Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'online' (404)


Influencer
Pondering Home Deliveries and Test Drives?

The market is calling Beepi, Vroom and the Carvanna’s of the world ‘Disruptors.’

I simply call them evolutionary companies that will assist in gaining consumer trust and confidence with the car buying experience -- and ultimately with dealerships.  

 

Today’s technology has made it a…

Continue

Added by Joe Orr on April 12, 2016 at 4:00am — 1 Comment


Influencer
5 Tips to Get Better Dealership Reviews Online

5 Tips to Get Better Dealership Reviews Online

Did you know that car shoppers are 90% more likely to visit your website and 5.3 more likely to visit your dealership if you have positive dealership reviews online? The study, conducted by …

Continue

Added by Larisa Bedgood on April 7, 2016 at 9:21am — No Comments


Influencer
Instant ‘Local Business’ Employee Car Purchasing Benefits Program?

Implementing Corporate Benefits Programs (CBP) to employees of small/large corporations is nothing new. Manufacturers have been doing it for some time -- Ford’s X-Plan pricing, for example. But, typically, these corporate discount programs are isolated to large national corporations with which the OEMs have…

Continue

Added by Joe Orr on March 24, 2016 at 6:19am — No Comments


Influencer
GM Launches Online Used Car Sales – What’s This REALLY Mean?

I’ve talked plenty of times about disrupters entering our industry in an attempt to take sales and market share away from dealers.

The Carvanas, Beepis and Vrooms dangle carrots of lower prices and better buying experiences and tempt consumers to try a new way of purchasing their next vehicle. Now, it appears, at…

Continue

Added by Joe Orr on January 19, 2016 at 6:30am — 1 Comment


Influencer
Are Your Listening Ears On? ‘Cause It’s About to Get Loud

An undeniable shift is happening in our industry. One that will change how we operate forever. It’s all about delivering on the customer experience with a true online buying process. AutoNation saw it. And, Carvana, Beepi and other start-ups are gaining traction. In addition, other vendors within our industry have…

Continue

Added by Paul Moran on January 15, 2016 at 3:48am — No Comments

Perfect Hindi in News

Bollywood is a center of Hindi movie Industry. This name is inspired and motivated from Hollywood. Mumbai is known Bollywood because whatever points the theme of Hindi silver screen is being talked of. Bollywood Movie News in Hindi is being used with entertainment and delight because of the support and contribution of Film big name and stars and the amaze and dazzling join them. They number of stars and celebrities who are become as a leaders and politicians who regularly coming every which…

Continue

Added by Mahendra Kumawat on January 4, 2016 at 10:00pm — No Comments

“Clicks-to-Bricks” Express Auto Retailing Is Coming

Today, technology must create a customer journey that allows a consumer to buy online, or start online, and pick up right where they left off in the showroom.

The technology exists to accomplish this. Proof of that is right in front of our eyes in the Carvanas, Beepis, Vrooms and other such companies. They’re already…

Continue

Added by Bruce Thompson on January 4, 2016 at 5:30am — No Comments

How to Buy Cheap YouTube Views Online And Improve Your Business

The web is a site where one has numerous opportunities to earn money, post video presentations, post write-ups, commence a business, offer goods and a lot more. If you have merely set up an online business, you need to upload your video clips on YouTube so that many people get to look at your video presentations connected to your company. However, for ordinary people, it is hard to get numerous customers to view your web site or video presentations. You must buy YouTube views for that. …

Continue

Added by Mike Haynes on January 3, 2016 at 1:30am — No Comments

Things you must consider before hiring an online marketing service

If you are a business owner, surely you have your unique ways of promoting and marketing your services to achieve more sales. In this digital era, online marketing has become an important tool to gain business. You need contemporary methods to connect with the modern consumer and you are missing out on a lot of customers, if you have not notched up your business power with effective digital marketing. To achieve more sales through the digital media, you can hire a digital marketing service.…

Continue

Added by Allan Lloyd on December 29, 2015 at 11:00pm — No Comments


Influencer
This is Our Industry: Let’s Take It Back!

I believe that, as an automotive community, we intuitively know that we need to change.

