or sending them through these…Continue
Added by J.D. Rucker on November 17, 2012 at 12:00pm — No Comments
Haven't you had it with all of these Data Pirates using our own customer information to defame us, lower our profits, alienate our customers... while at…Continue
ALBANY, N.Y. – October 16th, 2012 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Pennsylvania-based Sands Auto Group has reduced its dealership management system (DMS) expense by 75%, since switching from its legacy DMS to Auto/Mate. Terry Sands, owner of the Sands Auto Group, also credits Auto/Mate’s flexible, simple reporting tools with helping him see trends and stay competitive when he reviews the…Continue
Added by Holly Forsberg on October 16, 2012 at 8:06am — No Comments
Added by Meg on December 30, 2008 at 5:13pm — No Comments