Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Added by CPI Results on March 7, 2018 at 12:30pm — No Comments
I recently had the pleasure to work with a very innovative dealer who implemented the concept of “dealer currency” in his dealership with great success. Dealer currency allows you to eliminate cash discounts on sales (in both Variable & Fixed Ops) by instead issuing a form of “dealer dollars,” redeemable anywhere…Continue
Added by Mike Gorun on May 20, 2015 at 5:00am — No Comments
Joe calls the dealership and a salesman tells him the truck's still available ..."ask for Andy!", says the…Continue
you will see my name “SANSONE” etched into my new Cutco Cutlery set. What’s amazing to me is that I didn’t think I needed a new set of knives, I certainly didn’t have any difficulty cutting my last steak.
So why do I own them ???? Because Cutco is smart…Continue
You all know how expensive advertising can be. Dealerships spend thousands of dollars every month on newspaper, radio, TV, billboards, SEM…Continue
Added by Al Mosher on November 20, 2013 at 6:42am — No Comments
Dealer Principal, Paul Sansone Jr. Will Be a Speaker At The Internet Sales 20 Group in October 23-25
To sign up, goto…Continue
One day I received a call from Paul Sansone Jr., a well known name in the New Jersey car business. He operates a dealership near my offices and he reached out to tell me about a new product he was developing for car dealers. I love entrepreneurial passion and Paul has leveraged his…Continue
It has already been established that the most exciting time during the sales process is the delivery. A perfect delivery can erase a debauched meet and greet, poor finance service, and the arduous negotiation over a couple of hundred dollars. After spending hours with your customer, how do you want them to remember your dealership?
Your customer will remember your dealership every month they have to make their payment. They will think of your dealership each time they pay for an…Continue
Well, here we go again. Another up-start in Social Media to demand your time with no guarantee of…Continue
To all salespeople...men and women,
If you want to learn how to sell more to women you really should take the time to see Delia Passi at the Digital Dealer Conference. It will truly open your eyes to the New Economy.
Delia Passi is CEO of Medelia Inc. She is the nation’s leading authority on selling to women and the nation’s leading woman consumer advocate as seen on most major networks, as well a regular on Fox Business Network…Continue
Added by James (Jim) Lawyer on September 15, 2010 at 9:16am — No Comments