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Brian Pasch's Blog Posts Tagged 'ppc' (4)

Integrated Phone Tracking For PPC Campaigns Creates A Vivid Reminder

Many car dealers are using Google Adwords as part of their advertising strategy yet there are still some website platforms that don't natively support replaceable phone numbers for paid search campaigns.  

When a consumer clicks on a paid search advertisement, banner ad, or retargeting campaign to visit the…

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Added by Brian Pasch on November 5, 2012 at 7:03am — 5 Comments

Free 4-Week Webinar Series To Educate Your Team on Paid Search Strategies

If your dealership would like to receive free training on paid search strategies and opportunities, please join hundreds of automotive professionals for the 2012 Automotive SEM Study.  

 

To register, join the community page found at:  …

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Added by Brian Pasch on May 31, 2012 at 1:48pm — No Comments

Google Adwords Express Can Supercharge Your PPC Strategy

Take a look at this ad that was running on my iPhone in Columbia SC (on right) that we setup for Dodgeland of Columbia.

 

Which ad do you think is more compelling to the consumer?  Is it the ad with the reviews or is Rick Hendrick Dodge on better ad?

 

The second photo (below) is the same ad running on my laptop.  Both ads…

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Added by Brian Pasch on October 14, 2011 at 12:30am — No Comments

Dealer.com TCD vs M&S Haystack - Help Please

I recently visited the Moore & Scarry website and read about their HayStack PPC Management system. I never head much about it and I want to know if anyone is using it.

I would also love to heard any comparison of Haystack and Total Control Dominator (TCD) from Dealer.com to understand best practices for PPC management.

According to the Moore…

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Added by Brian Pasch on May 5, 2010 at 5:56am — 2 Comments

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