The sales to consumer model is outdated – our fault for not demanding of ourselves consistent improvement in the consumer experience arena. Consumers are demanding more and Wall Street has taken notice. Backed by hundreds of millions of dollars,…

Continue

Added by Joe Orr on December 22, 2015 at 5:30am — No Comments


Influencer
The Data Superhighway: It's a Two-Way Street

Consumer Experience Meets Technology 

Consumers are continuously putting information and data about themselves into the online world, and in order to take your dealership to the next level, it’s important to focus on what’s being said.  Creating a positive overall customer experience is integral…

Continue

Added by Joey Little on December 10, 2015 at 12:30pm — No Comments


Influencer
Online Deal Creation – Consumers Have Wanted an ‘Easy Button’ for Years

There’s little doubt that the experience provided by auto dealerships in the past has jaded consumers into a stereotype and perception that isn’t necessarily accurate any longer, yet continues to persist. Because of this perception, companies such as Beepi, Carvana and more are creeping into the automotive space…

Continue

Added by Joe Orr on December 9, 2015 at 6:42am — No Comments


Influencer
The Future is Now: Getting to Know Today's Car Buyer

Automotive Future 

Autotrader’s recent Car Buyer of the Future study shows only 17 out of 4,002 people prefer the current car-buying process, with the rest…

Continue

Added by Joey Little on December 3, 2015 at 9:00pm — 1 Comment


Influencer
Educated Consumers are Empowered Customers

Knowledge is Power

Today’s consumers are more educated than ever, and that plays an enormous role in how they interact with your dealership and what they expect when they set foot onto your showroom floor. It’s important your dealers are prepared to interact with a generation that has access to endless information online and prefers utilizing it by researching their options…

Continue

Added by Joey Little on November 18, 2015 at 8:00am — No Comments


Influencer
The Cross-Device Shopping Journey: Part II

Bridging the Cross-Device Gap

For consumers, the car shopping journey has morphed into an online, cross-device journey. Now that you’re able to appeal to consumers who are taking the cross-device journey to purchase their vehicles, it’s important to continue that momentum by bridging the gap and pulling more consumers into your dealership. As discussed in Part I, it’s…

Continue

Added by Joey Little on November 13, 2015 at 12:06pm — No Comments


Influencer
Emerging Interactive Content

At the recent Content Marketing World 2015 event, many of the speakers highlighted the evolution of content marketing and how new interactive technologies create new engagement opportunities.

 

As more content is posted online, in emails, and presented in webinars to clients every day, it is becoming…

Continue

Added by sara callahan on October 12, 2015 at 5:30am — 2 Comments


Influencer
Wall Street Versus Your Dealership - Are We At War and Don't Even Know It?

An aspiring actress was planning a cross country move from New York to California to pursue her acting career and wanted to work as an Uber driver between auditions. This, of course, necessitated a reliable vehicle - something that she did not need in New York. She had heard of an online used car buying…

Continue

Added by Joe Orr on September 9, 2015 at 5:30am — 1 Comment

Mobile Industry Goes Mobile

We live in an age where information, services, products, and data are at our fingertips. It is expected that there will be 2.16 billion smartphone users by 2016. Many of these users use their devices as a primary internet browser. This means the amount of people using traditional desktop browsers is beginning to diminish and mobile devices are becoming the norm.…

Continue

Added by Nick Jakubowski on August 20, 2015 at 7:40am — No Comments


Influencer
Why Can’t A Customer Have 1-Hour Car Deal?

An article published on Wards Auto shared some interesting views from a recent session at the Automotive Customer Centricity Summit. The article stated that John Finkel, director-client experience and training for Nissan’s…

Continue

Added by Joe Orr on August 19, 2015 at 5:30am — No Comments


Influencer
Facebook’s Floating Video

Much like the rest of the social media world, Facebook is continually changing. One aspect they have been working on and improving is their approach to videos.

Thankfully, the days of scrolling through your news feed and…

Continue

Added by Paul Potratz on August 6, 2015 at 7:18am — 1 Comment

Monthly Archives

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

1. Capturing customers on video

Posted by Nate Wiener on November 19, 2013

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service